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Role of AI in advertising helps to forecast consumer attitudes, market trends, and even socioeconomic shifts, enabling advertisers to stay ahead of the curve. When a potential customer is researching a product during the consideration stage, AI will target adverts at them and help guide their search.
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Presents The Dawn of AI in Advertising
The fusion of AI with advertising is not just a trend; it's a paradigm shift. • No doubt, AI advertising is reshaping the entire landscape of marketing.
The journey of AI started with data analysis and customer segmentation. • Now this fusion brings a level of precision and personalization in advertising.
AI-powered chatbots and virtual assistants transforms customer service. • AI provides real-time, personalized interactions with customers, enhancing engagement and improving brand loyalty.
With AI, advertisers can create highly targeted campaigns that resonate with individual consumers. • It extends beyond mere demographics, delving into consumer behaviors, preferences, and emotional responses.
AI provides deep insights through advanced analytics, enabling to understand campaign performance at a granular level. • These insights guide strategic decisions, allowing for quick adjustments and improvements to campaigns.
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