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4 Proven, Surefire Tips to Improve Your Local SEO

Increase your rankings and get ahead of your competitors with these 10 tips to improve your local SEO.<br>

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4 Proven, Surefire Tips to Improve Your Local SEO

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  1. 4 Proven, Surefire Tips to Improve Your Local SEO Audience Visible

  2. Over time, a listing for your business is created and eventually duplicate listings accumulate. It’s important to claim all listings under your business name, remove any duplicates and ensure the remaining listings’ information is accurate and up-to-date. Another obstacle many local businesses need to problem solve for is Google’s ever-evolving list of ranking factors. For small businesses trying to show up locally, Google can completely disrupt your strategy with algorithm updates like the Possum update, which allowed businesses outside city limits to compete for local spots if they service that area. Now is the time to start focusing on how you’re going to move the needle for your business with these 4 local SEO tips.

  3. 1. Claim Your Business Listings Over time, a listing for your business is created and eventually duplicate listings accumulate. It’s important to claim all listings under your business name, remove any duplicates and ensure the remaining listings’ information is accurate and up-to-date. Finding all these listings may seem a bit daunting but there are some great tools out there that make the process very simple for anyone. Moz Local is a great tool to use for detecting all the listings associated with your business. Simply enter your business name – keep in mind that this needs to be written just as it is on your website (this includes capitalizations, abbreviations, etc.) Select your business from the results and Moz will serve you the complete, incomplete, inconsistent and duplicate listings tied to your business.

  4. 2. Add Location Pages to Your Website Search engines are crawling your site and finding the most comparable matches to provide as a result in the search engine results page. By having a specific landing page for each of your business locations, search engines can easily locate your listing and deliver the appropriate location to the searcher. You should be including suite numbers and deciding if you want street, avenue, road, etc. written in full or abbreviated. How the information is presented on these pages will determine how you will be updating your information everywhere else – so keep this in mind when choosing how to write your location information.

  5. 3. Improve NAP Consistency In order for search engines to serve your business as a result for the searcher, your business name, address and phone number (NAP) need to be consistent everywhere. You’ll need to be pickier than normal here; it’s not just a matter of writing your name and address. If your business name includes LLC, Co. or Inc., it needs to be included. Also pay attention to suite numbers, and how street, avenue and road are written. Be consistent. This should be based off the location information displayed on your website. Much of this consistency can be updated within the Moz Local search tool and improvement process. Your Google My Business listing is a great place to start, which brings us to the next tip.

  6. 4. Update All Things Google My Business Every day, users across the internet rely on your business listings for the correct information. It’s extremely important for your SEO that this is easy and quick for the searcher to identify. By logging into your Go If you have more than one location, GMB has a helpful article for bulk uploading that makes updating your information easogle My Business (GMB) account, you can make sure your name, address and phone number are correct. You should also include a brief but informative business description, a link to your website and your hours of operation. Make your listing appealing; your logo should be the avatar/profile picture and you can also update your interior photos, exterior photos and product photos. These should be high-quality images because pixilated, blurry images look sloppy and unprofessional. y and keeps everything organized.

  7. ADDRESS: H-130, Sumel 6, Shahibaug, Ahmedabad – 380004 PHONE NO: +91 91 3000 3784 EMAIL: info@audiencevisible.com WEBSITE: https://audiencevisible.com/ Thank You

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