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Assessment Surveys. July 22, 2004 Chancellor’s Meeting. Surveys 2003. Culture of Assessment Survey - Spring Professional staff and administration Divisional ACT Faces of the Future Survey -Spring PCCUA college students PCCUA Graduate Survey – Spring Graduating students
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Assessment Surveys July 22, 2004 Chancellor’s Meeting
Surveys 2003 • Culture of Assessment Survey - Spring • Professional staff and administration • Divisional • ACT Faces of the Future Survey -Spring • PCCUA college students • PCCUA Graduate Survey – Spring • Graduating students • High School Survey – Fall • High school students in Phillips and Arkansas County’s
Surveys 2004 • Community Survey – Spring • Phillips and Arkansas County’s • Advising Survey – Spring • PCCUA Advisors • ACT Survey of Academic Advising - Spring • PCCUA College Students • PCCUA Graduate Survey (revised) - Spring • Graduating Students • Culture of Assessment Survey – Spring • Professional Staff and Administration
Survey to determine perceptions regarding progress by College toward Assessment Faculty, administrators, and professional staff completed survey Institutional survey –spring 2003 & 2004 Divisional survey – spring 2003 Culture of Assessment Survey Spring 2003 & Spring 2004
Culture of Assessment Survey Spring 2003 & Spring 2004 • Used Dr. Cecelia Lopez’s characteristics of assessment as model • Collective Values • Mission • Shared Faculty Responsibility • Shared Administrative Responsibility • Shared Student Responsibility • Institutional Support Resources • Efficacy • Model included: planning, emerging and maturing levels
Culture of Assessment Survey Spring 2003 & Spring 2004 • Established a point of reference to measure progress of assessment implementation at PCCUA • Long range goal is to improve culture of assessment at the College • Survey confirmed that students have not been involved with the assessment process • Division survey demonstrated more progress initially within academic divisions than at institutional level
Culture of Assessment Survey Spring 2003 & Spring 2004 • Collective Values & Mission • Commitment to students • Commitment to excellence in education • Contribution to community • Commitment to Access • Commitment to faculty and staff • Quality campus life • Shared Faculty Responsibility • Assessment has been faculty led • Shared Administrative Responsibility • Deans and administrators have contributed to assessment efforts
Culture of Assessment Survey Spring 2003 & Spring 2004 • Shared Student Responsibility • Underutilize students in divisional and institutional assessment • Institutional Support Resources • Webpage • Plan of assessment • Efficacy • Assess student learning evidenced by course design and improvements in teaching
How to use this data • Continue assessment activities, professional development, and divisional and institutional planning • Increased mean score for each characteristic on survey indicates a measure of improvement of the culture of assessment • Assessment will continue to expand as it becomes an effective and integrated process used to improve student learning • Based on outcome of survey it was decided to add students to the Assessment Committee
ACT Faces of the Future • Annual, nationwide survey of community colleges (ACT/AACC) • Identifies characteristics of students • Assesses student’s attitudes of school programs, services, and environment • Identifies educational and career intentions of students • Compares PCCUA students to national user group
ACT Faces of the Future • Survey categories included questions related to: • General background of student • Employment background of student • Educational background of student • Current college experience of student
ACT Faces of the Future • Deans selected classes to survey • Administered to 244 students across all campuses • Mean scores based on 5-1 Likert scale • ACT compiled data reports • Reports will be linked to Assessment web page with Survey
ACT Faces of the Future • Student perceptions demonstrate PCCUA is committed and respect them • Students feel PCCUA provides quality service • Students believe that PCCUA has commitment to access and availability • Students believe PCCUA reflects commitment to positive campus life
How to use this data • Provided student input for College’s self-study • Opportunity to participate in this national survey annually each fall to assess student perceptions of College
Graduate Survey • 2003 • Administered each spring at graduation • 2004 • Assessment Committee revised • Revisions correlate with college core competencies • Results are now maintained in Assessment Office
How to use this data • Graduate data will be documented in the Assessment of Student Learning report annually • Graduate Follow-Up • Graduates perception of education received • Alumni Surveys created
High School Survey • Determine students plans for enrollment in higher education • Gain enrollment information for PCCUA • 10th and 11th grades target group • Administered to 1,078 students • Five Schools- Phillips County (443) • Seven Schools – Arkansas County (635)
High School Survey Survey questions related to: • Enrollment • Technology • Availability of services offered • Areas of study • Future plans of students
High School Survey • Availability of services was most significant area of response • Students interested in enrolling at PCCUA if classes offered at their school during the day • Would enroll in ACT/SAT test preparation if offered • Areas of Study indicated by student based on interest (students chose more than one area) • Overall area of study responses = 2,062
Top Five Areas of Interest • Nursing • Business Management • Medical Technology • Cosmetology • Welding
High School Survey Students indicated they were interested in AA Transfer degree programs by taking courses at PCCUA through another college or university • Teachers, lawyers, pharmacy, business-any professional study requiring a baccalaureate degree
How to use this data • Recruitment • College preparation • Secondary Center (to be created) • Course paths for new Charter School
How to use this data Information shared with marketing department • Packets of material have been prepared for each student who completed survey • Packets include: fall schedule, brochures for area of interest, academic advisor list, application for enrollment, letter from college relations office, cost comparison list and college catalog (catalog-if requested). Information shared with each division Example: Graphic Communications – across both counties 68 students expressed an interest in this program.
Future Use of High School Survey • Survey will continue to be utilized because of the wealth of information it provides • Survey will rotate on a two-year cycle and will be administered again in Fall 2006 • Survey tool has now been developed into a web-based format and students will be able to access on-line (Anthony Cunningham developed web access)
Community Survey Survey to determine Arkansas and Phillips County communities’ perception of PCCUA Survey categories included: • Marketing • College Mission • Community Perceptions • Institutional Services
Community Survey • Type of Survey • Conducted convenience sample at various locations in Phillips and Arkansas County’s • Used frequencies and percentages for reporting data – easier for people to understand • Surveyed 327 individuals • Overall report, the community has a positive perception of the college
How to use this data • Needed feedback from constituents in the communities about perception of the college and last community survey was 15 years ago which only included Phillips County • Contributes to future institutional planning • Survey provided data for the College’s self-study
Advising Survey • Survey completed by PCCUA advisors to evaluate current advising process • Initiative that began with Carl Perkins Project • Surveyed advisors perceptions of current academic advising process and the effectiveness of the procedures • Survey emailed to all 35 advisors –all campuses
Advising Survey • Anonymous response from advisors • Advisor response rate 57% • 100% of advisors who responded stated willing to participate in advisor training • 80% are willing to serve on an advisor task force to evaluate current advising system
Advising Survey • Advisors also responded to open-ended questions and provided suggestions • Consensus of group seems to indicate need for more effective training, more information, and better communication • Need effective training for new advisors • Advising system is effective to a degree but improvements can be made
How to use this data • Develop advisor training beginning in the fall –conduct annually and as needed to update with new information/technology • Create a task force – advisors indicated they want to participate • Develop annual evaluation process for advisors • Advising and Retention Resources purchased and placed in Library and Professional Advisor’s offices at all campuses
How to use this data • Utilize advising resources which include useful tips and training sessions that can be adapted • Survey comments indicated Advisor Training in spring 2004 at NACADA Advising Conference was useful and informative (15 individuals attended) • Continue to provide opportunities for advisors to attend Advising Conferences
ACT Survey of Academic Advising • Surveyed upper level students • Deans selected classes to administer survey • Survey provides information of students’ impressions of institution’s academic advising services
ACT Survey of Academic Advising • Survey questions related to: • Advising information • Academic advising needs • Impression of advisor • Time spend with advisor
ACT Survey of Academic Advising • Provided students opportunity to evaluate current advisor at PCCUA • ACT scores and returns report to PCCUA • 172 students responded to survey
How to use this data • Feedback from students regarding academic advising • Indicates student perceptions of strengths and weaknesses in advising • Evaluation tool to assess academic advising • Individual advisor reports provided to advisors • Plan to continue the process of students evaluating advisors
Assessment of Student Learning • AKA - “The Assessment Plan” • Evolved into Assessment of Student Learning Process • Goals and Expected Outcomes of Student Learning
Assessment Web Page www.pccua.edu/assessment