60 likes | 75 Views
GrowME Marketing explains how SEO in Calgary, Google Ads, Social Media Marketing & Advertising and Content Marketing can you get new customers.
E N D
Whether your company is a small, local establishment in Calgary or a growing interprovincial enterprise, without customers, your business will struggle. Having a consistent, steady stream of loyal customers means your company can continue to maintain its slender profit margin and keep your position in the industry. ‹#›
By combining and maximizing the potential of these lead-generating internet marketing strategies, you can launch your company into another stratosphere. ‹#›
Search Engine Optimization Search Engine Optimization, better known for its acronym SEO, is one of the most effective tools to utilize for obtaining new customers. This online marketingstrategy involves optimizing a website with several different techniques, such as keyword insertions, well-written content, active backlinks, and a conversion-leading website structure, to achieve the best possible ranking in organic search results on Google.
Google Adwords Notice that top listing on Google that you think is an optimized website? Well, it’s not. It’s a Google Ad, also known as a pay-per-click advertisement. It’s a platform run by Google that allows businesses to advertise their website in organic search results when users search for a specific term or keyword. The business “pays per click” for their advertisement, meaning the more clicks the company gets, the more it has to pay. Those stipulations all depend on the set parameters, such as a daily budget, the maximum amount they want to pay for a user click, and the keywords that bring up the advertisement.
Content Marketing Useful content is at the core of all your online marketing. Without relevant, engaging and thriving content, you will be unable to draw in customers and maintain a strong brand. It’s here that content marketing is necessary for both large and small businesses in Calgary. Content marketing is a strategic approach to creating and distributing valuable, relevant, and consistent content to attract and retain an audience.