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The Travel Industry : From Frivolous to Essential. Ranking the Travel Industry (output). Big Impact, Little Support. FLU. Washington Opinion Leaders Say: Jobs Are Low Paying. Washington Opinion Leaders Say: Leisure and Business Travel is Frivolous.
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The Travel Industry: From Frivolous to Essential
Washington Opinion Leaders Say:Leisure and Business Travel is Frivolous
Washington Opinion Leaders Say:“Fun and Entertainment” = Less Important
Travel: Frivolous or Necessary? Necessary Core Business Function Commonplace Unnecessary Dispensable Frivolous / Luxury
Makings of Something Greater Powerful Brands Employees, Customers Like Us Recent Successes
Makings of Something Greater Law Is Signed to Create A U.S. Tourism Board War on Travel? Industry Fights Back
Step 1: Acknowledge Problem Leisure International Business Meetings, Events & Incentives Same Problem Frivolous Non-Essential Luxury
Step 2: Become Advocates Leisure International Business Meetings, Events & Incentives Connect the Dots Build Value Proposition Proselytize
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