Developing Your Vision and Goals

1. Developing Your Visionand Goals Module Four

2. Welcome to SET Module 4 • Introductions: • Your name • The organization you represent • A lesson you have learned about writing Goals

3. Reviewing Our Journey • Who have you talked with about SET and what was the result of your conversation? • Do you have any questions or comments about the handouts from last session? • What was your take-home message from the Carson City Workshop?

4. Parking Lot Group Guiding Principles

5. Something to Think About Vision without action is a daydream. Action without vision is a nightmare. Japanese Proverb

6. Outline of Module Four • What’s This Thing Called “Vision”? • Features of a Strong Regional Vision Statement • Developing a Vision Statement for Your Region • Building a shared vision: A step-by-step process • Elements of Good Regional Goals

7. What’s This Thing Called “Vision”? Vision is the art of seeing the invisibleJonathan Swift • Describes the future situation you want to achieve • Responds to these key questions: • What do you want your region to be? • What are your dreams for the region?

8. The Words of a Famous Coach All the great leaders have been people of great vision, men and women able to provide insight into what is possible. Vision is your view of the group’s future, the place you want to be after the transformation is complete. For the people you are leading, vision is their belief in the overall game plan, their belief that this plan is in their best interest. Without this, all your dreams, all our ideas, can easily be derailed. Rick Pitino (2000). Lead to Succeed: 10 Traits of Great Leadership in Business and Life

9. Features of a Strong Vision Statement Source: Killam, D. (2003)

10. Building a Shared Vision:A Step-by-Step Approach Source: Mind Tools, LTD (2011)

11. Let’s Try It !

12. Group Activity: Developing a Vision Statement

13. Steps in Building a Vision Statement 1. Each Person – Reflect on the Following (5 minutes): What does this region look like in 20-30 years? How and where do people live? What do they do for work? What are your hopes/aspirations for the region? 2. In Small Groups – Share Your Ideas (10 minutes) Discuss ideas; determine common themes; agree on key ideas/themes most important for your region or for your group’s work 3. Report Your Small Group’s Key Themes with the Whole Group (8 minutes) Identify common themes and opportunities; select most important themes and opportunities 4. Develop an initial draft of a vision statement (10 minutes) or assign to a Vision Statement Committee Source: Adapted from The Power of Appreciative Inquiry 2nd Edition. Diana Whitney and Amanda Trosten-Bloom (2010)

14. Lunch • Sponsored by

16. Valley Vision • Mission: To shape regional solutions through civic engagement • Civic leadership at a regional scale • “Action Tank” – a vast network of people and organizations working to secure the social, environmentaland economic health of the Sacramento region • Serves as regionalconvenerand connector

17. Valley Vision • The Bridge – does collaborative planning, objective problem solving, impartial research and information for sound decision-making • Helps people and groups createproactivesolutions • Is inclusive • Measuresprogress

18. Valley Vision Project Portfolio: • Next Economy: Capital Regional Prosperity Plan • Regional Food Access Project: Food System Collaborative • Capital Region Broadband Consortium • Green Capital Alliance • Cleaner Air Partnership • Sustainable Communities: with COG • 2013 Community Health Needs Assessment

19. Next Economy: Economic and Political Drivers • 145,000 jobs lost since the peak in 2007 • 12.8%unemployment rate currently • Sacramento has the 6th highest level of foreclosures • Since September , 4,000 net job loss • Sacramento MSA rates 32 our of 366 metropolitan regions in Gross Metropolitan product at$92.87B. In terms of growth, Sacramento ranks number 345

20. Economic Forecast: • Economic forecasts indicate a regional recovery is years away • Waitingfor political leaders in Washington, D.C., or the State Capitolto take effective action is expected to be a long wait • Discordat the Capitol on who will spearhead efforts to drive job creation and business growth is forcing statewide groups and regional leaders to lead from the bottom’s-up

21. Who is at the table: • Leaders from Valley Vision, the Metro Chamber, SACTO, andSARTAsparked Next Economy SACTO Marketing and business recruitment Metro Chamber Business retention & expansion SARTA High tech business support Valley Vision Economic strategy, project manager • Key Partners: Higher Education*; utilities; WIBs; business and their leaders; local governments, labor, and many others

22. Next Economy deliverables: • 2. Completion of a set of regionally-activated job growth and investment strategies 1. Increased jobs and new investment • 3. Creation of new partnerships or joint ventures that will execute our Next Economy strategies and actions • 4. Strategies and actions will be deeply integratedwithin partnering agencies and organizations work plans and championed by their leadership 5. Completion of the Region’s first-ever region-wide “CEDS” 6. Creation of better linkages between our region and the State of California Bill Mueller | Valley Vision

23. Sponsors: Next Economyis sponsored by:

24. The structure: Working Groups Leadership Group Steering Committee Strategy Committee • Industry, Higher Education; Utilities; WIBs; business associations; local governments, labor, and many others

25. 2012 Cluster Focus Areas: Initial Focus: • Agriculture & Food • Advanced Manufacturing • Information & Communications Tech • Life Sciences & Health Services • Clean Energy Technology Bill Mueller | Valley Vision

26. 2012 Cluster Focus Areas: Economic Foundation Clusters: • Education & Knowledge Creation • Knowledge-Intensive Business & Financial Services • Innovations Bill Mueller | Valley Vision

27. Work Group Structure: F&A#1 AM#2 ICT#3 LS&HS #4 Innovations Global Markets WG WG WG WG Regional Identity Small Business

28. Work Group Objectives: • Data Review: Determine what business or industry types make up and define the cluster • Inventory Assets: Identify existing assets so that we capitalize on key strengths • Needs Assessment: Determine what’s missing and what barriers to be overcome that would bring additional investment or new job creation. • Key Strategies: Surface short-, med- and long-term catalytic strategies that will grow the cluster, then prioritize in terms of ROI contribution.

29. Stay Connected:: Sign up for news and updates at www.nexteconomycapitalregion.org

30. Thinking of our destination:Being smart!

31. Generating ideas of possible Regionalgoals

32. Let’s Brainstorm Some Ideas Rules for Brainstorming: • No ideas are “bad.” • Don’t get bogged down in detail. • Consensus is not necessary at this point.

33. Goals: The Result of Careful Study Workforce Skills Past History Barriers

34. A Goal is a. . . Dream with a Deadline It is an observable and measurable end result having one or more objectives to be achieved within a certain timeframe. Source: BusinessDirect.com

35. Developing a SMART Goal Prepare a goal that’s crystal clear, concise: SMART! Vague Goals = Vague Results

36. SMART Goals Source: Heathfield, S.M. (2011)

37. Example of a SMART Goal Goal 1: Increase the survival rate of new business start-ups (less than 5-years-old) from 50% to 75% in the Big Coast Region by Dec. 2014 Goal 2: Establish a public/private funded business incubator center in the Big Coast Region by Dec. 2013; House 15 business incubator firms in this center by Dec. 2015

38. Is this Goal SMART?

39. PRACTICE! • Makes perfect • Helps us structure our thoughts about the foundations of regional success (economic foundation clusters, to speak Valley Vision!) • Directions: Each table - Select one of the Key Features of a Successful Region and draft a SMART goal for it

40. Key Features of Successful Regions • Competitive Advantage • Infrastructure Investments • Worker Skills • Cross Jurisdictional Collaboration • Global View • Assessment of Current Strengths/Limitations • Flexibility/Adaptability • Comprehensive Approaches

41. Table Report Outs • Note – we will keep your work in case the Regional Team decides to incorporate one or more of these goals into the final Regional Plan

42. What’s your goal As a regional organization?

43. How about:Complete SET with a plan that does not collect dust! • What kind of plan will have buy in from the other implementers ‘back home’ and within the region? • What actions need to happen now for such a plan to result?

45. Final Reflections • What did you find most helpful and valuable in this module? • Are there any items that need to be clarified?

46. Homework Ideas • Ask 2-3 locals for reactions to the vision statement • See if your goal as an organization needs to be fine-tuned • Other items?

47. What’s Ahead Module Five: Tuesday, May 8 1:00-5:00 PM Minden • Examine a variety of regional data: • Population • Education • Workforce • Social • More

48. Module Six:Wednesday, May 9 8:00-Noon Minden What’s Ahead • Basic concepts of competitive advantage • Approaches to analyzing regional connections • Tools and data for detecting regional competitive advantage • Strategies for building stronger regional economies

49. Broadband Basics: The “101s” of Technology, Access & Adoption WHEN: April 25th - 9:00 a.m. to 12 Noon WHERE: Dayton Valley Golf Club 101 Palmer Dr. Dayton, NV. 89403

50. Next Meetings: Wednesday, April 25 9:00 Broadband Workshop Dayton Valley Golf Club _____________________________________________ Tuesday, May 8, 2012 1:00 PM – Module 5 Wednesday, May 9, 2012 8:00 AM – Module 6 Carson Valley Inn, Minden