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Common Myths about Counterfeit Smart Packaging | Anti Counterfeit Packaging

Fighting counterfeits is necessary, but most people believe they wonu2019t fall victim to counterfeit products. To read up on some common myths related to counterfeits, visit: https://ennoventure.com/5-common-myths-about-counterfeit-smart-packaging/

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Common Myths about Counterfeit Smart Packaging | Anti Counterfeit Packaging

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  1. Common Myths about Counterfeit Smart Packaging

  2. Myths Related to Counterfeits Fighting counterfeits is necessary to protect the brand from long-term damages to its reputation and sales. To protect their intellectual property, brand owners often offer verification tools to ensure their end-users stay protected and only get the original product. Most people however believe they won’t fall victim to counterfeit products. Here are some common myths related to counterfeits.

  3. Easy to Spot Scammers are getting more sophisticated and delivering products that appear more convincing. They have become extra careful about packaging with tags, serial numbers and certificates of authenticity being attached to make the counterfeit a complete look-alike. Counterfeits are even marketed along the same channels used for the original product.

  4. Bad Reviews Scammers even go out and give 5-star ratings on e-commerce platforms where they sell their counterfeit products. Too many 5-star ratings or unverified ratings could suggest fake reviews. Another give-away is when the ratings are posted along the same timeline. The lesson? Read the reviews too, not just the star ratings.

  5. Spelling Errors Counterfeiters are getting increasingly good at crafting packaging that is almost an identical match of the original product. With access to designing technology, it’s easier to match fonts and graphics and create look-alike packaging. Sometimes the fake is so convincing that it can only be identified when compared with an original side-by-side!

  6. Select Industries There is literally no industry that has been left untouched when it comes to counterfeiting. It’s not just Louis Vuitton or Gucci that are victims of counterfeiting, but products ranging from apparels, electronics, toys, pharmaceuticals, pesticides, footwear, watches, cell phones, ink cartridges, etc. Some counterfeits can even end up harming the health of humans, animals and the environment.

  7. Read the complete blog for more details: https://ennoventure.com/5-common-myths-about-counterfeit-smart- packaging/

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