Cat Litter Products Market

1. Cat Litter Products Market Projected to Witness a Measurable Downturn; COVID-19 Outbreak Remains a Threat to Growth in the Near Future August 2020 Report Id : REP-GB-12014 Published On : Ongoing @futuremarketins I Category : Retail and Consumer Products www.futuremarketinsights.com I /company/future-market-insights © 2019 Future Market Insights, All Rights Reserved www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights

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3. Research Methodology (1/2) Systematic Research Approach 1 In-depth secondary research is used to ascertain overall market size, top industry players, top products, industry associations, etc. Research & Intelligence Data Collection Data Filter & Analysis Actionable Insights Business Solution Market profiling 2 FMI formulates a detailed discussion guide to conduct expert and industry interviews     Identifying key opinion leaders Questionnaire design In-depth interviews Coverage across value chain Formulating discussion guide 3 A FMI develops a list of industry players (manufacturers), distributors, retailers and industry experts Primary Research       Key industry experts Channel study Developments Market dynamics Products Conclusions Developing list of respondents B 4 FMI conducts interviews with industry experts, industry players, distributors and retailers SOLUTION Desk Research Data collection      Market participants Key strengths Product portfolio Mapping as per value chain Key focus segments C Company Analysis Data is validated by triangulation method, wherein secondary, primary and FMI analysis contribute to the final data 5 Data validation 6 Data is scrutinized using MS-Excel to obtain qualitative and quantitative insights about the industry Data analysis Primary Research# Secondary Research # Paid Publications#           Linkedin Zoominfo Salesforce Avention Company websites Company annual reports White papers Financial reports Factiva GBI Genios Meltwater 7 FMI delivers industry insights and information in the required format (PDF) Insights   # includes sources of databases www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 3 © 2019 Future Market Insights, All Rights Reserved

4. Cat Litter Products Analysis Cat litter is the second major area of concern for cat owners after cat food. Cats are the second largest segment in domestic pets after dogs in terms of population. However, unlike dogs, most domestic cats often perform their excretory functions at home. They are often encouraged to do so by owners since domestic cats are often docile and may face aggression from other animals, encounter human hostility and get disoriented in the outdoors. Cats also display extreme sensitivity to adverse weather conditions such as rain, snow and sleet. The cat litter products market has tremendous diversity in products since cats are very selective about their litter boxes and may reject it if they find it unsuitable. This means that types of cat litter ranges from clumping to non-clumping litter and scented to non-scented. They usually contain clay or silica. Request for Covid-19 Impact Analysis @ https://www.futuremarketinsights.com/covid19/rep-gb-12014 www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 4 © 2019 Future Market Insights, All Rights Reserved

5. Cat Litter Products Analysis Drivers of the Cat Litter Products Market Increasing cat ownership has been a driver of the cat litter products market, especially in single-owner homes and homes of working professionals where cats are encouraged to stay indoors. Increasing cat ownership in small urban homes is also driving the market by leading to a need for products that can ensure optimum space utilisation. Advances in cat litter products have made it easier for consumers to care for their cats, prompting greater cat adoptions. Such advances, like in the case of self-cleaning litter boxes, will thus further drive the cat litter products market by optimising time and space at a cat owner’s disposal. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 5 © 2019 Future Market Insights, All Rights Reserved

6. Cat Litter Products Analysis Trends in the Cat Litter Products Market The cat litter products market witnesses a seasonal bulge in sales during winters and seasons where it rains since a greater number of cats prefer to stay indoors. Sales correspondingly drop in summer and spring. Clay has traditionally been the dominant type of cat litter since it is affordable and offers good absorbent and hardening properties. However, the silica segment has been seeing a significant upswing since silica is getting cheaper and it offers better odour-control properties; it also produces less waste. These factors make it more consumer-friendly as compared to clay. A significant trend in the market has also been an increasing shift towards online platforms for sales of cat litter and litter boxes. This has proved an enabler for manufacturers to increase their geographical reach and visibility. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 6 © 2019 Future Market Insights, All Rights Reserved

7. Cat Litter Products Analysis Impact of Covid-19 While the Covid-19 pandemic may negatively impact cat ownership due to reduction in disposable incomes, increased concerns over hygiene and perceptions of pets as carriers of diseases, it also presents opportunities for the cat litter products market with regard to existing and passionate cat owners. Technological advances in the cat litter products market can mitigate health and hygiene concerns by addressing the need to quickly and effectively dispose cat litter. Intensified research into silica and other new absorbent materials is also likely during the next decade. The post-covid-19 scenario also provides an opportunity to manufacturers to relook their pricing strategies since consumers are unlikely to sacrifice health and hygiene requirements over product costs. www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 7 © 2019 Future Market Insights, All Rights Reserved

8. Cat Litter Products Analysis Competition Landscape The cat litter products market is a highly fragmented market and several major companies have targeted acquisitions as a way to increase their market share. The competition landscape in the market provides challenges while segmentation since the market is closely linked to the broader cat-care market. • • • • • • • • • • • SANPO Pedigree Paws & Claws IRIS Nature Bridge Pure&Natural NORY Alta Gama Cat & Co. Purina Pretty litter www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 8 © 2019 Future Market Insights, All Rights Reserved

9. Cat Litter Products Analysis Cat Litter Products Market Segmentation By Product • Conventional • Clumping clay By Material • Clay • Silica • Others Click here to Order a free sample For more insights on the Cat Litter Products, you can request a report sample with full TOC www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights 9 © 2019 Future Market Insights, All Rights Reserved

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