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Social media monitoring

social media monitoring

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Social media monitoring

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  1. Tools To Do Social Media Monitoring

  2. There are a lot of tools out there that will help you monitor brand-related conversations on various social media channels. Let’s take a peek at a few of the top social media monitoring tools: Hootsuite allows you to follow key conversations on multiple channels by creating custom streams of social content, find social conversations by keyword, hashtag and location, and reply to posts and comments quickly. Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. The platform allows you to track mentions in real-time and it’s dashboard map displays the physical location of these conversations. TweetReach illuminates where your posts travel after you hit ‘Tweet’. Plus it helps you identify key moments with insights into spikes in activity and finds influencers in any relevant conversation. Buzzsumo will inform you of who’s sharing your content and where they’re doing it. You can set up alerts for your brand, competitors, keywords, authors, domains and even backlinks. Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google and many more. The platform aggregates user generated content from across the digital universe into a single stream of information.

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