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Why Companies Should Perform Online Reputation Management

Online reputation management is the process of managing the online information available about an individual or organization. Companies should perform online reputation management so they donu2019t lose potential clients due to negative information online.<br>

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Why Companies Should Perform Online Reputation Management

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  1. Why Companies Should Perform Online Reputation Management

  2. What is Online Reputation Management? Online reputation management is the process of managing the online information available about an individual or organization. Companies should perform online reputation management so they don’t lose potential clients due to negative information online.

  3. Builds Trust and Credibility • One of the main reasons that online reputation management is important is that it helps build trust and credibility. In the case of a negative review, the marketing team can respond accordingly and see if the customer’s experience can be improved in the future.

  4. Increases Web Traffic • Online reputation management can also help increase the company’s web traffic. Most people won’t go beyond the first page of search results. Online reputation management can be improved by the marketing team creating blog posts and social media content that will appear on the first page of search results.

  5. Increases Sales • Having a good online reputation can also lead to increased sales. Many consumers will first read reviews of a product or service before they commit to buying it. Often, one negative review is enough to make the potential customer avoid the company and opt for a competitor instead. The more positive reviews a business has, the more likely it is to close a sale.

  6. How Online Reputation Management Can Be Improved • A company’s online reputation management can be improved by creating content such as blogs and social media content that will appear on the first page of search results. The marketing team can also use social listening tools to see what conversations people are having about the company on social media.

  7. About Us Zorbis is an SEO and SMM agency based in the USA that performs local internet marketing services like social media, online reputation management, and web and app design. We have provided digital marketing services to clients across the globe since 2003.

  8. 1111 South Main Street, Grapevine TX 76051, United States 214-441-1309 info@zorbis.com

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