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SANTA CLARA WORKSHOP. Step 1: Identifying the Triggers. TRIGGER. 1. TRIGGERS FROM STAKEHOLDERS. Employees Investors Consumers Business partners and suppliers Non-governmental organisations and media campaigns Governmental, intergovernmental organisation and regulatory pressures
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TRIGGER 1
TRIGGERS FROM STAKEHOLDERS • Employees • Investors • Consumers • Business partners and suppliers • Non-governmental organisations and media campaigns • Governmental, intergovernmental organisation and regulatory pressures • Community and society
‘one of the skills of leadership is how quickly you can pick up on the weak signals’
Step 2: Scoping What matters
SCOPING BY STAKEHOLDERS’ CONCERNS • Employees • Investors • Consumers • Business partners and suppliers • Non-governmental organisations and media campaigns • Governmental, intergovernmental organisation and regulatory pressures • Community and society
DRIVERS OF BUSINESS • Reputation • Innovation • Cost cutting • Market growth • Relationships, alliances and the licence to operate • Access to financial capital • Development of human capital
Passionate Leadership Robust Systems HP Culture Sound Strategies Technical Competence Corporate Values & Principles HIGH PERFORMANCE ORGANISATION HPO
NEW REALITIES - NEW ACTIVISTSBusiness is recognised and challenged as a new player in social development, setting standards and protecting human rights
Global Compact • Companies are called upon to: • HUMAN RIGHTS • Support and respect the protection of internationally acknowledged human rights in their area of influence; and • Not become accomplices in human rights violations and abuses. • LABOR RIGHTS • Defend the freedom to join unions and the effective right to collective bargaining; • Eliminate all forms of forced or compulsory labor; • Strive for the complete abolishment of child labor; and • Eliminate discrimination in jobs and occupations. • ENVIRONMENT • Adopt a preventive approach to environmental challenges; • Develop initiatives to promote greater environmental responsibility; and • Encourage the development and dissemination of environment-friendly technologies • CORRUPTION • Act against all forms of corruption, including extortion and bribery.
7 key areas of change • Feedback identified 7 areas of change • Customer service • Access to services • Employment • Portrayal • Web Access • Building Access • Technology
Critical success factors • Engage the key stakeholders • Build trust • Be flexible • Allow time • Be open • Be realistic • Share the agenda • Create a common understanding • Field your very best people • Be prepared for change
Why Measure & Report • To benchmark performance • To answer criticism • To understand stakeholders • To spot policy gaps • To demonstrate difference • To satisfy regulations • To earn endorsements • To meet contractual requirements
CHARACTERISTICS OF CSO COMPANIES • Alignment and explicit articulation of Purpose, Vision and Values • Leadership and Senior Management Team believes values • continuously communicated • constantly reinforced through culture, processes and rewards
CHARACTERISTICS OF CSO COMPANIES • 5.scoping and prioritising risks and opportunities • 6.decision-making process consistent with Purpose and Values • 7. effective stakeholder engagement
CHARACTERISTICS OF CSO COMPANIES • 8.ethical code governing relations with partners to determine fair share of risks and rewards • 9.entrepreneurialism and creativity which is stretched with an openness and curiosity for corporate social opportunities • 10. appropriate measurement and reporting of company’s performance.