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Why are we called the "Digital Marketing Gurus"

Tobocbiz is an Online Marketing Company focused on digital marketing, Engineering, Creative Art, Writing, understanding of Audience behavior and Industry Knowledge converge to produce return on Internet Marketing Investment.

PatriciaPeters
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Why are we called the "Digital Marketing Gurus"

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  1. Why are we called “Digital Marketing Gurus”?

  2. Content Is the King Content Strategies that “Worked” in the past • Content Strategy motivated by results • Content Strategy gives birth to “Keywords” • Streamlined strategy for online and offline, social content • Focus on Content with Substance and Pull • Delivery, Governance and Monitoring for sustainable results Consistency of Strategy Across Platforms • On your Website • On Social Media platforms • Blogs, Articles, Press • Forums TobocBiz.com, The Digital Marketing Gurus

  3. Keyword Strategy is the Key Keyword Strategies that “Worked” in the past • Long Tail Vs. Short Tail keyword Strategies • Keywords aligned to Content Strategy • Keywords aligned to Industry • Focus on Keywords with Pull • Focus on Keyword Insights • Delivery, Governance and Monitoring for sustainable results Consistency of Strategy Across Platforms • On your Website • On Social Media platforms • Blogs, Articles, Press • Forums TobocBiz.com, The Digital Marketing Gurus

  4. Regular Blogging Vs. Power Blogging • Discover • Interact and Understand • Research on requirement, Domain • Keyword Analysis, Hash tag analysis • Visualize • Content • Image / • Info-graphics • Tuned, Collated content • Execute • Act • Visualize and Write • Write • Send for Review • Send for Review • Update and Publish • Update and Publish Regular Blogging • 2 hours typically from Act to Publish • 200 -250 words • Author works on pre-defined setup of topics Power Blogging • Aligning with content Strategy • Roughly 450-500 words • More effective off-page promotions possible via this blog, better results TobocBiz.com, The Digital Marketing Gurus

  5. Structured On-Page and Off-page SEO program • Implementation Status Report • Off-page SEO activity Weekly/Monthly Reports • Eval Reports • Recommendation Reports Stage I Website Eval Stage II On-Page SEO Stage III Implementation Stage IV Off-Page SEO, Monitoring and Reporting Month 2 onwards, every month Week 1 Week 2 Week 3,4 Project Management, Account Management TobocBiz.com, The Digital Marketing Gurus

  6. On-Demand or Monthly SEM/SMM • 1.SEM Keyword Report • 2. Campaign Settings • Monthly Summary SEM reports from Google PPC, FB PPC • Automated Repots from Google PPC, FB PPC • Consulting • Initial Setup • Continuous Campaign Optimization • Tuning region, audience and market • Monitoring and Reporting On-Demand / Every month 1 week Project Management, Account Management TobocBiz.com, The Digital Marketing Gurus

  7. Advanced SEM/SMM Programs from TobocBiz • Engage /Consult & • Identify Top Categories • Get Feedback on Strategy from Stakeholders • Initial Setup • Continuous Campaign Optimization • Tuning region, audience and market Revise Keyword Strategy, Landing Pages Analyze which Content or Keywords are Working Keyword Strategy per Category, Landing pages 1.SEM Keyword Report 2. Campaign Settings 1-2 week • Monthly Monitoring and reports from Campaigns Every month Project Management, Account Management TobocBiz.com, The Digital Marketing Gurus

  8. Social Media Marketing Programs • Plan Execution, Community Management and Reporting Define the Goals • Prepare Tactical Plan & Campaigns • Get • Approval • Research Monthly Revision of Strategy based on Reports Project Management, Account Management • Social Media Platforms • Facebook • Twitter • LinkedIn • Pinterest • Google+ • Youtube TobocBiz.com, The Digital Marketing Gurus

  9. Advanced CommunityActivities • Revise Strategy • Review • Submit Report TobocBiz Sr. Community Manager Monthly Revision of Strategy based on Reports • Research SMO reports Project Management, Account Management • SMO Platforms • Yahoo Answers • Blogs • Key Benefits • Higher Quality Traffic • Lasting Value TobocBiz.com, The Digital Marketing Gurus

  10. Detailed Estimation TobocBiz.com, The Digital Marketing Gurus

  11. TobocBiz Guarantees • Unethical SEO techniques are strictly prohibited in our SEO work. • No breaking changes on your website without prior approval. • We do not give false ranking guarantees. • Every TobocBiz Proposal will have • Clearly Outlined Scope, Out of Scope, Deliverables, Estimates, Budget and Timeline, Guarantees, Single Point of Contact, Account Management Contact and Escalation Matrix • The Dollar Amount/month for chosen programs, SEO/SEM/SMM/Blogging/SMO = $X / month TobocBiz.com, The Digital Marketing Gurus

  12. To know more, feel free to write to us interact@tobocbiz.comor visit www.tobocbiz.com TobocBiz.com, The Digital Marketing Gurus

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