On Page SEO

1. On – Page SEO

2. On – Page SEO Title Meta Description Robots tag URL optimization Image alt tag Content optimization Anchor tag optimization Loading speed optimization 2

3. Title This is the HTML title tag , which we also call the page title or SEO title. When you look something up in search engine, you get a list of results that appears as snippets. 3

4. Meta Description The meta description is one of a web pages meta tags. With this meta information, web masters can briefly sketch out the content and quality of a web page.

5. Robots Tag Robots meta directives (sometime called meta tags) are pieces of code that provide crawlers instruction for how to crawl or index web page content. 5

6. URL Optimization ➢ You should optimize your URL’s for SEO. ➢ URL provides information to search engines about the content of the page , its context and its target. 6

7. Image – Alt - Tag HTML attribute applied to image tags to provide a tags alternative for search engines. Applying images to alt tags such as product photos can positively impact an ecommerce store’s search engine rankings.

8. Content Optimization Content Optimization is the process of making sure content is written in a way that it can reach the largest possible target audience. 8

9. Anchor Tag Optimization The simplest way to optimize anchor text for SEO is simply to make sure the anchor text uses descriptive keywords to accurately describe the page or idea your linking to. 9

10. Loading Speed Optimization In a nutshell, page speed refers to how quickly your content loads when someone visits a page on your site. Not to be confused with website speed, page speed represents the loading time of a specific page. 10

11. Header Optimization Header tags are HTML tags that tell a browser what styling it should use to display a piece of text on a webpage. <h2>What is a Header Tag?</h2>

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13. Maps our office 13 Find more maps at slidescarnival.com/extra-free-resources-icons-and-maps

14. 89,526,124 Whoa! That’s a big number, aren’t you proud? 14

15. 89,526,124$ That’s a lot of money 185,244 users And a lot of users 100% Total success! 15

16. Our process is easy 1 2 3 16

17. Let’s review some concepts Yellow Blue Red Is the color of gold, butter and ripe lemons. In the spectrum of visible light, yellow is found between green and orange. Is the colour of the clear sky and the deep sea. It is located between violet and green on the optical spectrum. Is the color of blood, and because of this it has historically been associated with sacrifice, danger and courage. Yellow Blue Red Is the color of gold, butter and ripe lemons. In the spectrum of visible light, yellow is found between green and orange. Is the colour of the clear sky and the deep sea. It is located between violet and green on the optical spectrum. Is the color of blood, and because of this it has historically been associated with sacrifice, danger and courage. 17

18. 4000 3000 2000 1000 0 You can insert graphs from Excel or Google Sheets 18

19. Mobile project Show and explain your web, app or software projects using these gadget templates. 19

20. Tablet project Show and explain your web, app or software projects using these gadget templates. 20

21. Desktop project Show and explain your web, app or software projects using these gadget templates. 21

22. Thanks! Any questions? You can find me at: ➢ @username ➢ user@mail.me 22

23. Credits Special thanks to all the people who made and released these awesome resources for free: ➢ Presentation template by SlidesCarnival ➢ Photographs by Unsplash 23

24. Presentation design This presentation uses the following typographies: ➢ Titles: Space Grotesk ➢ Body copy: Space Grotesk Download for free at: https://www.fontsquirrel.com/fonts/spacegrotesk You don’t need to keep this slide in your presentation. It’s only here to serve you as a design guide if you need to create new slides or download the fonts to edit the presentation in PowerPoint® 24

25. 2. Extra Resources For Business Plans, Marketing Plans, Project Proposals, Lessons, etc

26. Timeline Blue is the colour of the clear sky and the deep sea Black is the color of ebony and of outer space Yellow is the color of gold, butter and ripe lemons Blue is the colour of the clear sky and the deep sea Red is the colour of danger and courage White is the color of milk and fresh snow JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC Yellow is the color of gold, butter and ripe lemons White is the color of milk and fresh snow Blue is the colour of the clear sky and the deep sea Red is the colour of danger and courage Black is the color of ebony and of outer space Yellow is the color of gold, butter and ripe lemons 26

27. Roadmap Blue is the colour of the clear sky and the deep sea Black is the color of ebony and of outer space Red is the colour of danger and courage 1 3 5 2 4 6 Yellow is the color of gold, butter and ripe lemons White is the color of milk and fresh snow Blue is the colour of the clear sky and the deep sea 27

28. Gantt chart Week 1 Week 2 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Task 1 Task 2 ◆ Task 3 Task 4 ◆ Task 5 ◆ Task 6 Task 7 Task 8 28

29. SWOT Analysis STRENGTHS Blue is the colour of the clear sky and the deep sea WEAKNESSES Yellow is the color of gold, butter and ripe lemons Black is the color of ebony and of outer space OPPORTUNITIES White is the color of milk and fresh snow THREATS 29

30. Business Model Canvas Key Partners Insert your content Key Activities Insert your content Value Propositions Insert your content Customer Relationships Insert your content Customer Segments Insert your content Key Resources Insert your content Channels Insert your content Cost Structure Insert your content Revenue Streams Insert your content 30

31. Funnel Insert your content AWARENESS Insert your content DISCOVERY Insert your content EVALUATION Insert your content INTENT Insert your content PURCHASE Insert your content LOYALTY 31

32. Team Presentation Imani Jackson JOB TITLE Blue is the colour of the clear sky and the deep sea Marcos Galán JOB TITLE Blue is the colour of the clear sky and the deep sea Ixchel Valdía JOB TITLE Blue is the colour of the clear sky and the deep sea Nils Årud JOB TITLE Blue is the colour of the clear sky and the deep sea 32

33. Competitor Matrix HIGH VALUE 2 Competit or Comp etitor Our company Competitor HIGH VALUE 1 LOW VALUE 1 Competit or Competit or Competitor 33 LOW VALUE 2

34. Weekly Planner SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY 9:00 - 9:45 Task Task Task Task Task Task Task 10:00 - 10:45 Task Task Task Task Task Task Task 11:00 - 11:45 Task Task Task Task Task Task Task ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time ✔ Free time 12:00 - 13:15 13:30 - 14:15 Task Task Task Task Task Task Task 14:30 - 15:15 Task Task Task Task Task Task Task 15:30 - 16:15 Task Task Task Task Task Task Task 34

35. SlidesCarnival icons are editable shapes. This means that you can: ➢ Resize them without losing quality. ➢ Change fill color and opacity. ➢ Change line color, width and style. Isn’t that nice? :) Examples: Find more icons at slidescarnival.com/extra-free-resources- icons-and-maps 35

36. Diagrams and infographics 36

37. You can also use any emoji as an icon! And of course it resizes without losing quality. How? Follow Google instructions https://twitter.com/googledocs/status/730087240156643328 ✋??????????? ?❤????????? ??????????? ?? and many more... 37

38. Free templates for all your presentation needs For PowerPoint and Google Slides 100% free for personal or commercial use Ready to use, professional and customizable Blow your audience away with attractive visuals