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1. How Can A Website Live Chat Drive Your Business? Live Chat is not a new concept. It’s been on the market for ages, which is widely in use by several enterprises and service providers to provide better customer service. Most of us have seen this little box on the corner of the website saying – chat with us now. In simple words, Live Chat is a web service which aids the company’s customer support executives to revert to the client/customer queries in real time. It provides a positive effect on the sales figures of the company. Adding live chat on your website’s homepage makes you see actual growth in the business. Here are some of the benefits of incorporating live chat into the website – The rise in Conversion Rate When visitors pay a visit to the website for buying products or services, they probably have ample of questions and doubts. To gain the confidence of the visitor, they need a satisfactory reply. Live chat gets their queries resolved instantaneously, since, replying with an e-mail or call may take a little longer. Thus, the ratio of conversion of visitors into customers increases. Increase in Sales It’s a direct relationship between the customer conversion rate and sales figures. Growth in client base will undoubtedly increase the sale of the company’s products and services. Boosting Customer Satisfaction Companies who actively use live chat application have a more significant number of satisfied customers. There are possibly around 85% to 90% of customers, who feel that live chat is a must to integrate on the website, since, it’s a better platform for direct communication with a company. It’s also a platform for sharing ideas and giving feedback to the company about its products and services. Higher Efficiency and Lower Cost Live Chat is a cost-effective medium of communication. Once it is incorporated into the website, a single customer service executive can chat with multiple customers at a time. Therefore, the company doesn’t require a large number of people involving in the same task and incurs less cost. Use Chat Scripts and Analytics The analysis of chat scripts helps you understand the most common concerns that customers used to query regarding products, services, and website. Addressing these issues to the grass root level will further improve customer satisfaction. Creates A Competitive Edge

2. It’s been found in a survey that customers are likely to be comfortable with live chat rather than phone or e-mail support, or social media. Ultimately, incorporated live chat option on the website gives you a competitive edge over your rivals. Moreover, it helps you generate better sales in contrast with your competitors. Live Chat plays an essential role in enhancing customer experience. Its an absolute boon to the web development service support of any company. Considering these points, get a helping hand from a website development company in India that helps you integrate live chat with your website.