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Data Virtualization

Data Virtualization. Robert Eve. November 13, 2013. Agenda. How big data, analytics, and cloud computing are disrupting traditional data integration Cisco Data Virtualization Customer stories. Agenda.

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Data Virtualization

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  1. Data Virtualization Robert Eve November 13, 2013

  2. Agenda • How big data, analytics, and cloud computing are disrupting traditional data integration • Cisco Data Virtualization • Customer stories

  3. Agenda • How big data, analytics, and cloud computing are disrupting traditional data integration • Cisco Data Virtualization • Customer stories

  4. Business Intelligence • One place to go for data • Business view of data Operational Stores Data Warehouses and Marts Transactional Applications ETL

  5. Business Intelligence Self-service Analytics ESBs and App Servers ? Operational Stores “Big Data” and NoSQL Analytic Stores Data Warehouses and Marts Transactional Applications SaaS Applications Web Services ETL ETL

  6. Business Intelligence Self-service Analytics ESBs and App Servers • One logical place to go for data • Business view of data Data Virtualization Platform Abstract Federate Cache “Big Data” and NoSQL Analytic Stores Operational Stores Data Warehouses and Marts Transactional Applications SaaS Applications Web Services

  7. The answer to our data problem is a single copy of all data.The challenge is to deliver the data to the user when and how they need it.” Steven Hirsch, Chief Data Officer, NYSE Euronext

  8. Agenda • How big data, analytics, and cloud computing are disrupting traditional data integration • Cisco Data Virtualization • Customer stories

  9. Cisco Data Virtualization Suite BusinessIntelligence Customer Experience Management Governance, Risk& Compliance Human Capital Management Mergers &Acquisitions Single View of Enterprise Data Supply Chain Management Analytics Development Environment Runtime Server Environment Management Environment Discovery Manager Studio Monitor Cisco Information Server Performance Plus Adapters Active Cluster XML Packaged Apps RDBMS Excel Files Data Warehouse OLAP Cubes Hadoop / “Big Data” XML Docs Flat Files Web Services

  10. Introspect data sources • Discover relationships • Model view / service • Validate view / service • Iterate as required • Design and Development Cisco Information Server Studio Discovery

  11. Overall Goals: • Reduce amount of data being moved • Reduce post-retrieval data processing • Achieved Through: • Comprehensive query processing engine • Global query plan creation • Plan optimization using multiple strategies • Efficient plan execution • Federated Query Processing Engine Cisco Information Server Optimizer

  12. Features • Pre-materialization of selected data sets • Policy-based management • Incremental refresh • Bulk and parallel loading • Supports all major DBs • Benefits: • Reduces load on operational sources • Improves responsiveness • Raises fault tolerance • Data Virtualization Caching Cisco Information Server Optimizer Cache

  13. Agenda • How big data, analytics, and cloud computing are disrupting traditional data integration • Cisco Data Virtualization Platform • Customer stories : Agility, Cost Reduction, Competitive Advantage

  14. Agility “Hours or Days, Not Weeks or Months… That’s Agility!” “10 Times Faster Response to Executive Information Requests”

  15. Cost Reduction “Spent 80% less on projects using DV” “$4.5M in savings on first project”

  16. Competitive Advantage $21M in Services Upsell Revenue $9M Increase in PlayStation Revenue

  17. Architecture Business Intelligence Services Integration Services Web Services Inbound Interface Power Analytics Desktop Analytics Operational Reports Operational Alerts Dashboard Data Storage Service Data Mapping Service Web Services Outbound Interface Data Sourcing Services Global 100Energy Company

  18. Capacity Planning Research Finance MFR MKS CPG TORQCA Virtual Data Store DLE Reports Cancels Admins Quotes Orders Trades ETL Processes MNEM Badge Mast SPETPM CAUD FESC ITSA SOD ITST CQ CT

  19. Ten Customer Case Studies

  20. For more information:www.cisco.com/go/datavirtualization    Data Virtualization Leadership Blog Analyst Webinars & White Papers The Data Virtualization Channel Data Virtualization Microsite Data Virtualization Case Study Book Data Virtualization Day Data Virtualization Community Enterprise Information Insight

  21. Bob Eve boeve@cisco.com

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