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How packaging helps to market a product

A package is not simply a material to hold the product, it impacts an organisation’s sales and marketing at a positive level. Check out the video to learn more.

NatalieWaller
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How packaging helps to market a product

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  1. How Packaging Can Help Market and Sell Products

  2. ◍ A package helps to identify the product name ◍ It helps organizations to reach the target customer. ◍ A product’s packaging is the best place to deliver the brand’s message to the consumer. ◍ It helps to improve the brand identity. ◍ A package provides detailed information regarding the contents of the package such as manufactured date, nutrition facts etc Therefore, a good packaging serves as a marketing tool to make your sales more successful. 2

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