Important rules for Outdoor Hoarding Design

1. Important rules for Outdoor Hoarding Design

2. Introduction As a competition for gaining the upper-edge in the market, many companies are investing more time and money into hoarding advertising. Hoarding advertising can fit into any transformational advertising strategy, transformational advertising simply means implanting into the mind of a user, a message or an image regarding a differential product advantages. Such advertising medium offers consistency as well as stability when it comes to delivering brand visibility and popularity.

3. Here are some tips to make your hoarding advertising successful Be Bright & Colorful Outdoor hoarding design Go all responsive Make your tagline memorable Get your story straight Keep is simple

4. The purpose of outdoor advertising is to have the upper hand in visible attraction, by doing so more eyes will be drawn to the advertisements on billboards. Using bright colors in outdoor hoarding design is a specific strategy used to attract viewers. For instance, successful companies such as Vodafone (having famous red background) use color vibrancy to enhance their appeal to customers. Be Bright & Colorful Outdoor hoarding design

5. We usually hear this for websites or mobile apps, but in this context you heard it right! Keeping your outdoor hoarding design responsive is really important so that any design can be modified to fit on to any kind of hoarding sizes such as from square billboards to cantilevers and gantry which are rectangular. Doing this will also reduce the need of relying on printing partners to redesign and print. Go all responsive

6. This aspect of advertising sticks out to me significantly when I tend to look at the Outdoor Hoardings in Bangalore. As India is westernizing, youngsters are prone to western norms, particularly using trending words such as selfie, swag and hashtags. A smart way to increase brand popularity is by including these words in your outdoor hoarding design since almost everyone active on social media will be keen to such terms. This is must if your target segment is millenials and youngsters. Make your tagline memorable

7. Making your target customer segment realize the advantage of buying from you is very powerful. In order to do this effectively, you can take advice from some hoarding design services. Designing and creative advertising agency can ramp up the creativity of your advertising campaign. Get your story straight

8. If the outdoor ad spaces like hoardings, cantilevers and gantries are on the highways or roads where traffic is usually moving fast, then the content on ad space should be readable within 5 seconds. A lot of content on billboard / hoarding simply turns the campaign into dead investments as no one cares to notice all the points and read it. Remember, you only have 3 seconds to grab drivers’ attention on the road, this is where using thought-out marketing design strategies comes into play, as having a unique and non-cliché advertisementcan change brand recognition forever. Keep is simple

9. Conclusion In a countries like India, it is important to maintain an elevated attentiveness throughout outdoor promotions like posters, banners and especially hoardings. When it comes to hoarding advertising there are many top outdoor advertising companies in India which makes it easier for the companies to reach a specific consumer group they sell their services and products to.