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People like to say, u201cDonu2019t judge a book by its cover.u201d Thereu2019s one problem u2014 most of them are lying. They judge not only books but products of all sorts based on their packaging. In fact, at least a third of product purchase decision-making is based on packaging. Thatu2019s why itu2019s so important to get your product labeling right.
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