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Evolution of Augmented Reality Development

Augmented reality is a technology that overlays the virtual world over the physical environment. In other words, AR integrates digital information with the useru2019s environment in real time

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Evolution of Augmented Reality Development

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  1. Evolution of Augmented Reality Development

  2. Index • How it all began • Progressive Development of AR • Current trends in AR • Future of AR development

  3. How it all Began • Augmented reality is a technology that overlays the virtual world over the physical environment. In other words, AR integrates digital information with the user’s environment in real time. • The initial augmented reality development happened in the 1960s when it was used in the construction of head-mounted displays. • Ivan Sutherland was the first person to have developed a head-mounted display system based on augmented reality. • Subsequent augmented reality applications were in virtual fixtures used by the Air Force and enhanced visual navigation systems used by NASA. The term augmented reality was actually coined much later by Tom Caudell in 1990

  4. Progressive Development of AR • The interest in AR technology came to life only in 2009 with the smartphone revolution. Further, with the boom of smart wear technology, AR technology took a leap into the mainstream. • Smart wear technology like Google Glass or Magic Leap has enabled a second resurgence for augmented reality app development. • Traditionally AR was restricted to gaming and entertainment. With more device-agnostic AR apps being developed, augmented reality technology is being adopted in other sectors like logistics, retail, manufacturing, education and training, and real estate. • AR technology can be used to enhance any process or business activity that can be visually overlaid. • The results of a recent experiment conducted by Boeing where a group of trainees were instructed by an AR-tablet to assemble an airplane wing showed a 30% reduction in time and 90% improvement in accuracy.

  5. Current Trends in AR • Mobile AR: • Mobile AR is the top trend in AR technology with the mobile users of AR technology increasing steadily. Combining AR with content increases the efficiency and effectiveness of augmented reality applications. • TotalAR – Pocket Genie Application: • TotalAR, developed by HoloPundits, is a platform that puts this technology to use as a pocket-friendly mobile application. • Companies can easily cover their targeted customers by enabling the various services provided by TotalAR. • Some of these include augmenting videos, coupons, brochures, etc. which can make a normal application interesting for the audience. • This platform also provides an interactive story telling environment, which makes your content understandable and engaging.

  6. Current Trends in AR • AR in Education and Training: • The use of augmented reality technology in education and training enables instructors to pass information and data to the students in real time. • AR-based education enables better understanding and retention of topics. Not only does AR improve the effectiveness of training but also reduce the training costs considerably. 2019 will see swift and consistent adoption of AR apps for education and training. • XRGuru, an extended reality platform from HoloPundits, provides an immersive learning environment for students. With this, students can go beyond time and space to explore things in 3D-enabled lifelike situation.

  7. Current Trends in AR AR in automobile industry: Dashboard-mounted AR displays that enable visualization of the routes are fast becoming popular. This technology helps in reducing road accidents caused due to attention diversion of the driver. AR in Retail: Companies like IKEA are using AR technology for virtual furniture that allows customers to view IKEA products in their kitchen or living room or bedrooms.

  8. Future Trends of AR • With a wider adoption of augmented reality technology across diverse industry verticals, the future seems bright for augmented reality development. The following are some of the advancements that are expected to happen in the future: • Soon consumers will be trying out clothes in a virtual trial room or read additional virtual information while exploring historic sites in 3D, and many more such futuristic applications of AR. • With AR technology already being used in marketing and communication, gaming, education, and training, other industries like retail and real estate see a huge potential for the use of immersive technology. • HoloPundits is now taking their existing technology to the next level in domains like marketing and communication, education, and training in their own innovative way.

  9. THANK YOU +1 614-707-5225 info@holopundits.com https://www.holopundits.com 425 Metro Place North Suite 440 Dublin, OH 43017, USA Follow us

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