1 / 6

Fmcg Branding Melbourne

B Brand Design is a strategic FMCG branding and design agency in Melbourne. Our creative FMCG packaging designers achieve brilliant brand outcomes – view examples on our website!

Download Presentation

Fmcg Branding Melbourne

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Fast Moving Consumer Goods Branding Melbourne

  2. Fast moving consumer goods (FMCGs) are goods that generally have a short shelf life, due to high consumer demand or because they deteriorate quickly. Some FMCGs, such as meats, fruit and vegetables, dairy products and baked goods are highly perishable. Other goods such as alcohol, toiletries, pre-packaged foods, soft drinks and cleaning products have high turnover rates.

  3. FMCG product services are used for sales, marketing, retail, supply chains, procurement, engineering, and operations professionals for all areas of the food, beverage and consumer goods sectors.

  4. Though the profit margin made on FMCG products is relatively small, they are generally sold in large quantities; thus, the cumulative profit on such products can be substantial. FMCG is probably the most classic case of low margin and high volume business.

  5. The look of a FMCG is extremely important in order to attract customers to the product and beat out industry competition. Attractive, clean and stylish branding is essential when selling a fast moving good. Good branding is one that draws the customer in, teaches them about the product and highlights the quality of it. The packaging on the good can be the difference between the customer purchasing the product or not.

  6. For more details please visit: http://www.b-branddesign.com.au/

More Related