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« Europe Day 2010 » French dedicated website. Inform Meeting, Brussells, 15 - 16 June 2010. Web Communication One of our priorities for 2010-2013 communication on European Funds. Part of our digital strategy
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« Europe Day 2010 »French dedicated website Inform Meeting, Brussells, 15 - 16 June 2010
Web Communication One of our priorities for 2010-2013 communication on European Funds Part of our digital strategy More and more use of new technologies and web since 2007 : websites but also social networks and communities (tweeter, facebook…) Public relations for less money, spreading of our visual identity, links between european, national and regional websites… 2
9th May Communication operation A « special event » homepage Created by our advertising agency Linked to our esf website www.fse.gouv.fr A dedicated adress www.leuropesengage.eu 3
9th May Communication operation Our identity « L’Europe s’engage en France » and a special visual created in France « Fête l’Europe » Work hand in hand with european, national (other funds) and regional communication partners Aim : put together as many examples as possible of special events linked to European Funds for Europe Day 4
Achivements, possible improvments « Buzz » PR : « twitlives », « mailings » (others journalists) Examples of concrete realizations of the ESF Networking (internal) Links on regional websites Problems of schedule… 5