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PROJECT PORTFOLIO PHASE I

PROJECT PORTFOLIO PHASE I. Foundations & Ideation. Ayşenur Akay B/S/H/. Project Elaboration I: Part 2. 19/02/2019. «An off-grid product to make the laundry cleaning process easier for women in Africa aged between 20-50». Ayşenur Akay. B/S/H/.

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PROJECT PORTFOLIO PHASE I

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  1. PROJECT PORTFOLIO PHASE I Foundations & Ideation Ayşenur Akay B/S/H/

  2. Project Elaboration I: Part 2 19/02/2019 «An off-gridproducttomakethe laundrycleaningprocesseasierfor women in Africaagedbetween 20-50» Ayşenur Akay B/S/H/

  3. Project Elaboration I: Product Analysis 24/02/2019 • Portable • Seethrough • Doublecontainer • Requireselectiricity • Usefulbythemeans of • Wastesusedwater time andstorage • Complicated Ayşenur Akay B/S/H/

  4. Project Elaboration I: Product Analysis 24/02/2019 • Seethrough • Requireslesswaterthanhandwashing • Requireselectiricity • Usefulbythemeans of • Wastesusedwater time andstorage • Bigcontainer • Createsmorecontactbetween • Complicated clothesandwaterwiththe perforatedbase. Ayşenur Akay B/S/H/

  5. Project Elaboration I: Product Analysis 25/02/2019 • Doesn’tshowtheinterior • Requireslesswaterthanhandwashing • Exhausting, non-ergonomic • Usefulbythemeans of • Small container time andstorage • Simple usage • Has an efficientdrainhose Ayşenur Akay B/S/H/

  6. Project Elaboration I: Product Analysis 25/02/2019 • Small laundry basket • Laundryneedto be discharged onebyone • Compact • Robot-likeexterior • Transparentdome • Inefficientwaterdrain • Easy-to-loadlaundrycompartment • Easy-to-operate pedal • Simple usage Ayşenur Akay B/S/H/

  7. Project Elaboration I: Product Analysis 25/02/2019 • Non-ergonomicusage • Efficient • May causebackpain • Largelaundrycapacity • Watermaysplash • Drainhose • Not compact • Createsmorecontactbetween clothesandwaterwiththe perforatedparts. Ayşenur Akay B/S/H/

  8. Project Elaboration I: Product Analysis 26/02/2019 • Efficient • Largelaundrycapacity • Toomanyparts • Requirestoomucheffort • Createsmorecontact betweenclothesand waterwiththe perforatedparts. • Wasteswater Ayşenur Akay B/S/H/

  9. Project Elaboration II: Planning User Research 26/02/2019 Questions • Do theyhaveaccesstocleanwater, or do theyclean it beforeusing? • What is theircurrentlaundryroutine? • How wouldtheyefford a product? • Whodoesthelaundries? • How important is laundrycleaning? • Do theyneed a bigproductwithlargecapacityforclothes? • What is theirdaily life like? What do they do, careabout, giveimportance? • Is it easytoreachwater? • Do theyprefertakingtheproducttothewatersourceorbringthewatertohome. Ayşenur Akay B/S/H/

  10. Project Elaboration II: Planning User Research 02/03/2019 ResearchOutcomes • Theydon’tcleanthewater, justusethewatertheyfound as it is • Livingfortheday • 2 bucketsforlaundrycleaning, oneforwashing, oneforrinsing. • Microfinancing • Laundrycleaning is veryimportant • Childrenalwaysgotoschoolwithclean, presentableclothes • Time is reallyimportant • Theydon’thavesomanyclothes • Women do allthework • Theygenerallyprefermulti-functionalproducts • Somewomen do otherfamilies’ choresandlaundryformoney • Thewholeprocessfromaccessingwatertocleaninglaundryneedsto be solved Ayşenur Akay B/S/H/

  11. IdeaGeneration: ConceptBuilding 03/03/2019 A mobile productwhich can cleanlaundry as theownercarrieswaterwith it. A stationaryproductwithlargecapacity in whichtheuser can cleanmanyproducts (socouple of family can cleantheirlaundrywith it). A compactproductwithsmallcapacitywhichdoes not takeuptoomuchspaceand can be usedanywhere. A productwithsecondaryfunction. Ayşenur Akay B/S/H/

  12. IdeaGeneration: Sketches 05/03/2019 Ayşenur Akay B/S/H/

  13. IdeaGeneration:Sketches 06/03/2019 Ayşenur Akay B/S/H/

  14. User BehaviourInterview: Insights 08/03/2019 • Physicaladvantagesareimportant • Durableproductsarepreferrable • Fastdrying is essential yet hard toachieve • They can produceequivalentsolutions • Theyusestovesforironing • Access tosources is very hard • Theyseekpracticalsolutions/products • Theyneedelectricity • Theground is rugged • Theyrunerrandsforotherpeopleforadditionalincome • Childrenareimportant, theirbiggestvalue • Insomeregionstherearetoiletsthatpeoplebringtheirownwaterforflushing. • It is challengingtomakeonequittheiroldhabits/ gainnews Ayşenur Akay B/S/H/

  15. AdditionalIdeaGeneration: AdditionalValues 10-15/03/2019 • Ash can be usedforproducingcleaningagents • Water can be filteredwithrocksandsand • Electricity can be producedbysimpleprinciples Ayşenur Akay B/S/H/

  16. METU DEPARTMENT OF INDUSTRIAL DESIGN ID401 INDUSTRIAL DESIGN V «An off-gridlaundrycleaningproductwithextrafeaturestomakethe life andtheprocesseasierfor men andwomen in Africaagedbetween 20-50» Ayşenur Akay B/S/H/

  17. Typicallaundry cleaningroutine Solution forwatercarriage Women do thework Verysmallhomes

  18. CONCLUSIONS How do theylive? What is important? • Reachingwater is very hard • Laundrycleaning is veryimportant in social life • Clean, presentableclothes • Collaborativework. • Theydon’tcleanthewater, • Time is reallyimportant • Theydon’thavesomanyclothes justusethewatertheyfound as it is • No electiricalinfrastructure • Women do allthework (generallymoms) • Fastdrying • Simple userinterface • Multi-functionalproducts What do they want /need in theproduct? • Robustproducts • Easyusage

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