10 Ways to Capture Leads via Text

1. 10 Ways to Capture Leads via Text Presented By: Freddy

2. Table of Content Introduction Capture a Full Lead from a Text Online Examples of Keywords: • Landing Pages and Websites • Social Media • PPC advertising • Whitepapers and Ebooks • Yelp Reviews • Google Reviews Offline Examples: • Billboards • T-Shirts • Flyers, handouts, pin boards • Booths and Trade Shows Contact Us

3. Introduction As a company you can never generate too many leads. It doesn’t matter if you’re a small business or a fortune 500 company. One of the main questions we get here at Skipio is, “How can I use texting for Lead Generation?” Before we dive into all the possibilities Skipio offers, it’s very important that you understand how to capture lead information from “Keywords” using texting. If you can understand this process, then your imagination will take you on a journey through unlimited possibility.

4. Capture a Full Lead from a Text As a marketer, you might initially think that you’re only able to capture a random phone number from a customer texting in. With Skipio Keywords, that’s not the case! When a customer texts in and you don’t have their contact information, Skipio gets it for you! A message will automatically be sent that says something like, “Hey it looks like I don’t have your contact info, could you please make sure I have your correct details?” and they see a form like this:

5. Capture a Full Lead from a Text Skipio will collect leads that you can then place into lead-nurturing campaigns. Think of the possibilities! Example

6. Online Examples of Keywords Landing Pages and Websites • Social Media • PPC advertising • Whitepapers and Ebooks • Yelp Reviews • Google Reviews

7. Landing Pages and Websites With so much of the traffic mix going towards mobile, it just makes sense to have your Call To Action be a request to text in. Your customers are already used to texting, so take advantage!

8. Social Media Twitter, Facebook, Instagram, etc….they’re huge for a reason. Users spend so much time on these sites, and they can be powerful. It’s digital word of mouth. So if you’re not using a keyword call to action, you’re missing out.

9. PPC advertising Platforms like Google, Yahoo, and Bing are built off a cost-per-click basis. By having a strong Call To Action as a text keyword, you can actually have users text in and generate a lead without needing them to click your ad….hence free lead generation.

10. Whitepapers and Ebooks Whitepapers and ebooks are a perfect opportunity to generate leads with text. At Skipio, we use keywords to distribute or ebooks. You can get a copy of our ebook by texting “boss” to 858-244-2999. Inside our ebook, we have different keywords as calls to action for those interested in signing up for Skipio. Translate these methods to your business and there’s a world of possibility.

11. Yelp Reviews Customers are finding your business sometimes without even visiting your website. Sites like Yelp and Glassdoor provide reviews about your business from customers. When you provide Yelp with a short description of your company, you could include a Skipio Keyword. You could give a 10% discount to your customers if they post a review and use a certain keyword in the review. You could even give them a text with the link to your menu. Get creative with keywords and see how easy it can be to generate leads.

12. Google Reviews Customers are finding your business sometimes without even visiting your website. Sites like Yelp and Glassdoor provide reviews about your business from customers. When you provide Yelp with a short description of your company, you could include a Skipio Keyword. You could give a 10% discount to your customers if they post a review and use a certain keyword in the review. You could even give them a text with the link to your menu. Get creative with keywords and see how easy it can be to generate leads.

13. Offline Examples Billboards T-Shirts Flyers, handouts, pin boards Booths and Trade Shows

14. Billboards You can get a great deal for outdoor advertising. Imagine being a carpet cleaner, realtor, or restaurant owner and having a billboard advertising your brand while also generating leads.  Do something playful, share a video of your demonstration, or give something out for free when they text in.

15. T-Shirts If you have a ton of employees, or do a lot of trade shows, you can put a keyword on t-shirts to get more exposure. When someone sees the shirt and texts in, you have their information as a new lead.  So if there are too many people at an event to talk to, let them do the work for you by texting the keyword.

16. Flyers, handouts, pin boards

17. Booths and Trade Shows If you’re doing an event and your booth is slammed, you can have a Skipio Keyword that will capture the lead information of users that just don’t want to talk to someone right then, but still want to get more information. What is even more powerful is the ability to follow up. Once they text in, you can keep in touch with them. How many times have we walked away from a event and just lost a big deal because of our lack of follow up? These are only a few of the ways you can utilize texting as a lead-generation tool. We would love to talk to you about how to implement some of these things in your own business.

18. Table of Content Skipio Street No. 615 North 150 East American Fork, Utah Zip Code: 8403-2902 Phone No. : 800-800-0134 Website: https://skipio.com/ Email: support@skipio.com Resource: https://goo.gl/c5Fo21

19. Thank You