Salesforce Experience Cloud vs Community Cloud.docx

1. Salesforce Experience Cloud vs Community Cloud: Is There Any Difference? Salesforce Experience Cloud and Salesforce Community Cloud are two different names for the same platform. Salesforce rebranded Community Cloud as Experience Cloud in 2022 to better reflect its capabilities and features. So it is not Salesforce Experience Cloud vs Community Cloud, they are the same Experience Cloud allows businesses to create and manage branded digital spaces where customers, partners, and employees can connect, collaborate, and engage with each other. It is more than just a community platform, it is a digital experience platform that empowers businesses to deliver immersive and interactive experiences to their stakeholders.

2. Features of Salesforce Experience Cloud Salesforce Experience Cloud has many features that enable businesses to create and manage digital experiences for their customers, partners, and employees. Here are some of the main features: Experience Builder: This intuitive drag-and-drop tool empowers users to effortlessly design, create, and launch engaging digital experiences without any coding required. With a wide range of templates, components, and themes to choose from or the option to design completely custom ones, users have the freedom to bring their unique vision to life. Experience Builder also prioritizes responsive design, SEO optimization, and accessibility, ensuring that the created digital experiences are both visually striking and inclusive for all users. Engagement Metrics: Users have the ability to assess and evaluate the influence of their digital experiences on their business objectives with this feature. By utilizing preconfigured and customizable dashboards, users are able to view metrics like adoption, engagement, satisfaction, and revenue. This enables them to gain valuable insights and make informed decisions to optimize their digital experiences for maximum impact and success. Business Integration: Users can seamlessly integrate their digital experiences with data from any system, be it Salesforce, third-party sources, or legacy systems. They can leverage this data to drive various functions, including leads, opportunities, cases, campaigns, and custom objects. This provides users with the flexibility and capability to unify their digital experiences with their existing data sources, streamlining and enhancing their operations. Personalization: With the help of this functionality, users may provide their audiences with relevant and customized experiences. AI allows users to automatically recommend activities, connections, and material based on their unique requirements, interests, and behaviors. Customization and Branding: Using this feature, users may brand and personalize their digital experiences to represent who they are and what they stand for. Users can build visually appealing and branded experiences by using their logos, colors, fonts, and photos.

3. Knowledge: Users can give their partners and consumers self-service choices. Team can manage FAQs, articles, and other materials that assist their target audiences in finding solutions. Case Escalation: This feature enables users to enhance client satisfaction and service. Customers and partners can open issues straight from their digital experiences with users, and cases can be automatically escalated based on time constraints or keywords. Additionally, users can respond to instances discreetly or within the digital experience. Engagement: With the help of this tool, users can encourage a sense of loyalty and community among their viewers. Users can award their most active users badges, incentives, and endorsements. Users may also allow conversations, groups, and subjects for their viewers to engage with one another. Ecommerce: Users may let their partners and customers find, investigate, and purchase things all in one location by integrating their e-commerce platform with their digital experiences. Challenges While Using Salesforce Experience Cloud Salesforce Experience Cloud is a powerful platform for creating and managing digital experiences, but it also comes with some challenges that businesses need to overcome. Some of the common challenges are: Limited internal expertise and resources: A great deal of technical expertise is needed to install and operate Salesforce Experience Cloud efficiently. Companies might not have enough internal employees certified in Salesforce Experience Cloud or sufficient funding to engage outside partners or consultants. When the platform is implemented and maintained, this may cause mistakes, hold-ups, or less-than- ideal outcomes. Data migration: Moving data to Salesforce Experience Cloud from various sources, including e-commerce platforms, marketing automation platforms, and CRM systems, can be a difficult and drawn-out procedure. Particularly in cases where the data is vast, disorganized, or inconsistent. Companies must ensure that there is no data loss or duplication during the cleaning, validation, and mapping processes and that the data is mapped accurately.

4. Integration and customization: The Salesforce Experience Cloud provides a great deal of flexibility, but this also means that companies must mold the platform to meet their unique requirements and tastes. This may entail coding, setting up, and testing different elements, including workflows, themes, templates, and components. To enable data flow and functionality, businesses must also integrate the platform with other systems, such as Salesforce, third-party, or legacy sources. These jobs can be difficult and call for a high level of coordination and technical know-how. User adoption: Salesforce Experience Cloud strives to enhance user engagement and experience for partners, customers, and staff; however, this also relies on how effectively people accept and utilize the platform. Companies must make sure users are trained and assisted in using the platform and that they are aware of its capabilities and benefits. Additionally, companies must track user adoption and feedback, measure it, and make necessary modifications and adjustments. Quality, security, and integrity of data: Salesforce Experience Cloud manages a great deal of private and sensitive data, including interactions, transactions, and customer information. Companies must guarantee that the data complies with all applicable laws and regulations and is safe, accurate, and dependable. Companies must also guard against data breaches and leaks and prevent unauthorized access, modification, or deletion. CRMJetty Salesforce Portal an Alternative of Salesforce Experience Cloud CRMJetty Salesforce Portal is a third-party solution that allows businesses to create and manage web portals for their customers, partners, and employees using Salesforce data and functionality. CRMJetty Salesforce Portal is an alternative to Salesforce Experience Cloud, which is Salesforce’s own platform for creating digital experiences.

5. Some of the features of the CRMJetty Salesforce Portal are: Real-time Configuration: Configure and customize their portals in real-time, without any coding or deployment. Change the layout, theme, logo, menu, and other elements of their portals with a few clicks. Extensive Content Management: Create, edit, and manage content for their portals using a rich text editor. Users can also upload images, videos, documents, and other files to their portals. Customizable Features: Add various features to their portals, such as login, registration, profile, dashboard, search, chat, feedback, and more. Users can also create custom modules and workflows for their portals using Salesforce objects and fields. Device-Specific Layouts: Create different layouts for their portals based on the device type, such as desktop, tablet, or mobile. Optimize the user experience and performance of their portals on different devices. Unlimited Templates: Choose from a wide range of templates for their portals, covering various use cases and industries. Create their own templates or modify the existing ones. Integration with Third-party Apps: Integrate their portals with other apps and systems, such as Google Analytics, Mailchimp, Stripe, PayPal, and more. Enhance the functionality and usability of their portals with these integrations. Some of the benefits of the CRMJetty Salesforce Portal over Salesforce Experience Cloud are: Lower Cost: CRMJetty offers straightforward pricing, which helps businesses streamline their financial plans. Especially when they are in the growing and expanding phase. More Customization: CRMJetty Salesforce Portal offers more customization options than Salesforce Experience Cloud, allowing users to create and modify their portals without any limitations or restrictions. Better Support: CRMJetty Salesforce Portal offers dedicated account managers, technical experts, and customer service representatives for portal users. Users can also get free updates, bug fixes, and feature enhancements for their portals.

6. Compare Salesforce Experience Cloud with CRMJetty Salesforce Portal Salesforce Experience Cloud Feature CRMJetty Salesforce Portal Charges per login or per member Cost Unlimited page views and logins Has limitations and restrictions on customization Offers more flexibility and control over customization Customization Provides dedicated and personalized support for portal users Provides standard support for portal users Support Customizable Features Not available Available Conclusion CRMJetty Salesforce Portal is a compelling alternative to Salesforce Experience Cloud, as it provides a user-friendly, scalable, and customizable platform for creating and managing web portals using Salesforce data and functionality. CRMJetty Salesforce Portal can help businesses improve their customer service, partner relations, and employee engagement with their portals. Reach out to us for a personalized demo.