“The 9 ingredients of a successful conference in 2017”

1. Corporate Events Topic “The 9 ingredients of a successful conference in 2017” IE June 2017

2. Conferences & Corporate Events • There are conferences taking place around Australia and New Zealand every day - association conferences, industry conferences and internal company conferences. • Conferencing can be very competitive as organisers strive to attract delegates, speakers and sponsorship often within the same market.

3. Conferences & Corporate Events So what can give a conference a competitive edge??? We have the 9 ingredients of a successful conference in 2017!

4. 1. An experienced PCO An experienced Professional Conference Organiser will guide you every step of the way from the planning to the delivery of the conference. They will also help secure the best arrangement with venues and suppliers through their event management connections.

5. 2. An efficient registration system The registration of delegates and speakers can often be the most time consuming and stressful part of a conference especially with the booking of flights and accommodation. An efficient online registration system is a ‘must’ particularly one that can be tailored specifically to your conference.

6. 3. A suitable venue The venue will leave a lasting impression on your delegates and could be the difference between a good and poor event. It is important to consider location and accessibility, overall size, number of rooms and sizes, outdoor access, lighting, air conditioning, ambience and aesthetics, parking, accommodation, AV capabilities and catering options.

7. 4. Catering for your audience At a conference, catering should be appropriate for your audience, your setting, your schedule and your theme. It can add variety too with sit-down, cocktail style and outdoor options to consider.

8. 5. Highly credentialed speakers The content is the key to your conference! Your choice of speakers and topics is critical in the attraction of delegates. Work out what you want to achieve from the conference and identify or shortlist speakers that will help you achieve these objectives.

9. 6. Reinvigorating team activities It is important to break up your conference program with team building exercises which will reinvigorate your audience Consider team activities that can reinforce the theme of the conference or showcase the destination in a fun and unique way.

10. 7. Breakout training sessions Another great way to engage with delegates and to provide variety in the program is to feature breakout corporate training sessions. These can be run concurrently in smaller groups and provide tailored and targeted training for that particular group.

11. 8. An entertainment focus Providing an appropriate entertainment component to the conference will enable everyone to mix and mingle in a social environment and also sample the destination and its attractions. It’s important to consider your audience, scheduling and theme when choosing entertainment.

12. 9. Technology for engagement Explore how technology can be applied for greater audience engagement and content accessibility. There are simple tools available like event apps, live polling and live streaming to provide information to delegates and provide alternate avenues for response and collaboration.

13. Our services … … CONFERENCE PLANNING … CORPORATE EVENTS PLANNING … TEAM BUILDING … CORPORATE TRAINING

14. Contact Us Australia P: +61 3 9753 2562 W: corporatechallenge.com.au E: info@corporatechallenge.com.au F: facebook.com/CorporateChallengeAustralia New Zealand P: +64 9 570 1471 W: corpchallenge.co.nz E: info@corpchallenge.co.nz F: facebook.com/CorporateChallengeNZ