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Creative Tourism in Isfahan, Istanbul, and Zanzibar. 1 st winter summit at the anatolian summit Erzurum , 22-26 F eb. 2012 Dr. Amir Bahram Arabahmadi Teheran University. Elements and approaches of Creative Tourism. Hardware development of creative spaces and infrastructures Software
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Creative Tourism in Isfahan, Istanbul, and Zanzibar 1st winter summit at the anatoliansummit Erzurum, 22-26 Feb. 2012 Dr. Amir BahramArabahmadi Teheran University
Elements and approaches of Creative Tourism Hardware development of creative spaces and infrastructures Software development of experiences “Orgware”: Mediating the two extremes
Isfahan Hardware Creative architecture: masterpieces + structures that change disapproval to admiration Heritage protection City services Software Centralization & Decentralization Global reputation Food Events • Hardware& Software
Istanbul(a popular touristic cross road) Hardware • Heritage protection • Unique geography • City Infrastructures & services Software • Connecting East& West • Culture& economy • High tolerance
Zanzibar(“ever green island”) Hardware • Architecture Software • Geography & climate • Historical sites • Customs
strong points of the cities Isfahan • Continuity of history • Cultural power • Urban branding • High competitive approaches Istanbul • High cultural tolerance • Meeting place of East and West • Diverse tourism • Urban branding • Future planning & competitive approaches Zanzibar • Unique architecture • Historical sites • Business center • Eco tourism
Commonalities • Cultural distinction and paying attention to preserve history and heritage • Convergence of culture and economy • Competitive policies and approaches • Heritage protection • Culture & Economy • Competition • Prosperous Tourism
Elements and approaches of Creative Tourism Hardware • development of creative spaces and infrastructures Software • development of experiences “Orgware”: Mediating the two extremes
Conclusion Creative mediation of the software and hardware of tourism industry through partnerships of public and private sectors Isfahan: the first tourist destination in the world Istanbul: “the fastest growing tourism destination in the world” (the European Culture Capital of the year 2010+ the European Capital of Sports in 2012) Zanzibar: one of the major tourist centers in Africa continent
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