Digital Marketing Services For Small And Medium Enterprises

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3. RAKESH TECH SOLUTION Rakesh tech solutions is the best Digital Marketing Agency & Training Institute in Madhapur, Hyderabad, We offer Website Design, Logo Design, Mobile Apps Development and Services at Best price in Madhapur, Hyderabad when compared to other companies in Hyderabad. Rakesh Tech Solutions Provide One stop Solutions for Digital Marketing and Website Design and Development with affordable price, We Deliver Best Output.

4. WHY CHOOSE RAKESH TECH SOLUTIONS? Being a top-notch Digital marketing company, Rakesh Tech Solutions assists your business by multiplying opportunities letting you showcase all your services and products in internet with global reach to the clients. We ensure to- 1. Build the Brand awareness. 2. Advertising. 3. Selling. 4. Provide services information to customers. 5. Give business data. 6. Give client administration and support. 7. To improve interaction with current and potential customers. 8. Boost Conversion rates 9. Save money 10. Generate high ROI

5. 11. Enhance brand image 12. Stay ahead of your competitors 13. Reach individuals globally 14. Trend Your Business 15. Increase revenue 16. Market your product or service 17. Decrease cost 18. Improve efficiency 19. Increase productivity 20. High return on investment 21. Identify loyal customers

6. THE NINE MAIN OBJECTIVES OF DIGITAL MARKETING ARE: 1. To create Brand Awareness 2. To generate potential leads through advertising 3. To increase engagement amongst the audience related to your domain or business. 4. Reducing bounce rate on your website. 5. Market segmentations on basis of your product. 6. Increasing customer satisfaction and brand loyalty. 7. Understanding your consumers needs and connecting with them directly. 8. Promote your new services or product launches. 9. Surveys your audience to validate your product and its application in long run.

7. TYPE OF MARKETING OPTION Digital Marketing involves many strategies of marketing for various promotional activities of businesses harnessing the best online platforms. So basically it uses all the best possible digital platforms to attract all the increasing online population. It consists of many strategies such as the following: Search Engine Optimization (SEO) Search Engine Marketing (SEM) Social Media Marketing (SMM) Pay Per Click (PPC) Affiliate Marketing Content Marketing Email Marketing Mobile Marketing Video Marketing

8. DIGITAL MARKETING SERVICES • SEARCH ENGINE OPTIMIZATION (SEO) • SOCIAL MEDIA OPTIMIZATION (SMO) • SEARCH ENGINE MARKETING (SEM) • SOCIAL MEDIA MARKETING (SMM) • AFFILIATE MARKETING

9. SEARCH ENGINE OPTIMIZATION (SEO)________________________ Search Engine Optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a Search engine.

10. SOCIAL MEDIA OPTIMIZATION (SMO)________________________ Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.

11. SEARCH ENGINE MARKETING (SEM)________________________ Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs). Search engine marketing is also alternately referred to as paid search or pay per click (PPC).

12. SOCIAL MEDIA MARKETING (SMM)________________________ SocialMedia Marketing(SMM) is a form of internet marketing that involves creating and sharing content on social media network like  Facebook, Twitter, Instagram, and Pinterest etc. in order to achieve your marketing and branding goals. Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers.

13. AFFILIATE MARKETING ________________________ Affiliate Marketing is the process of earning income every time you promote someone else's products or services. If you generate a sale for the company, you get paid. If you don't generate a sale, you do not get paid.

14. EMAIL MARKETING ________________________ The use of email is to develop relationships with potential customers and clients. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email. The big advantages of email marketing are price and ease. Emailing is an inexpensive way to advertise your company and its products and services compared to many other types of marketing.

15. SMS MARKETING ________________________ SMS marketing (short message service marketing) is a technique that uses permission-based text messaging to spread promotional messages. To receive text message specials, new product updates or more information, customers are usually required to opt in to an automated system by texting an initial short code.

16. VIDEO MARKETING ________________________ Video optimization refers to a set of technologies used by mobile service providers to improve consumer viewing experience by reducing video start times or re-buffering events. The process also aims to reduce the amount of network bandwidth consumed by video sessions.

17. IMAGE MARKETING ________________________ The Alt tag is probably the most important image optimization factor. Alt stands for alternate. The text in the alt tag is displayed in place of the image if the image can not be shown or is taking too long to load. Most of the major search engines are text-based, i.e they can not read images and videos.