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Intrapersonal Communication

Intrapersonal Communication . Diyah Ayu Amalia Avina M.Si Avina.lecture.ub.ac.id. Intrapersonal ? . Definition of INTRAPERSONAL :   occurring within the individual mind or self < intrapersonal concerns of the aged > <http :// www.merriam-webster.com /dictionary/ intrapersonal>.

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Intrapersonal Communication

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  1. Intrapersonal Communication Diyah Ayu Amalia Avina M.Si Avina.lecture.ub.ac.id

  2. Intrapersonal ? • Definition of INTRAPERSONAL :  occurring within the individual mind or self <intrapersonal concerns of the aged> <http://www.merriam-webster.com/dictionary/intrapersonal>

  3. Intrapersonal Communication • Communication with ourselves or our self talk (Wood, 2001 p 26) • Related with thinking – information processing

  4. Intrapersonal communication? • Information processing within oneself

  5. Intrapersonal communication : a Process

  6. Intrapersonal communication takes place within a single person, often for the purpose of clarifying ideas or analyzing a situation. • Other times, intrapersonal communication is undertaken in order to reflect upon or appreciate something.

  7. Sensation Catching or gathering stimulus Part of perception Sensation refers the immediate response of our sensory receptors (eyes, ears, nose, mouth, finger) to basic stimuli such as light, color, sound, odor, and texture(Solomon. 2004:45)

  8. SENSATION www.themegallery.com

  9. Perception Perception is the process by which these sensation are selected, organized, and interpreted. (Solomon, 2004:45)

  10. WHAT DO YOU THINK?

  11. Perception Process

  12. Whats wrong? Perception or Sensation ? www.themegallery.com

  13. Factor that affect perception www.themegallery.com

  14. What Do You See? www.themegallery.com

  15. 1. attention • Mental process when one of stimuli has dominate in a person mind • Perceptual Selectivity - we notice only a small amount of what's out there, utilizing Perceptual Filters • Perceptual Vigilance - we tend to notice things immediately important to us • Perceptual Defence - we don't see what we don't want to see www.themegallery.com

  16. Adaptation • Whether we notice things differently or even continue to notice them at all over time depends on how it registers with us in terms of

  17. How much we notice and react to something also depends on the thing itself; its :

  18. 2. Functional Factor • Functional factor (personal factor ), based on the characteristic of a person who give response based on his/her past experience • ex : • @restaurant– 1. hungry 2. thirsty – looking for a different menu

  19. Which one is bigger?

  20. 3. Structural factor • Based on physical stimuli and neuron effect • Gestalt theory : if some one has perception about something, he/her percepting it as the whole thing • Organizing and interpretatingerceptual and cognition (Krechdan Crutchfield) www.themegallery.com

  21. example Beautiful artist  still beautiful even shdidn’t us a make up? Ugly artist  If we tought that someone is ugly, we will say “she’s so ugly, otherwise she didn’t wear a make up) • example • Police man who steal something is more bad and pathetic than a regular burglar.

  22. struktural factor from communication material that affected people : • Size : bigger is better – give more attention to a bigger thing • Position : left and right  rightposition is better • Colour : coloured material is more attractive than B/W material • Contrast affected empowering the messages

  23. Perception : a basic Factor

  24. stereotype • What people think about “Fixed pattern” for certain object characteristic. • Usually for negative meaning

  25. selectivity • Selective perception because brain only can process several information – not all. It’s only choose the information that attractive to this person Car : • Brand name • Technical spesification • Colour • -body • - interior

  26. Self concept • the beliefs a person holds about his or her own attribute and how he or she evaluates these qualities. • self concept : basically, a person has an individual attribute, a standar / ideal self that he/her think it should be appear on themselves, and evaluate the quality of thim/her actual attribute

  27. MULTIPLE SELVES • We have as many selves as we do in different social roles.

  28. Collective self • where the person’s identity is derived in large measure from his or her social group • Ex: beauty  white skin, bright eye

  29. SELF ESTEEM The positive of a person’s self concept vslow self esteem • Ex : feel confidence about herself vs cosmetic /plastic surgery addicted

  30. FANTASY • Basically : people wanted to be look like their ideal concept • Gap  bringing a prospect to fulfill the gap  consume something

  31. Situational factor

  32. need (and wants) Need : urgent – should be fulfilled Want : something that people attracted and wanted to have or to do

  33. Emotion • Psycological factors of a person feeling

  34. INTERPRETATION • Interpretation refers to the meaning what we give for sensory stimuli (Solomon.2004:69). • a meaning from stimuli that we get • Different background- different ability to understand the stimuli- different interpretation

  35. Interpretation..(2)

  36. Bias - The Eye of the Beholder– • the potential for bias in interpretation is huge; at the base of all advertising strategies is the question, • "How will the potential buyer interpret it?"

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