The Most Influential Leaders Revamping the Businesses June2024

www.ciolookindia.com LOOK I N D I A Vol 06 Issue 06 2024 Revolu?onaries at the Helm How Leaders are Reshaping Businesses for the Future? The Midas Touch 2.0 Evolu?on of the Modern Leadership Turning Every Business into Gold The Most the Mr. Harish Fabiani, Chairman, IndiaLand The Visionary Architect Reshaping India's Urban Landscape

The Most the

AGILE LEADERS OF THE NEW ERA I n an era marked by rapid technological advancements, global challenges, and shifting market dynamics, the role of business leaders has never been more crucial. Today's most influential leaders are not merely steering their companies through these complexities; they are fundamentally revamping their businesses, setting new standards for innovation, sustainability, and organizational culture. Influential leaders are characterized by their visionary thinking and strategic foresight. They possess the ability to anticipate future trends and challenges, crafting long-term strategies that position their organizations for sustained success. By looking beyond the immediate horizon, these leaders are able to identify emerging opportunities and navigate potential disruptions with agility and confidence. Their forward-thinking approach ensures that their companies remain at the forefront of their industries, ready to capitalize on new developments. At the heart of business transformation lies digital innovation. Influential leaders recognize the imperative of embracing digital technologies to drive efficiency, enhance customer experiences, and create new business models. They champion the adoption of artificial intelligence, machine learning, and data analytics, integrating these technologies into their core operations. This digital- first mindset not only optimizes processes but also enables companies to deliver personalized and seamless experiences, meeting the evolving expectations of today's consumers. A hallmark of influential leaders is their ability to cultivate a culture of innovation within their organizations. They understand that continuous improvement and creative problem-solving are essential for staying competitive. These leaders empower their teams to think boldly, experiment with new ideas, and challenge conventional wisdom. By fostering an environment where risk- taking is encouraged and failure is viewed as a learning opportunity, they unleash the full potential of their workforce, driving breakthrough innovations that propel their businesses forward. ‘The Most Influential Leaders Revamping the Businesses,’ of CIOLook India are not just managing change; they are actively driving transformation within their businesses. Through visionary thinking, digital innovation, a culture of continuous improvement, commitment to sustainability, agile leadership, and championing diversity, these trailblazers are setting new benchmarks for what it means to lead in the modern era. Editor's Their transformative impact extends beyond their organizations, shaping the future of entire industries and creating a more dynamic, equitable, and sustainable business landscape. As we look to the future, the influence of these leaders will undoubtedly continue to resonate, inspiring the next generation of business pioneers. Note - Gaurav PR Wankhade Managing Editor

08 Content P R O F I L E S Cover Story 14 A Perpetually Illumina?ng Leader - Akshay Dipali: Guiding You to Build Your Culturally Vibrant Organiza?onal Workplace 22 A Marke?ng Maestro – Pooja Arora: Revolu?onizing Pet Healthcare in India with Furever Kare A R T I C L E S 18 28 32 Smart Leaders Evolving Leadership in Challenging Compe??ve Business Environments Revolu?onaries at the Helm How Leaders are Reshaping Businesses for the Future? The Midas Touch 2.0 Evolu?on of the Modern Leadership Turning Every Business into Gold The Visionary Architect Reshaping India's Urban Landscape

FOLLOW US ON www.twitter.com/ciolookindia www.facebook.com/ciolookindia/ LOOK The Most I N D I A www.ciolookindia.com Abhishek Joshi Editor-in-Chief WE ARE ALSO AVAILABLE ON the CONTENT Managing Editor: Gaurav PR Wankhade Assisting Editor : Prajakta Zurale CONTACT US ON Email Featuring Company Brief sales@ciolookindia.com For Subscription Akshay Dipali is the Founder of Nasch, a firm that helps organizations build a winning culture with AI and psychology. DESIGN Akshay Dipali, Founder Nasch Visualizer: Sandeep Tikode Art & Design Director: Rashmi Singh Associate Designer : Sameen Arif www.ciolookindia.com Mr. Harish Fabiani, Chairman of Indialand is a visionary in India's real estate and private equity, with a legacy in commercial development and a diverse portfolio. Mr. Harish Fabiani, Chairman IndiaLand Copyright © 2024 CIOLOOK India, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from CIOLOOK India. Reprint rights remain solely with CIOLOOK India. SALES Navin S. Rao led Luxury Motor Press aims to be the quintessential site for gaining knowledge about luxury automobiles and motorcycles. Navin S. Rao, Founder and Managing Editor Luxury Motor Press Vice President : Swapnali Vasaikar Asst. Vice President : Tejaswini Whaval Team Leader : Suraj Gadekar Sr. BDE : Reetika Sharma Pooja Arora led Furever Kare is officially here to redefine the game from our hearts to their paws, a new go-to for premium pet care. Pooja Arora, Founder and CMO Furever Kare TECHNICAL Rahul Jain, the CFO of NTT DATA Payment Services, has extensive and rich global experience in Value Creation, Corporate Governance, Business Partnering, Mergers and Acquisitions, Cost Management, IT Implementations, Outsourcing, and Post-merger activities. NTT DATA Payment Services India Rahul Jain, CFO Technical Head : Prachi Mokashi Technical Specialist: Rajeshwari Avhad Technical Consultant : Tanaji Fartade sales@ciolookindia.com June, 2024 SME-SMO Research Analyst : Renuka Kulkarni SEO Lead : Nikita Khadalkar Cover Price: Rs.300/-

Story The Visionary Architect Reshaping India's Urban Landscape I envisioned crea?ng spaces that would not only meet the evolving demands of technology companies but also foster innova?on and growth. Mr. Harish Fabiani, Chairman, IndiaLand

The Most Influen?al Leaders Revamping the Businesses T he Indian real estate industry, a dynamic and ever- evolving landscape, is witnessing a new wave of leadership. Mr. Harish Fabiani, the visionary founder of IndiaLand, is at the forefront of this change. With over two decades of experience in the Indian real estate and private equity sectors, Mr. Harish isn't just building structures; he's reshaping the very concept of urban living. Today, IndiaLand has emerged as one of India’s leading real estate development companies. Mr. Harish says their guiding philosophy is rooted in the belief that creating environments that foster innovation and collaboration is essential for driving business success and technological advancement. “We focus on developing state-of-the-art facilities that not only meet but exceed the expectations of the modern workforce. Our commitment to sustainability, excellence in design, and a customer-centric approach have been pivotal. We believe in building not just buildings, but communities that thrive on interaction and shared growth.” This commitment to quality and community has propelled Harish’s organization to the forefront of India's real estate development industry. Secondly, they prioritize sustainability in every project, aiming to minimize environmental impact while enhancing energy efficiency. This approach supports the planet and attracts forward-thinking tenants committed to eco-friendly practices. Thirdly, their developments are strategically located to optimize accessibility and provide vibrant ecosystems that foster tenant networking and collaboration. “By creating hubs that are not just places of work but communities of innovation, we enhance the productivity and creativity of the businesses we house.” "The transformative power of infrastructure on businesses and society has always fascinated me," says Mr. Harish, the Chairman of . "This passion fueled my desire to IndiaLand enter the real estate development sector.” At IndiaLand, the vision was clear: to create spaces that cater to the ever- changing needs of technology companies and actively promote innovation and growth. These USPs position them uniquely in the market, making IndiaLand a preferred partner for companies looking to transform and thrive in a competitive business environment. Furthermore, Mr. Harish recognizes the importance of sustainable practices in a world increasingly focused on environmental responsibility. IndiaLand prioritizes eco- friendly construction methods, resource conservation, and the creation of energy-efficient living spaces. “Our commitment to quality, innovation, and sustainability has established us as a leading force in transforming the real estate landscape,” says Mr. Harish. Beyond Bricks and Mortar: A Focus on Community and Sustainability A Deep-Rooted Passion for Building Mr. Harish understands that real estate is more than just bricks and mortar. He champions creating vibrant communities that cater to the evolving needs of residents. This translates into well-designed common spaces, integrated amenities, and a focus on fostering a sense of connection within the communities IndiaLand develops. Mr. Harish's journey began in 1981 with a Diploma in Electronics and Telecommunication Engineering from Delhi University. While his initial foray may not have been directly related to real estate, it instilled in him a valuable foundation in technical expertise and a keen understanding of infrastructure development. This background, coupled with his inherent entrepreneurial spirit, paved the way for his entry into the world of real estate in 1998, where he honed his skills through executive education programs in finance and general management. Leading by Example: A Legacy of Excellence The industrial landscape is continually evolving. In such a scenario, Mr. Harish says IndiaLand stands out in the real estate sector with several unique selling propositions (USPs) that underscore its position as a transformational leader. Mr. Harish's leadership style, recognized as a driving force behind IndiaLand, is characterized by a blend of vision, innovation, and a deep respect for his team. He fosters a collaborative environment where creativity and expertise are valued. His leadership approach focuses on empowerment and vision. “I believe in creating a culture of transparency and open communication where every team member feels valued and encouraged to share their ideas,” says Mr. Harish. This environment not only fosters innovation but also allows him and his team to adapt swiftly to industry changes. The Birth of IndiaLand: A Dream Realized Firstly, their emphasis on integrating advanced technology into their properties ensures that businesses operating within their spaces are equipped for the digital age. This includes high-speed connectivity, smart building technologies, and flexible workspaces that adapt to changing business needs. In 2007, driven by a clear vision to redefine the global real estate paradigm, Mr. Harish established IndiaLand. This wasn't just about constructing buildings but creating a legacy of architectural brilliance, unparalleled safety standards, and a commitment to responsible development. From the outset, IndiaLand focused on shaping communities, crafting spaces that fostered a sense of belonging and well-being for its residents. Mr. Harish prioritizes diversity in team building, recognizing that varied perspectives enhance creativity and problem-solving. He says, “We invest in continuous learning and development to ensure our team is equipped to face future challenges, emphasizing the importance of personal and professional growth.” Our guiding philosophy is rooted in the belief that crea?ng environments that foster innova?on and collabora?on is essen?al for driving business success and technological advancement. Leading by example, Mr. Harish maintains high standards of integrity and dedication, demonstrating his commitment to the organization’s goals. This leadership style has been pivotal in nurturing a motivated, cohesive, and successful team, driving their company to the forefront of the industry.

This approach has resulted in IndiaLand's impressive track record, establishing it as a trusted name in the Indian real estate sector. Mr. Harish says they also cultivate a culture of empowerment by encouraging employees to take initiative and lead projects. This approach boosts their confidence and instils a sense of ownership and responsibility. Furthermore, they maintain open communication channels throughout the organization, ensuring everyone’s ideas and suggestions are heard and valued. “This inclusive and supportive environment motivates our employees to excel and grow alongside the company, driving our collective success.” building efficiency and user experience. This could range from smart building solutions to using big data for property management. A Balancing Act: The Equilibrium of Brilliance Lastly, prioritize sustainability. The future of real estate will heavily depend on being environmentally responsible. Projects that incorporate green building practices contribute to the planet's health and appeal to a growing segment of eco-conscious consumers. These steps will help differentiate your ventures and position them for long-term success in a competitive field. The essence of technology lies in innovation, disruptions, and enhancing the end-user experience. Mr. Harish says they balance operational efficiency and customer satisfaction in such a scenario by integrating cutting-edge technology that streamlines processes while improving the user experience. They leverage data analytics to optimize their operations, ensuring that their resources are used effectively and that their services are delivered swiftly and accurately. This operational excellence allows them to respond quickly to customer needs and adapt their offerings to evolving demands. Encountering Adversities: Teamwork Trumping Troubles One transformative project that exemplifies Harish’s company's commitment to excellence is the development of the IndiaLand Tech Park. This project was designed as a state-of-the-art hub for technology companies, providing an ecosystem that fosters innovation and growth. Featuring advanced infrastructure, sustainable design elements, and cutting-edge facilities, the tech park serves as a beacon for attracting top-tier IT and tech firms. Looking Ahead: Shaping the Future of Indian Cities When asked if IndianLand has likely faced its share of challenges as a leader in India's industrial sector, Mr. Harish says, “Certainly! However, one notable instance of our team's resilience and ingenuity occurred during a major upgrade of our core systems, a critical phase for maintaining our technological edge. Midway through this project, we encountered significant technical setbacks that threatened to delay our timeline and impact our operational capabilities. Our team, however, demonstrated remarkable resilience and creativity in navigating these challenges.” Looking ahead to 2024, Mr. Harish divulges their vision for the company: “To strengthen our position as a leader in fostering innovation within India's real estate sector. We aim to continue developing projects that meet current demands and anticipate future needs, focusing particularly on sustainability and smart technology integration. Our goal is to create environments that facilitate technological advancements and provide the infrastructure necessary for companies to thrive in a digital age.” “We also prioritize direct feedback mechanisms and customer engagement to ensure we meet and exceed expectations. By listening to our customers and continuously refining our services based on their input, we maintain high satisfaction levels,” shares Mr. Harish. This dual operational efficiency approach and a strong focus on customer experience are key to their sustained success in a competitive marketplace. The IndiaLand Tech Park showcases our ability to execute complex, large-scale projects and our dedication to enhancing the business environment for our tenants. Through this project, we have demonstrated our commitment to pushing the boundaries of real estate development while contributing significantly to the region's economic landscape. This initiative is a testament to our company’s pursuit of excellence and innovation. Leveraging their collective expertise and innovative problem-solving skills, they developed a series of workarounds and new strategies that kept the project on track and enhanced our systems' overall functionality. This situation showcased Mr. Harish and his team's ability to think on their feet and adapt quickly to unforeseen obstacles, ultimately ensuring that the upgrade succeeded and significantly boosted their operational efficiency. “This triumph over adversity not only reinforced the strength and cohesion of our team but also solidified our reputation for reliability and excellence in the industry,” says Mr. Harish proudly. Mr. Harish adds that they aspire to expand their reach by entering new markets and enhancing their offerings, ensuring their developments are synonymous with innovation and quality. By doing so, they plan to contribute significantly to India's future landscape, helping to shape an ecosystem that supports and propels the nation's technological and economic ambitions. “This commitment to excellence and forward-thinking will drive our efforts as we continue to impact the industry profoundly,” he concludes. Acing Advancements: Techno-Real Progress ‘‘ Cultural Ethos: Caring for the Dream Team Mr. Harish further informs that it firmly embraces digitalization and technological advancements, the crucial aspects of the modern industrial ecosystem, integrating them into the core of their operations to drive a technovative future. “We utilize platforms like ZOHO CRM to enhance our customer relationship management, streamlining interactions and ensuring a seamless service experience for our clients,” Mr. Harish adds. This integration helps in efficient data management, improved communication strategies, and personalized service delivery, which are crucial for maintaining competitive edge and customer satisfaction. All this is because of his team, says Mr. Harish, who believes the workforce is the cornerstone of their organizational success. “We greatly emphasise fostering a culture of growth, skill development, and empowerment among our employees. We believe that our workforce is our greatest asset, and we invest heavily in their continuous professional development through targeted training programs, workshops, and seminars.” These initiatives are designed to enhance their skills and prepare them for upcoming challenges in the dynamic business environment. As India continues its rapid urbanization, Mr. Harish and his team, IndiaLand, are well-positioned to play a pivotal role. Their commitment to innovation, community development, and sustainable practices ensures that they remain at the forefront of shaping the future of Indian cities. The Success Mantra: Message to the Entrepreneurs of Tomorrow Businesses are a way for the Indian industry to accelerate its economic potential and capacity. For budding entrepreneurs aspiring to venture into the real estate space, Mr. Harish advises focusing on three key areas: market research, innovation, and sustainability. Thorough market research is essential. Understanding the needs and trends of the local market, including demographic shifts and economic factors, can guide more strategic decisions regarding property locations and types. Under Harish's visionary leadership, redefine the concept of urban living, creating spaces that are functional, sustainable, vibrant and foster a sense of community for generations to come. IndiaLand is poised to We invest in con?nuous learning and development to ensure our team is equipped to face future challenges, emphasizing the importance of personal and professional growth. Mr. Harish Fabiani's accomplishments are exceptional. Also, his dedication to excellence and focus on reshaping the Indian real estate landscape solidify his position as a prominent figure impacting the industry in 2024 and beyond. Secondly, embracing innovation is crucial in today's rapidly evolving industry. Implement technologies that enhance

The Most Influential Leaders Revamping the Businesses A Perpetually Illuminating Leader - Guiding You to Build Your Culturally Vibrant Organizational Workplace Akshay Dipali Founder Nasch B rising from the ashes of a negative experience, choosing to build something positive instead. This transformative journey begins the moment you decide to focus on the future, not the past. eyond fancy titles and corner offices, true leadership emerges from a different kind of transformation. It's the phoenix effect in action – understanding the real challenges faced by organizations and employees. For Akshay, the insights gleaned from these interviews became the bedrock of Nasch. It became evident to him that there was a significant gap between the challenges organizations and individuals faced and the solutions provided by existing tools in the market. Nasch was founded to bridge this gap and provide meaningful solutions. Leaders like Akshay Dipali, Founder of this spirit. They act as your workplace cultural guides, champions of positivity. But why is positivity so crucial? According to Akshay, it's not just blind optimism. It's a conscious decision to find solutions, learn from setbacks, and inspire others to do the same. This positive mindset fuels teams forward, fostering innovation, resilience, and the willingness to take calculated risks – the hallmarks of true success. Nasch , embody Providing Meaningful Solutions Emerging from a negative experience isn't easy. It requires strength, self-reflection, and the courage to choose positivity. But by doing so, you don't just overcome that experience – you transform yourself. You become a leader who inspires others to rise above negativity and build a better future together. The Inception of Positivity Much like many others, Akshay’s entrepreneurial journey began with a negative experience. He encountered a toxic culture at a previous workplace, which sparked the beginning of his entrepreneurial path. Despite lacking a background in HR, Akshay was determined to make a difference. He conducted extensive interviews with HR professionals and CXOs from diverse industries, locations, and organizations. These interviews were crucial in Akshay says, “Leadership isn't about the absence of negativity. It's about the transformative power of positivity. It's about using your experiences, both positive and negative, to become a beacon of hope and a catalyst for change.” Thus, leaders like Akshay, who exudes positivity, create a ripple effect. Their enthusiasm becomes contagious, (14) (15) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

motivating and empowering those around them. This positive environment fosters collaboration, open communication, and a sense of shared purpose. It becomes a breeding ground for creativity and out-of-the-box thinking, leading to breakthrough solutions. startup space, Akshay says: Don’t get caught up in analysis paralysis. You can never know everything all at once. Just get in the field and learn as you go. talk first ourselves. In that effort, there is autonomy, flexibility of work and fluidity of decision making as long as we are aligned towards the single goal.” The Equilibrium of Customer Satisfaction Looking ahead, Akshay says they want to continue making a significant impact on the world's transformational future workplace landscape. “My vision is global and not confined to India,” says Akshay. I genuinely believe that Nasch can add a lot of value to the workplace across the globe, thus building more productive and happier employees.” The Power of Transformation The essence of future transformation lies in innovation, disruptions, and enhancing the end-user experience. To strike a balance between operational efficiency and customer satisfaction, Akshay says he truly believes that customer satisfaction results from employee satisfaction. “We have systems in place for every function within the organization.” This processed approach keeps most of the customers’ experience great. “To go above and beyond, we all make equal efforts to keep customers happy,” he adds. Though Akshay feels that they are far from a leader in this space right now, there surely is something transformational that they are doing. The Employee Engagement space has been unchanged for decades with no significant innovation. “And the philosophy that is driving our roadmap is the one of innovation and disruption. We want to do things differ- ently that actually add value to building happier work environments,” insists Akshay. Keeping that global vision in mind, this year, they are heavily focused on both the Indian and North American markets. “We are also adding two new use cases to our products, thus increasing the TAM that we operate in.” Digitalization and technological advancements are crucial aspects of the modern industrial ecosystem. Akshay, too, believes that it is paramount for them to integrate these principles into their core functioning and contribute to a technovative future. “Technology is at the heart of our organization. Not only do we use advanced AI to help our clients keep their employees happy, but we also use AI internally to automate many of our processes. For example, we help our clients read through thousands of employee feedback using AI in seconds.” The AI reads through all the responses and gives them a summary of it all in just a click of a button within ten seconds. As they grow, Akshay says they plan to stay true to their vision and mission, which they adopted when they started. “We aspire to make more meaningful strategic partnerships and 1000x our impact,” he concludes. The industrial landscape is continually evolving. He says that even though there have been no significant changes in this industry, the advent of AI has definitely pushed the envelope for innovation and raised expectations among HRs and CXOs. “With Nasch, we aim to disrupt the old ways of doing things.” Finding the Missing Link Fostering a Fluid Culture to Win Over Adversities Since COVID-19, the workplace has been chaotic—many companies have moved to hybrid and permanent WFH schedules. It has become increasingly imperative to understand your employees on a personal level and keep them engaged even when they are distributed. A simple tap on the shoulder asking “How you are doing” is being missed now. As one of the leaders in the world's human resource niche, Akshay says they face their share of challenges every day. When asked to share an instance where his team's resilience and ingenuity triumphed over adversity, he adds that triumphs happen by strategizing a solution to overcome it. “That is what we, as a team, do. We take a problem, strategize the causes, effects, and possible solutions, and then relentlessly execute.” Nasch has those simple conversations at scale with employees while also resolving their challenges in real- time. “The resolution part is something that most tools miss, and we solve for that,” adds Akshay, whose visionary leadership style is often recognized as a driving force behind his company's achievements. Leadership isn't about the absence of negativity. It's about the transformative power of positivity. It's about using your experiences, both positive and negative, to become a beacon of hope and a catalyst for change. “One of the examples that I can think of is of a recent one.” One of the very well-known enterprises, it had a big annual board presentation coming up. In that board presentation, they got a last-minute request for custom data two hours before the board presentation. “Our team huddled and got that built in 57 minutes. This kind of speed only could have happened due to our culture of fluidity,” says Akshay. Shedding light on his approach to leadership and team building within the organization, Akshay says, “My approach is not methodical, to be honest.” There are many personalities within an organization, and the best way is to have an open mind. “Our whole team is like that—we are aligned on our mission but very fluid in our ways of achieving that mission.” A Meaningful Strategic Future Impact Businesses are a way for the Indian industry to accelerate its economic potential and capacity. In his advice to other budding entrepreneurs who aspire to venture into the “We sell great workplace culture solutions to our clients. And we understand that we have to walk the (16) (17) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

Smart Leaders M odern world of fast technologies, demanding clients and balancing internal systems, the leaders face unprecedented challenges in navigating their organizations through uncertainty and fierce competition. As the pace of technological advancements accelerates and market dynamics shift, leaders must adapt their skills and strategies to thrive in this dynamic environment. The role of leadership has evolved from a traditional command-and-control approach to a more agile, human-centric model that emphasizes adaptability, innovation, and continuous learning. learning orientation, distributing leadership responsibilities, and adapting to cultural shifts. By embracing adaptive leadership, leaders can enhance their organizations' agility, foster innovation, improve decision- making, and build resilience. Developing Future-Ready Skills To succeed in the evolving business environment, leaders must prioritize the development of future-ready skills. These include strategic thinking, data- driven decision-making, and effective communication. By honing these skills, leaders can guide their organizations in the right direction, make informed choices based on reliable data, and build strong relationships with stakeholders. Moreover, employee training and upskilling should be undertaken periodically to boost their productivity, confidence and resolving personal work challenges. Embracing Adaptive Leadership With a holistic and inclusive approach, this new form of adaptive leadership has emerged as a crucial approach for leaders to effectively manage change and uncertainty. This mindset involves diagnosing the situation, maintaining a (18) (19) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

Navigating Remote and Hybrid Work skilled to meet future challenges. Regular feedback, open communication, and recognition of individual contributions are essential in building a culture of continuous learning and growth. within themselves and their teams to navigate through crises and disruptions. This involves embracing uncertainty, learning from failures, and continuously adjusting strategies based on changing circumstances. By modelling resilience and adaptability, leaders can inspire their teams to embrace change and overcome obstacles. The COVID-19 pandemic has accelerated the shift towards remote and hybrid work models, presenting new challenges for leaders. Managing diverse teams across different time zones and cultures requires a high level of emotional intelligence and adaptability. Leaders must develop strategies to maintain productivity, foster collaboration, and support the well-being of their remote employees. Looking beyond the convenience of the employees and the client priorities, the management should keep a close check on the task priorities and confidentiality of the company matters. Leveraging Diversity for Competitive Advantage Diversity in the workplace is not only a moral imperative but also a strategic advantage. Leaders who embrace diversity can leverage the range of perspectives, experiences, and ideas to drive innovation and problem-solving. By creating an inclusive work environment that values diverse voices and encourages collaboration, leaders can unlock the full potential of their teams and gain a competitive edge in the market. The right combination of experience and fresh members makes the team a good unit to perform better. Adept Visionaries On a broader perspective, the role of leadership has evolved significantly in response to the challenges posed by competitive business environments. Leaders must adapt their skills and strategies to embrace agility, innovation, and continuous learning. By developing future-ready skills, leveraging technology, fostering a culture of diversity and inclusion, and prioritizing communication and stakeholder engagement, leaders can navigate their organizations through uncertainty and emerge stronger than ever before. As the business landscape continues to evolve, the ability to adapt and lead with resilience will be the key to success for organizations and their leaders. Leveraging Technology for Innovation Technology has become a key driver of innovation in the business world. Leaders must stay informed about emerging technologies and disruptive innovations relevant to their industry. Apart from expediting the tasks more accurately and rapidly, it equips the teams with the tools for efficient working. By embracing a learning mindset and encouraging their teams to experiment with new tools and approaches, leaders can harness the power of technology to enhance efficiency, improve customer experiences, and gain a competitive edge. Effective Communication and Stakeholder Management In a complex business environment, effective communication and stakeholder management are critical skills for leaders. Leaders must be able to clearly articulate their vision, set expectations, and provide regular feedback to their teams. Additionally, managing multiple stakeholders with different perspectives requires strong relationship-building skills and complete transparency. By prioritizing communication and stakeholder engagement, leaders can align their organizations towards common goals and foster trust and collaboration. Fostering a Culture of Continuous Learning In an environment where skills are constantly evolving, leaders must prioritize the creation of a learning culture within their organizations. By encouraging their teams to pursue professional development opportunities, leaders can ensure that their workforce remains adaptable and Developing Resilience and Adaptability The ability to adapt and bounce back from setbacks is a hallmark of effective leadership in challenging times. Leaders must cultivate resilience (20) June| 2024 www.ciolookindia.com

A Marketing Maestro Pooja Arora, Founder and CMO, Furever Kare Revolutionizing Pet Healthcare in India with Furever Kare M looking for personal, professional, financial, and personality growth and development. Ma’am, as a trailblazer in the industry, could you take us back to the beginning of your journey? What motivated you to step into this dynamic field? any people have a conventional preconceived notion about the niche of marketing. Yet, marketing is the best profession if one is From a young age, I found solace and excitement in writing, crafting stories and essays that transcended me to different worlds. This passion for words gradually evolved into an interest in content creation, where I could blend creativity with purpose. Pooja Arora is a born marketer. Her passion for marketing led her on an exciting journey of writing and content creation. This helped her grow professionally and built a leadership personality that guided her in establishing Furever Kare, India’s first D2C platform focused on Pet Healthcare. This passion not only led me to explore content creation more seriously by writing & editing content for various educational institutions but also culminated in my becoming the author of two books, fiction and non-fiction. Recognizing the impact of well-crafted content on audience engagement, I decided to delve deeper into the marketing realm. Embracing marketing as my mainstream responsibility allowed me to merge my love for writing with strategic thinking, driving brand narratives and building strong connections with audiences. Pooja is passionate about the idea that marketing is much more than just eye-catching commercials. To her, it's about truly understanding what people want and need, then crafting messages that resonate with them. It's a fascinating process – a way to create, communicate, and deliver offerings that hold value for everyone involved, from customers to partners and even society as a whole. The best part? Marketing lets you tap into a whole toolbox of skills! You get to sharpen your writing, communication, and analytical thinking. Plus, you might find yourself learning about graphic design, social media management, and even a little psychology to understand what makes people tick. But most importantly, marketing teaches you how to connect with people. You become an expert at tailoring messages for different audiences and presenting ideas in a way that's clear and impactful. These skills are incredibly valuable, no matter what path you choose in life! This dedication and my growing expertise in marketing strategies led me to MVIKAS Technologies P Limited, where I had the opportunity to leverage my skills on a larger scale. Furever Kare is India’s first D2C pla?orm focused on Pet Healthcare, where I now spearhead marke?ng ini?a?ves, ensuring our message of compassionate pet care reaches every corner of the market. Climbing the ranks through persistent effort and innovative thinking, I eventually became the Founder, CEO & CMO of Furever Kare, India’s first D2C platform focused on Pet Healthcare, where I now spearhead marketing initiatives, ensuring our message of compassionate pet care reaches every corner of the market. Today, being an inspiring Founder and Chief Marketing Officer, Pooja spoke in an exclusive interview with CIOLook India. The highlights of that illuminating discussion are given herein. (22) (23) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

the knowledge they need to ensure their pets lead healthy and happy lives. At Furever Kare, we are committed to revolutionizing pet healthcare in India, making it easier for pet owners to access top-quality products and reliable information all in one place. to lead effectively in a rapidly growing industry. I believe that a strong team is the cornerstone of any successful organization, and my focus is on recruiting passionate, talented individuals, providing them with the tools and support they need, and cultivating an environment where innovation and teamwork thrive. By prioritizing the development and well-being of my team, I aim to drive Furever Kare towards continued success and growth. • Leveraging data analytics to understand and anticipate customer needs, Adopting AI and machine learning for efficient inventory management and automated customer support, Developing a mobile app for on-the-go access to services and Utilizing digital marketing strategies for targeted outreach and engagement. • • The marketing landscape is continually evolving. How will you ensure that your company remains adaptable and ahead of industry trends, providing innovative solutions to Pet Parents? • The essence of marketing management lies in seamless operations and enhancing the end-user experience. How will your company strike a balance between operational efficiency and customer satisfaction? These technological advancements will optimize our services, enhance the overall customer experience, and ensure that Furever Kare remains a leader in the evolving landscape of pet care. As the CMO of Furever Kare, I am committed to ensuring that we remain at the forefront of industry trends and continue to provide the best solutions to pet parents. In the dynamic and ever-evolving marketing landscape, my focus is on leveraging data-driven insights and staying attuned to consumer behaviour to anticipate and respond to emerging needs. I vehemently believe that the essence of marketing management lies in seamlessly integrating operations and enhancing the end-user experience. At Furever Kare, we understand that achieving this balance is crucial for our success. Operational efficiency ensures that our products and services are delivered timely and reliably. At the same time, a strong focus on customer satisfaction guarantees that our offerings meet and exceed the expectations of pet parents. The workforce is the cornerstone of any successful organization. How does your company foster a culture of growth, skill development, and empowerment among its employees? By fostering a culture of innovation within our team, we continuously explore new strategies and technologies to enhance our engagement with pet parents. We prioritize personalized experiences, utilizing advanced analytics and customer feedback to tailor our offerings and communications. At Furever Kare, we deeply value and acknowledge the power a good workforce can infuse into an organization, paving the way for its success. We are committed and aligned to fostering a culture of growth, skill development, and empowerment among our employees. We aim to provide continuous learning and professional development opportunities through various initiatives. By implementing streamlined processes, leveraging advanced technologies, and maintaining clear communication channels, we aim to optimize our operations without compromising quality. Concurrently, we are dedicated to understanding and addressing the unique needs of our customers, providing them with personalized support and comprehensive resources. Additionally, I am dedicated to building strong partnerships and collaborations within the pet industry to expand our knowledge and reach. Through these efforts, Furever Kare will consistently deliver top-quality products and educational resources, ensuring that we meet and exceed the expectations of our growing community of pet parents. This includes offering training programs, workshops, and mentorship opportunities to enhance skills and knowledge. We also encourage a collaborative and inclusive Tell us more about Furever Kare. How will the brand play a pivotal role in revolutionising the pet care industry in the country? This dual focus allows us to meet the demands of a growing pet industry and create a loyal and satisfied customer base. Furever Kare is committed to striking this balance, ensuring that every aspect of our operations contributes to a superior experience for pet parents and their beloved fur babies. Your inspirational leadership style is often recognized as a driving force behind your company's achievements. Could you shed light on your approach to leadership and team building within the organization? The pet ownership landscape is rapidly evolving, with increasing awareness and demand for high-quality pet care. The diverse cultural and economic backgrounds of pet owners in India mean that one-size-fits-all solutions are insufficient. Tailored products and services that cater to specific needs—ranging from health and nutrition to grooming and training—are essential to meet the unique preferences and requirements of this growing market. Recognizing this need, we decided to build Furever Kare, a D2C platform dedicated to comprehensive pet healthcare. Our mission is to provide 360-degree care for fur babies, ensuring they receive the best possible treatment and support. We offer a wide range of products, including premium pet food, delicious treats, essential medicines, and a comprehensive nutritional range tailored to the unique needs of each pet. Beyond our products, we place a strong emphasis on educating pet parents, empowering them with In the realm of business marketing, technology plays a pivotal role in enhancing efficiency. How does your company leverage technology to optimize its services and stay ahead in a digital age? My leadership and team-building approach has been shaped by my diverse experiences, first at MVIKAS and now at Furever Kare. At MVIKAS, I had the dual responsibility of leading marketing initiatives and overseeing Human Resources. This role taught me invaluable skills in team building, conflict resolution, and fostering a collaborative work environment. I learned the importance of understanding individual strengths, encouraging open communication, and creating a culture of mutual respect and shared goals. Furever Kare is embracing technology to revolutionize pet care services and stay ahead in the digital age. Our approach includes • Implementing a user-friendly e-commerce platform for seamless transactions and personalized recommendations, As I transition to Furever Kare, I am committed to applying these foundational skills while integrating new techniques (24) (25) June| 2024 www.ciolookindia.com www.ciolookindia.com

foundation of trust, reliability, and customer satisfaction in the pet care industry. environment where employees are empowered to voice their ideas, contribute to decision-making processes, and take on leadership roles. Looking to the future, what is your vision for your company? How do you aspire to continue making a significant impact on India's industrial landscape? Additionally, we prioritize work-life balance, provide competitive benefits, and recognize and reward outstanding performance. By investing in our employees' growth and well-being, we create a motivated and engaged team passionate about delivering exceptional results and driving Furever Kare's success forward. My vision for Furever Kare is to create a transformative impact in the country by revolutionizing how pet care is perceived and delivered. I aspire to position Furever Kare as the leading authority in comprehensive pet healthcare, offering a holistic range of products, services, and resources that cater to the evolving needs of pet parents. Today, every business goes beyond the physical realm, touching on aspects like safety, security, and well-being. How does your company address these critical factors in its service offerings? I envision a future where every pet parent feels empowered and supported in providing the best possible care for their furry companions. This includes access to premium quality pet food, treats, medicines, nutritional supplements, educational content, and expert guidance to promote pet well-being. At Furever Kare, we prioritize these aspects in our service offerings to ensure our customers' utmost trust and satisfaction. We are committed to providing a safe and secure environment for pets by offering high-quality and vet-approved products that adhere to strict safety standards. On a personal level, I intend to significantly impact the Indian industrial landscape by championing innovation, sustainability, and ethical practices. I aim to lead by example and inspire positive change within the business community. Our e-commerce platform has secure payment gateways and data encryption to protect customer information and transactions. Moreover, we emphasize the well-being of pets by providing comprehensive healthcare solutions, including preventive care products and access to expert advice. I firmly believe in the power of disruptive ideas and cutting- edge technologies to transform industries and drive economic growth. Through strategic planning, research, and investment in innovation, I strive to introduce new solutions, products, and services that address pressing challenges and capitalize on emerging opportunities. Additionally, we are dedicated to sustainability practices, using eco-friendly packaging, and partnering with ethical suppliers to minimize environmental impact. By addressing these critical factors, Furever Kare aims to build a strong (26) June| 2024 www.ciolookindia.com

Revolu?onaries at the Helm How Leaders are Reshaping Businesses for the Future? T incremental change. Today's most successful companies are led by revolutionary leaders, individuals who are not afraid to challenge the status quo and embrace disruption. These visionaries are reimagining industries, redefining success, and propelling their businesses towards a thriving future. he business landscape is undergoing a seismic shift. Gone are the days of slow, They prioritize not just maximizing shareholder value but also creating a positive impact on employees, customers, and the broader community. This might involve initiatives like fostering employee well-being, implementing environmentally sustainable practices, or integrating social responsibility into core business strategies. In an era characterized by rapid technological advancements, shifting consumer preferences, and global economic volatility, visionary leaders are emerging as the revolutionaries at the helm, steering their businesses towards a future defined by innovation, resilience, and sustainability. Leading with Vision: At the core of these revolutionary leaders lies a bold vision. They see beyond the immediate horizon, anticipating future trends and societal shifts. They understand that clinging to outdated models guarantees stagnation. Instead, they champion innovation, fostering a culture of experimentation and calculated risk-taking. These leaders are not only adapting to change but are actively reshaping their industries, setting new standards for what it means to lead a modern business. Let us explore how these transformative leaders are redefining the business landscape through strategic foresight, technological adoption, and a commitment to purpose-driven leadership. Focus on Stakeholders, Not Just Shareholders: These leaders recognize that a company's success is intricately linked to the well-being of all its stakeholders. (28) (29) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

Embracing Technological Transformation Revolutionary leaders are redefining success by integrating purpose into their core business strategies. They are committed to making a positive impact on society and the environment, going beyond profit to address broader social issues such as climate change, inequality, and community development. SUBSCRIBE TODAY One of the most significant ways leaders are reshaping businesses is through the strategic adoption of technology. Digital transformation has become a cornerstone of modern business strategy, enabling companies to enhance operational efficiency, improve customer experiences, and unlock new revenue streams. Leaders who understand the potential of technology are investing in artificial intelligence, machine learning, blockchain, and other cutting-edge technologies to stay ahead of the curve. These leaders are transparent about their values and hold themselves and their organizations accountable to high ethical standards. By aligning their business practices with their values, they build trust with stakeholders and foster long-term loyalty. Purpose-driven leadership not only enhances a company's reputation but also attracts and retains top talent, as employees are more likely to be engaged and motivated when they believe in their organization's mission. For instance, leaders in the retail sector are leveraging AI to optimize supply chain management, personalize customer interactions, and predict market trends. In the healthcare industry, pioneering leaders are utilizing telemedicine and wearable health devices to expand access to care and improve patient outcomes. By fostering a culture of innovation and encouraging their teams to experiment with new technologies, these leaders are driving significant advancements in their fields. Agile and Resilient Leadership The ability to adapt quickly to changing circumstances is a hallmark of revolutionary leaders. In a world where disruptions are the norm rather than the exception, leaders must be agile and resilient. They embrace change as an opportunity for growth and are adept at pivoting strategies to navigate uncertainties. This involves cultivating a flexible organizational structure that can respond swiftly to market shifts and unforeseen challenges. Fostering a Culture of Innovation Innovation is the lifeblood of any forward-thinking organization. Revolutionary leaders understand that to stay competitive, businesses must continually evolve and innovate. They create environments where creativity is nurtured, and employees feel empowered to take risks and challenge the status quo. This involves breaking down silos, promoting cross-functional collaboration, and investing in research and development. Resilient leaders also prioritize the well-being of their employees, recognizing that a healthy, engaged workforce is critical to navigating turbulent times. They invest in mental health resources, promote work-life balance, and foster a supportive work environment. By building resilient teams, these leaders ensure that their organizations can withstand and thrive amid disruptions. These leaders also recognize the importance of diversity in driving innovation. By building diverse teams that bring a wide range of perspectives and experiences to the table, they foster a richer creative process and develop solutions that better meet the needs of a global customer base. Moreover, they are committed to continuous learning and development, ensuring that their teams have the skills and knowledge needed to navigate the complexities of the modern business landscape. Revolutionary leaders are at the forefront of reshaping businesses for the future, leveraging technology, fostering innovation, leading with purpose, and demonstrating agility and resilience. Their forward-thinking approach is not only transforming their organizations but also setting new benchmarks for leadership in the 21st century. As they continue to navigate the complexities of the modern business environment, these leaders will undoubtedly play a pivotal role in shaping a more innovative, inclusive, and sustainable future. Stay in the known. Subscribe to CIOLOOKINDIA CIOLOOKINDIA Magazine www.ciolookindia.com Leading with Purpose and Integrity Get in print and digital on In today's socially conscious market, consumers and employees alike are increasingly drawn to companies that demonstrate a commitment to purpose and ethical conduct. LOOK I N D I A (30) June| 2024 www.ciolookindia.com

I n the age of digital transformation and global connectivity, the concept of the "Midas Touch" has evolved. No longer confined to the mythical ability to turn everything into gold, the modern Midas Touch symbolizes a new breed of leadership that transforms businesses into thriving enterprises through innovation, resilience, and purpose-driven strategies. For example, in retail, leaders are using AI to predict consumer behavior and personalize shopping experiences, resulting in increased customer satisfaction and loyalty. In manufacturing, the Internet of Things (IoT) and automation are optimizing production processes and reducing costs. By embracing these technologies, modern leaders are not only transforming their businesses but also setting new industry standards. To cultivate such a culture, leaders are breaking down silos and promoting cross-functional collaboration. They are investing in research and development, providing resources for continuous learning, and encouraging open communication. By doing so, they are unlocking the full potential of their teams and driving continuous improvement and innovation. Leading with Purpose and Integrity Embracing Digital Transformation Cultivating a Culture of Innovation Modern leaders are redefining the metrics of success by integrating purpose and ethical considerations into their business strategies. They recognize that in today's socially conscious market, consumers and employees are drawn to companies that stand for something beyond profit. The modern Midas Touch is deeply intertwined with digital transformation. Leaders today are harnessing the power of technology to streamline operations, enhance customer experiences, and open new revenue streams. By integrating artificial intelligence, machine learning, and data analytics into their business models, these leaders are able to make informed decisions and stay ahead of the competition. Innovation is at the heart of the Midas Touch 2.0. Successful leaders understand that to remain competitive, they must foster a culture that encourages creativity and risk-taking. This involves creating an environment where employees feel empowered to explore new ideas and challenge the status quo. Purpose-driven leaders are transparent about their values and demonstrate a commitment to social and environmental responsibility. They are (32) (33) June| 2024 June| 2024 www.ciolookindia.com www.ciolookindia.com

addressing global challenges such as climate change, inequality, and community development through sustainable practices and corporate social responsibility initiatives. This alignment of business practices with core values not only enhances a company's reputation but also fosters long-term loyalty among stakeholders. By maintaining a clear vision and executing with precision, they are able to steer their businesses towards sustained growth and profitability. disruption, prioritize stakeholders, and harness technology are the ones propelling their businesses towards a thriving future. These visionaries are not just shaping the success of their companies; they are redefining what it means to be a leader in a rapidly evolving world. Harnessing the Power of Technology Technology plays a pivotal role in the hands of revolutionary leaders. They leverage advancements in artificial intelligence, big data analytics, and automation to streamline operations, personalize customer experiences, and unlock new business models. However, technology is seen as a tool, not a solution itself. Leaders ensure that human ingenuity and ethical considerations remain central to their technological advancements. The Midas Touch 2.0 represents a new era of leadership where success is measured by more than just financial performance. Modern leaders are transforming businesses into gold by embracing digital transformation, fostering innovation, leading with purpose, demonstrating agility, and executing strategic vision. Their ability to navigate the complexities of the modern business environment and create lasting value sets them apart as true revolutionaries at the helm. As these leaders continue to redefine what it means to succeed, they are shaping a brighter, more sustainable future for businesses and society alike. Agile and Resilient Leadership The ability to adapt quickly to changing circumstances is a key component of the modern Midas Touch. In a world where disruptions are frequent, leaders must be agile and resilient. They view change as an opportunity rather than a threat and are adept at pivoting strategies to navigate uncertainties. Building a Culture of Agility Agile leaders prioritize the well-being of their employees, recognizing that a healthy and engaged workforce is essential for resilience. They invest in mental health resources, promote work-life balance, and foster a supportive work environment. By building resilient teams, these leaders ensure that their organizations can withstand and thrive amid disruptions. The world is changing at an unprecedented pace. Revolutionary leaders understand that adaptability is paramount. They create agile organizations that can quickly pivot strategies, embrace new technologies, and respond effectively to unforeseen challenges. This requires empowering employees, fostering open communication, and dismantling rigid hierarchies. Strategic Vision and Long-Term Planning Leading by Example Today's leaders combine their innovative approaches with strategic vision and long-term planning. They understand that short-term gains must be balanced with sustainable growth. This involves setting clear goals, aligning resources, and continuously monitoring progress. These leaders are not just visionaries; they are also inspiring role models. They lead by example, demonstrating a relentless work ethic, a deep commitment to their teams, and unwavering passion for their mission. This inspires employees at all levels to embrace change, contribute their best, and strive for collective success. Strategic leaders are forward-thinking, always looking to the future and anticipating market trends. They are not afraid to make bold decisions and take calculated risks to position their organizations for long-term success. The Future Belongs to the Bold The business world is no longer a playground for the complacent. Revolutionary leaders who embrace (34) June| 2024 www.ciolookindia.com

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The Most Influential Leaders Revamping the Businesses June2024

The Most Influential Leaders Revamping the Businesses June2024

Presentation Transcript

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