Attorney Marketing Los Angeles CA

1. At eMarketing Concepts, one of our core activities is keeping up to date with changes and making sure these changes are factored into our customers’ online marketing. With online marketing, no two businesses are the same and the approach taken needs to factor this in. That means there is no “one size fits all approach” and we take each business case by case.

2. Search Engine Optimization is one of the most cost effective and efficient ways to get found online. Search Engine Optimization is the process of optimizing a website to show search engines how relevant that site is when certain keywords and phrases are typed in. This is our area of expertise. Our focus with this service is to get your website found. That means getting it onto the first page of search engine results. This is a critical goal because most people do not click through to the second page of results. Instead they simply try a different search. That means that if your website is not on the first page, you are not getting found. We work to make sure that when your potential customers type in words to search for your product or service, your website shows up, and as near to the top of the results as possible.

3. Online marketing is one of the fastest evolving industries that there is. Understanding the range of different options open to you is a challenge in itself, and then these options are continually changing. Even in the last five years, online marketing has changed almost beyond recognition from how it was performed previously. At eMarketing Concepts, one of our core activities is keeping up to date with changes and making sure these changes are factored into our customers’ online marketing. With online marketing, no two businesses are the same and the approach taken needs to factor this in. That means there is no “one size fits all approach” and we take each business case by case. With this service we work with you to understand your business, your target market and your goals so that we can create a custom-made approach designed specifically to meet your needs.

4. Did you know that, according to Pew Research, 63% of adult cell phone owners now use their mobile phones to go online? Four billion people worldwide own mobile telephones and 25% of Americans only use mobile devices to access the internet. What’s more, 9 out of 10 mobile searches lead to action, and more than half lead to sales. Mobile is here to stay and businesses that are not using it with at least a mobile- optimized website are definitely losing out. Mobile engagement is a new field so we stay ahead of the research to make sure that the services we offer are up to date, relevant and will deliver ROI. We can work with you to either deliver a mobile campaign, which is a campaign that is completely optimized for the needs of mobile, or to optimize your mobile website.

5. Pay per click advertising is popular with businesses because it seems like an “easy” approach. Changes can be made on the fly and the cost is low. But all too often campaigns fail to meet their targets, or even to deliver any return on investment at all. With pay per click campaigns, too many businesses rely on a “trial and error” approach to achieving their goals. This is ineffective and results in throwing good money after bad. We excel at delivering pay per click advertising campaigns that are designed to deliver ROI to your business. Through taking a methodical approach and making the most of all of the tools available to help businesses to succeed, we offer campaigns that drive results. With this service we focus on achieving greater value per dollar spend in your pay per click campaigns. From defining wording through to securing clicks we will work for you every step of the way to ensure that you maximize your PPC budget and achieve your targets. Please note all our pay per click campaigns include costs that are levied by pay per click providers. That means you can rest assured that what you pay us is everything you will pay.