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Off-Page SEO refers to all of the activities that you perform away from your website to increase or raise the ranking of the page with SERP(Search engine result pages).<br>
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The Ultimate Guide To Off-Page Optimization +1-604-256-0821 hello@propelguru.com
Table Of Content • Introduction To SEO • Categories of SEO(On-Page & off Page SEO) • Importance of Off -Page SEO • Off-Page Techniques +1-604-256-0821 hello@propelguru.com
Introduction To SEO SEO stands for Search Engine Optimization. It provides techniques to optimize the websites so that it can rank well on the Search Engines. It is a practice of increasing the quantity and quality of traffic to a website through organic search engine results. Higher your pages rank on the several search platforms like google,Yahoo,Bing etc. There are more chances to get more traffic on your site . +1-604-256-0821 hello@propelguru.com
Two Categories Of SEO:- Tittle tags Social media H1 tags SEO link building Off -Page ON -Page Description Articles keywords density Blogs/ Forums Keyword Placement +1-604-256-0821 hello@propelguru.com
On-Page SEO • On-page SEO is the practice of optimizing individual web pages to rank higher and earn more relevant traffic in search engines. • On-page SEO leads to higher search rankings, increased traffic to your site, and more conversions. The results of on-page SEO take time, but once your on-page SEO strategy gets off the ground, it can make your online rankings. +1-604-256-0821 hello@propelguru.com
Off-Page SEO Off-Page SEO refers to all of the activities that you perform away from your website to increase or raise the ranking of page with SERP(Search engine result pages). These techniques, happen outside of our site and this will involve getting attracting links from other good websites, shares on social media platform etc. +1-604-256-0821 hello@propelguru.com
Off-Page SEO Techniques Directory submissions Forum Submissions Social media engagement Guest Author Influencer Outreach Social bookmarking Creating shareable content +1-604-256-0821 hello@propelguru.com
Off-Page SEO Techniques Video submissions Web 2.0 Submissions Image submissions Document/PPT submissions Infographics submissions Question and answer submissions +1-604-256-0821 hello@propelguru.com
Types Of Links In Off-Page Natural Links: This type of links come to your site naturally. You don't have to put effort or make strategies to earn such links. For example, a blogger has written a blog about technologies, and he has mentioned your website link in his blog. Built Links: These links are generated through outreach. You have to earn such links by reaching out to webmasters, publishers, or journalists or by promoting the content with an ad campaign. Created Links: These links are generated for your website from self-submissions on directories, forums, or press releases. +1-604-256-0821 hello@propelguru.com
Creating Shareable Content Shareable content means something that is suitable and likely to be posting or reposting on a social media website or application. Creating meaningful, relevant content that can be shared is a smart way of generating natural links to your website. So, keep researching and updating your content +1-604-256-0821 hello@propelguru.com
Influencer Outreach If you think your content is valuable and is worth sharing, don't hesitate to reach out to influencers in your industry. If they like your content, you will Definitely get good Dofollow links from them, that might be helpful for us. +1-604-256-0821 hello@propelguru.com
Guest Posting It simply means writing and publishing an article on someone else's website or blog. If He/She like your article or blog then there are the chances that you might be getting Good Quality Dofollow links. For doing this practice you simply have to reach to the guest bloggers and tell about the services or specialty you have. +1-604-256-0821 hello@propelguru.com
Social Media Engagement It is also an important off-page SEO technique that allows you to make your website or business popular by interacting with people on multiple social media platforms such as Facebook, Twitter, linkedin etc. It will help you get more backlinks. +1-604-256-0821 hello@propelguru.com
Social bookmarking submissions Social bookmarking make it easier to expand brand reach by earning backlinks through other relevant content. These sites offer you a platform to promote your website. You can upload your webpage or blog post on these sites with a link to your site. Thus, you can gain high traffic to your site. +1-604-256-0821 hello@propelguru.com
Forum Submissions A forum is an online site through which people share their articles, blogs, or links in order to promote their website. You can participate in forums that basically relate to your website and business and try to make connections with these communities. It allows you to reply to threads, answer people's questions, and give suggestions. +1-604-256-0821 hello@propelguru.com
Directory Submissions Directory submission is defined as the practice of submitting your website URL and its details on the web in a directory under a particular category. You should have to define all the Services which you are providing. It allows you to submit your pages in directories to build backlinks. You are required to choose a popular directory and there are several directory submission site choose the sites which have high DA & PA and spam score should be less than 5%. +1-604-256-0821 hello@propelguru.com
Questions And Answers You can also get traffic to your site from question and answer websites. Join popular question and answer sites and answer the questions that are related to your business, blog, or website and answer these questions correctly. Include a link to your site in the answers which will bring you more visibility. Quora is a platform where you can answer the trending Questions. +1-604-256-0821 hello@propelguru.com
Images And Video submissions Create impressive videos with proper title, description, tags and reference links and submit them on these sites. It is a smart way to get good backlinks to our site. There are many image submission sites where you can share your photos. Optimize your images with the relevant URL, title tag, description, and alt tag before submitting on Image submission sites. +1-604-256-0821 hello@propelguru.com
Infographics submissions You can create infographics, which is a visual representation of information or data such as charts, graphs, etc. As we know that user like infographics. We need to find some popular infographics submission websites and submit infographics with reference links to your webpage or blog. You can also create infographics from the blogs and then post it on several Infographics submission sites. +1-604-256-0821 hello@propelguru.com
Web 2.0 Submissions It is also an off page seo technique that allows you to create sub domains in a high domain authority website. While doing Web 2.0 you can also submit the URL to get backlinks . There are several Web 2.0 sites With high DA & PA on which we can submit the Article or blogs. There are several Web 2.0 sites like blogger, wordpress, medium, etc. +1-604-256-0821 hello@propelguru.com
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