TOP 5 AI MARKETING TOOLS TO BOOST 2024

1. TOP 5 AI MARKETING TOOLS TO BOOST 2024 Artificial intelligence has impacted various industries and fields of work globally. Marketing is no new entrant in the arena. AI has a massive impact on digitizing marketing procedures to automate and enhance performance at a larger scale. AI marketing solutions have seen an overhaul with newer AI technologies making their way. Top AI certification programs are designed to impart the best-in-line expertise in AI marketing strategies and more. Times have experienced AI chatbots automating tasks big time; while efficiently designing AI marketing strategies doing their part in handling a major chunk of the tasks. It is time to dig into the world of AI marketing tools, the new on the block, and core features in advancing marketing. What are AI marketing tools? AI marketing tools are software designed to optimize various aspects of marketing strategies. These assist teams in speeding up their workflows, extracting customer insights, and connecting with the audiences. AI marketing strategies and tools use data and customer profiles to learn how to best communicate with them, and serve them with customized messages at the right time. Top 5 AI tools for Marketing: 1.SALESFORCE Best suited for Lead generation and Client management Features: • Provides an array of tools and services to help businesses manage and streamline their sales, marketing, and customer service • Gives a comprehensive outlook to businesses to track interactions; and monitor stages • Enables 360-degree view of their customers • Improves management and customer satisfaction • Offers robust lead generation functionalities • Businesses can prioritize their leads with lead scoring, lead assignment rules, etc • Enables marketers to personalize marketing messages, predict behavior, provide sentiment analysis, and optimize ad targeting High points: • • Improved personalization Predictive analytics Low points: • • Costly Steep learning curve 2.JASPER AI Best suited for Generating AI-assisted content Features: • Highly beneficial for generating AI-assisted content in multiple ways • Can generate short and long-form content

2. • • • • Helps overcome writer’s block Inspires, and assists in developing new ideas Can accept text input and provide image results Helps marketers find relevant images to accompany their written content High points: • • Allows you to create or repurpose content in over 30 languages Helps in developing articles, essays, or creative writing pieces Low points: • • Repetition of words and phrases in generated results Expensive compared to other AI generator tools 3.LEXICA ART Best suited for generating blog thumbnails Features: • Creates realistic AI images • Generates high-quality images • Generates marketing content for almost anything • Creates blog thumbnail images for SEO clients High points: • • • Offers a variety of prompts Offers an extensive collection of visual content Works wonders for social media posts Low points: • • May not cover niche styles or genres extensively Limited range of artistic inspiration 4.SURFER SEO Best suited for content writing and optimization Features: • Helps create copy for ranking on search engines • Assesses and scores your content as per keyword density, readability, length, headers usage, and other aspects • Suggests content outline structure • Defines image density for your piece • Easy integrations available with other content marketing tools High points: • • • • Promises to hit your organic growth metrics for Google search Pushes content up the rankings Effective content planning On-page optimization Low points:

3. • • • Limited keyword research Steep learning curve Costly 5.NOTION AI Best suited for higher productivity Features: • Uses AI to make accessing stuff in Notion a breeze • Helps you write, brainstorm ideas, fill tables automatically, and more • Takes a lot of manual work out of using Notion • Takes privacy and security seriously High points: • • • • Acts as a personal assistant in a project management tool Data is encrypted and complies with data protection laws Handles tedious tasks with ease Fosters smart and seamless work Low points: • Free for a while ie the number of free responses you get depends upon your workspace membership Steep learning curve Overwhelming customization options • • 3 key benefits of AI tools for marketers: 1.Personalized and targeted marketing campaigns 2.Efficiency and automation via automating repetitive and time-consuming tasks 3.Improved Return on investment with a data-driven approach Use of AI Tools in Marketing: • • • • • • • • • • • • Hyper personalization Predictive marketing Chatbots Artificial intelligence marketing Analytics Social media scheduling Information Privacy Decision-making PPC advertising Ad targeting Better customer experience Data quantity and sources Problems with Generative AI and Marketing:

4. Challenges presented by the growing data volume, scalability, and uncertainty around the accuracy of Generative AI-generated content are becoming more widespread. Manipulative and biased use of Generative AI is giving way to concerns for AI in marketing. Important tips for selecting AI tools for marketing: While choosing an AI marketing tool, it is advised to understand the variety of tools available and what you need. Keep in mind the following: • • • • • • Identify the objectives and challenges Select the right AI tools Train your team with requisite AI skills Implement one step at a time Monitor and optimize Stay updated on the latest AI advancements Simply put, you must follow the steps as; Define>> Measure>> Analyze>> Improvise>> Control Future of Smart Marketing with AI Tools: The future looks promising as it envisions more people using voice-activated assistants and image search technologies. AI tools emerge to optimize content while SEO strategies focus on NLP capabilities and visual recognition capabilities. Automated real-time decision-making will become the basis for optimizing effectiveness and return on investment. Instant adjustments shall thus be guided by these massive AI marketing tools. AI-generated content will become increasingly sophisticated at creating engaging, high-quality, customized content at scale based on the preferences and interests of their target audiences. Artificial and virtual intelligence with ethical AI and consumer privacy take the future by storm. Becoming an AI professional powered with expertise in popular AI marketing solutions and more is made possible via the best artificial intelligence certifications. Make your way into AI today!