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How to Develop and Maintain Loyalty in the Automotive Industry?

If you are in the automotive industry, you should focus on loyalty. As there are a lot of challenges because the customers search and compare the products before purchase. Learn how to develop and maintain loyalty in the automotive industry.

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How to Develop and Maintain Loyalty in the Automotive Industry?

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  1. How to Develop and Maintain Loyalty in the Automotive Industry? Just like any other industry, the automotive industry also depends on customer retention significantly to build success. As per the market metrics, it is 15% easier to sell to your existing customers as compared to the new one. Moreover, it usually costs 6-7 times more to attract a new customer than to keep an existing customer. However, the challenge that an automotive industry faces is the fact that customers these days research and gather a lot of information about the dealers even before they meet them. To handle these challenges, the automotive brands and dealers are suggested to make their company’s website user-friendly, have a strong social media presence, and consider using CRM data. Learn more about setting up loyalty in automobile industry.

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