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From Lacking Engagement to Leading the Market: AEM and Adobe Commerce (Magento)

In this Presentationt, we explore how AirGlobal transformed its digital presence and customer engagement by integrating Adobe Experience Manager (AEM) with Adobe Commerce (Magento). Join us as we delve into the journey of innovation, efficiency, and exceptional customer experiences that define AirGlobal's success story.

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From Lacking Engagement to Leading the Market: AEM and Adobe Commerce (Magento)

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  1. From Lacking Engagement to Leading the Market: AEM and Adobe Commerce (Magento) Integration for AirGlobal

  2. Amplifying Digital Commerce: A Case Study on AEM-AC Fusion for airglobal

  3. List of Contents • Introduction • Business Case • Technical Overview • Integration Process • Q&A

  4. Introduction • Adobe Experience Manager is a software solution that’s equal part content management system (CMS) and digital asset management (DAM) system • Adobe Commerce is a flexible and scalable commerce platform that lets you create personalised B2B and B2C experiences. • The integration between AEM and AC will be key in order to keep content and commerce together.

  5. Business Case • Manage content easily from admin • Content Versioning • Content Scheduling • Editable templates and core components, such as headers and footers, with adjustable styling • Cloud Service

  6. Technical Overview

  7. Integration Process • AEM connects with AC making use of its Graphql • AEM’s Publish instance url is connectedwith the FE url with server’s rewrite and redirect rules • Session handling is managed with AC’s Customer token • Guest cart is managed with AC’s Cart ID functionality

  8. Demo https://me.ooka.com/en/

  9. Q&A

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