SEO Audit Report 1

1. SEO AUDIT REPORT FOR https://befikreghumo.com/ Presented By DEBU SINGH

2. As on 16 May 2023, I have conducted an seo audit for the website: https://befikreghumo.com/ SITE AUDIT for URL : https://befikreghumo.com/ (site is secured) Domain Age : 6 year, 6 Days, 12 Hours Domain expires in : 4 Year, 11 Months, 23 Days

3. IP Address:45.249.111.219 Server location:TELANGANA, Hyderabad Google Pagerank: 0/10 (Low Quality, Need to post relative data, with alt text in image, HTML tag, etc.) Google Mobile Page Speed Score: 14% (should have 90-100) Google Desktop Page Speed Score: 62% (should have 90-100) Site is usable in mobile External Backlinks: 117 (Need more backlinks) Referring Domains: 53 Domain Authority: 10 (Need to improve it to be in SERP, It should be above 50) Spam Score: - 1% Site Health: 48%(Low) Monthly Organic Traffic: - 102 Avg. Page (HTML) Load Speed: - 6.2 s

4. META TAGS TITLE META TAG: "Best Maldives Packages Provider | Befikre Ghumo" The title should not exceed 80 characters DESCRIPTION META TAG: “Maldives is one of the most sensuous island nations where tourists from all around the world explore with the top Maldives trip packages.”

5. ❖ROBOTS.TXT Is Available https://befikreghumo.com/robots.txt ❖SITEMAP.XML (VERY IMP) : Not found (It acts as a roadmap to tell search engine what content is available and how to reach it.) ❖ IP REDIRECT : No No, your site's IP174.141.238.238does not redirect to www.weddingrelation.com(Some web spiders index websites using IP as well as domain name which can cause duplicate content if there is no IP Canonicalization.)

6. Major Issues on Website ❖ XML Sitemap (Not Found)(Sitemaps inform search engines about pages available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL. XML sitemap should help search engines to crawl the site more intelligently. (www.sitemaps.org/protocol.html) ❖ Image alt text missing: 4 out of 14 ■https://befikreghumo.com//Assets/images/achivement/achive.png ■https://befikreghumo.com//Assets/images/achivement/achive2.png ■https://befikreghumo.com//Assets/images/customize.PNG ■https://befikreghumo.com//Assets/images/achivement/achive1.png ❖ 104 pages with no <title> tag & 18 pages with duplicate <title> tags ❖ Mobile Experience( Mobile User Friendly) ❖ Custom 404 Error Page (No custom 404 error page detected.) ❖ Social Media Indicators (Need to promote your organization on social media - Facebook, Linkedin, Twitter, etc.)

7. ❖Headings: - <H1> 0; <H6>0 Sugg.: - Heading tags are HTML tags used to identify headings and sub-headings within your content from other types to text. ❖Web analytics tools found : - Google Analytics ❖Url Canonicalization: - Yes, both the www.befikreghumo.com and befikreghumo.com resolve to the same URL. ❖ Spam Blacklist: - Good, your IP 45.249.111.219 is not blacklisted. ❖ HTTPS (SSL): - Yes <H2>5; <H3>10; <H4>14; <H5>0;

8. Suggestions to Improve On Page Engagement ❖Add Proper business related Keywords with high search volume. ❖Add Proper Title, Descriptions and Content by using targeted keywords. ❖Need to be in Google search Console. ❖Robots.txt and Sitemap.xml is required and most important part it is. ❖Post Blogs Daily On the Website. ❖Need to Make More Backlinks ❖The Websites Of the Competitors has to be Analyzed and should Also Make backlinks on the website on which the competitor has made backlinks.

9. Strategy ANALYSIS: Complete Search Engine optimization (ON-PAGE, OFF-PAGE) Analysis, Social Media Optimization, Google Search Console has to be done along with specific targeted keywords for each location. MARKETING STRATEGY Organic Marketing Strategy based on major 3 aspects:- On-Page SEO Strategy Off-Page SEO Strategy Social Media Optimization Paid Marketing Strategy suggestion based on major 2 aspects:- AdWords Campaign Facebook Ads etc.