Practical Guide to Developing a Website Re-design Strategy

1. Practical Guide to Developing a Website Re-design Strategy

2. Do you want to redesign your website? You might need it if you've transformed your brand or updated your product. • If you don't have a clear vision, it can either be a success or a total flop! • A website redesign can increase traffic, boost performance, and convert more visitors into customers. • ChittaranjanInfotech, a leading Web design company in Nashik, has provided the Ultimate Guide to Creating a Website Redesign Strategy.

3. What is the Process of Redesigning a Website? • Here are some strategies to consider: Review performance metrics for your website. • Before you begin your redesign, analyse the monthly performance of your current website using a tool such as Google Analytics. The following metrics will be examined: • Visits, visitors, bounce rate, and time on site • Top-ranking, traffic-generating, and lead-generation keywords • Inbound links, new leads, form submissions, and sales • Total number of pages indexed and receiving traffic

4. Make sure you know what you want to achieve with your website redesign. • There should always be a compelling reason to redesign! It's not just about the looks; it's also about the functionality. • Make your objectives clear and communicate them to your team, designer or agency. • The metrics listed above should be addressed, as well as current SEO rankings.

5. Define your company's identity and messaging. • You can ensure consistency across your entire website by setting clear goals for your desired branding, messaging, and unique value concept. • If you have a new logo, style guide, or colour palette, make sure to incorporate them into your new website.

6. Create a website that appeals to your target audience. • The design and content of your website should be suited to your buyer personas. • While planning your website redesign, keep in mind that your branding and content should be customised to this audience.

7. Protect your pages that have been optimised for search engines. • Consider search engine optimization (SEO) when redesigning your website. • Keep track of your most valuable search pages, as well as the pages that will receive the most traffic and inbound links. • If you plan to move any of these highly valuable pages, make sure you set up the proper 301 redirects.

8. Make keyword research. • Choose one keyword or topic to focus on for each page and optimise your website pages using on-page SEO best practices. • Adding new content and pages to your website that are focused on specific keywords and topics can also help with SEO.

9. In a redesigned website, recreate your high-performing assets. • Reuse high-performing content assets on your existing website to avoid damaging your marketing results during the redesign. The following are examples of such assets: • Content that has been shared or viewed the most • Pages with a lot of traffic • Keywords with the best results and their associated pages • The number of inbound links to each page

10. Select the appropriate software. • Choose the right software to redesign and host your website. • It should perform all of the functions that your company requires. • Chittaranjan will be with you every step of the way to ensure a successful website redesign. • We provide top-notch SEO services in Nashikas a leading web design company in Nashik. • For more information, please contact us.