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MKT 435 MENTOR Education Your Life--mkt435mentor.com

The whole purpose of education is to turn mirrors into windows

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MKT 435 MENTOR Education Your Life--mkt435mentor.com

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  1. MKT 435 MENTOR Education Your Life--mkt435mentor.com

  2. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 All Assignments • FOR MORE CLASSES VISIT • www.mkt435mentor.com • MKT 435 Week 1 Consumer Behavior and Marketing Paper • MKT 435 Week 2 Porsche Case Study • MKT 435 Week 3 Part I Consumer Behavior and Marketing Strategy • MKT 435 Week 3 How Attitudes are Influenced

  3. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 All New Assignments • FOR MORE CLASSES VISIT • www.mkt435mentor.com • MKT 435 Week 1 Impact of Consumer Behavior on Marketing Strategy Paper • MKT 435 Week 2 Brand Personality Presentation (2 PPT) • MKT 435 Week 3 Internal and External Influences Marketing Paper • MKT 435 Week 3 Impact of Cultural Values on Consumer Behavior Paper

  4. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 1 Consumer Behavior and Marketing Paper • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Choose a company with which you are familiar. • Prepare a 1,050- to 1,400-word paper in which the interrelationship between consumer behavior and marketing is discussed.

  5. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 1 consumer behavior and Social media influence • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Develop a 7- to 9-slide Microsoft® PowerPoint® presentation, with notes on each slide, in which you relate consumer behavior and social media influence. Address the following:

  6. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 1 Impact of Consumer Behavior on Marketing Strategy Paper • FOR MORE CLASSES VISIT • www.mkt435mentor.com • MKT 435 Week 1 Impact of Consumer Behavior on Marketing Strategy Paper • Choose an organization with which you are familiar. • Write a 700- to 1,050-word paper in which you review the impact of consumer behavior on this organization’s marketing strategy.

  7. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 2 Brand Personality Presentation (2 PPT) • FOR MORE CLASSES VISIT • www.mkt435mentor.com • This Tutorial contains 2 Presentation • MKT 435 Week 2 Brand Personality Presentation • Resource: Consumer Behavior: Building Marketing Strategy, Ch. 10 • Choose an organization with which you are familiar or use the organization you chose for the Week 1 assignment. • Create an 8- to 10-slide Microsoft® PowerPoint®

  8. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 2 Porsche Case Study • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Read the Porsche case study found in Consumer Behavior on pages 52-53. • Write the answers to the following questions: 1, 2, 3, 4 and 6 at the end of the case. Use the worksheet to answer the questions. The paper will need to be 700 to 1,050 words in total length. • Format the paper consistent with APA standards.

  9. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 3 How Attitudes are Influenced • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Write a 1,050- to 1,400-word paper in which you write about the following scenario: • · What was your attitude about this course before it started? • · What factors influenced that attitude? • · How has your attitude toward the course changed now in the third week of class?

  10. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 3 Impact of Cultural Values on Consumer Behavior Paper • FOR MORE CLASSES VISIT • www.mkt435mentor.com • MKT 435 Week 3 Impact of Cultural Values on Consumer Behavior Paper • Choose one of the following changes in Cultural Values to review and discuss: (1) green marketing, (2) cause-related marketing, (3) gender-based marketing, or (4) marketing to gay and lesbian consumers.

  11. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 3 Internal and External Influences Marketing Paper FOR MORE CLASSES VISIT www.mkt435mentor.com MKT 435 Week 3 Internal and External Influences Marketing Paper Resource: Consumer Behavior: Building Marketing Strategy, Ch. 3 Select a new product or service that will be launched by either an existing organization or one you will create. This

  12. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 3 Part I Consumer Behavior and Marketing Strategy • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Write a 700- to 1,050-word paper in which the team discusses the following: • · A brief overview of the company and the product and its marketing strategy. • · An examination and discussion of the external factors that influence the company’s target market.

  13. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 4 Consumer Decision Making Presentation • FOR MORE CLASSES VISIT • www.mkt435mentor.com • MKT 435 Week 4 Consumer Decision Making Process • Analyze a recent purchase you made of a durable good (durable goods are goods that don’t wear out quickly or those that have a lifespan of more than three years – computers, cars, mobile phones, kitchen appliances, etc.)

  14. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 4 Examine a Communication Tool FOR MORE CLASSES VISIT www.mkt435mentor.com Choose a marketing communication tool used by a brand about which you are passionate. Examples of Marketing Communications types are print advertising, press releases, brochures, flyers, banner ads, etc. Create a Poster Board presentation in which you: Choose a marketing communication tool used by a brand about which you are passionate. Examples of Marketing Communications types are print advertising, press releases

  15. MKT 435 MENTOR Education Your Life--mkt435mentor.com • MKT 435 Week 4 Part II Consumer and Behavior Marketing Strategy • FOR MORE CLASSES VISIT • www.mkt435mentor.com • Write a 525- to 700-word paper in which the team explains the roles of family, culture, and subculture influences on the company’s target market purchasing behavior.

  16. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 4 Team Consumer Decision Making Paper FOR MORE CLASSES VISIT www.mkt435mentor.com MKT 435 Week 4 Consumer Decision Making Paper Utilize the same product/service your team chose for Week 3. Developa 700- to 1,050-word response that analyzes the following: § Discuss the potential importance of each type of situational influence in developing a marketing strategy for your

  17. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 5 Consumer Decision Making Process Analysis FOR MORE CLASSES VISIT www.mkt435mentor.com Analyze a recent purchase decision you made using the steps in the consumer decision making process. The consumer decision making process is discussed in Chapter 14, pages 341-346. Submit a detailed outline in which you show the steps you took in making the purchase decision and the rationale

  18. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 5 Consumer Decision Making Process Analysis FOR MORE CLASSES VISIT www.mkt435mentor.com Analyze a recent purchase decision you made using the steps in the consumer decision making process. The consumer decision making process is discussed in Chapter 14, pages 341-346. Submit a detailed outline in which you show the steps you took in making the purchase decision and the rationale

  19. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper FOR MORE CLASSES VISIT www.mkt435mentor.com MKT 435 Week 5 Impact of Online Crowdsourcing on Marketing Strategy Paper Evaluate an online crowdsourcing site. Examples include, Dell’s Ideastorm, and Starbucks. Write a 750- to 1,050-word paper in which you review a crowdsourcing site.

  20. MKT 435 MENTOR Education Your Life--mkt435mentor.com MKT 435 Week 5 Team Global and Online Marketing Strategy Presentation FOR MORE CLASSES VISIT www.mkt435mentor.com MKT 435 Week 5 Global and Online Marketing Strategy Presentation Resource: Consumer Behavior: Building Marketing Strategy, Ch. 15 Utilize the same product/service that your team chose for Week 3.

  21. MKT 435 MENTOR Education Your Life--mkt435mentor.com

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