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Southwest Airlines: human resource strategy I. Employee empowerment Innovative strategy Taking care of employees beyond legal requirements Strong company culture Motivated to provide a good service Employees are a part of the process of the company.
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Southwest Airlines:human resource strategy I • Employee empowerment • Innovative strategy • Taking care of employees beyond legal requirements • Strong company culture • Motivated to provide a good service • Employees are a part of the process of the company The Slitherers - IPYGO 2009
Southwest Airlines:human resource strategy II • Motivated workforce • “Treated like customers” • Higher salary than industry average • Stock options • Staff share jobs because they want to • Strategy gains competitive advantage over competitors • Employment stability policies The Slitherers - IPYGO 2009