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Branding Is Not Advertising

Branding Is Not Advertising

AdamSmithb
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Branding Is Not Advertising

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  1. Branding Is Not Advertising/Marketing! Many business owners mistake branding for advertising and marketing. Because of this misconception, a lot of promising businesses get it wrong and lose out on chunks of potential customers. However, branding is not a marketing or advertising campaign. While advertising/marketing campaigns seek to make customers and potential customers aware of new offerings by a company, branding pursues a different purpose. Ultimately, branding aims at creating (and maintaining) the right perception. Your customers/prospects need to have a definitive impression about your business, its products, and services. That image/perception your customers have about your business ‘is’ your brand. Best Graphic Design https://www.bestgraphicsdesign.com/

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