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The Business Environments explained. The Business Environment consists of 3 sectors:. The Micro Environment The Market Environment The Macro Environment. The Micro Environment. In this sector we have our: Vision, Mission, Strategy and Objectives Organisational Resources Management
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The Business Environment consists of 3 sectors: • The Micro Environment • The Market Environment • The Macro Environment
The Micro Environment In this sector we have our: • Vision, Mission, Strategy and Objectives • Organisational Resources • Management • Business Functions • Organisational Structure • Organisational Culture • Working Environment
The Micro Environment Challenges in the Micro Environment include: • Difficult employees • Lack of vision and mission • Lack of adequate managerial skills • Unions • Labour action
The Market Environment In this sector we have our: • Consumers • Competitors • Civil Society • Regulators • Intermediaries • Suppliers • Strategic Allies
The Market Environment Challenges in the Market Environment include: • Competition • Demographics • Psychographics • Shortages of supply • Socio cultural factors • Changes in consumer tastes and habits
The Macro Environment In this sector we have our: • Social Environment • Cultural Environment • Demographic Environment • Legal Environment • Economic Environment • Global Environment • Political Environment • Physical Environment • Institutional Environment • Technological Environment
The Macro Environment Challenges in the Macro Environment include: • Changes in income levels • Globalisation • Political changes • Contemporary legislation • Labour restrictions • Socio economic issues • Inflation