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Using ESL brand price tags is a great way of improving operational efficiency in your business. Electronic shelf labels are digital interfaces that are linked to central servers, something that enables any price change or information update to be immediately pushed to the entire store, an entire chain of stores or an entire global network that is comprised of a number of chains.
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Using ESL brand price tags is a great way of improving operational efficiency in your business. Electronic shelf labels are digital interfaces that are linked to central servers, something that enables any price change or information update to be immediately pushed to the entire store, an entire chain of stores or an entire global network that is comprised of a number of chains.
When a person is about to purchase something, an ESL brand price tag will give them certainty around pricing and provide more information on the product so that they can make a clear purchasing decision. The electronic shelf labels are better than the printed versions of shelf labels that must be continually updated, replaced and painstakingly make sure that they are as accurate as possible.
Another thing that you will love about ESL brandprice tags is that they can integrate seamlessly and securely into payment platforms, allow people to scan the label using their smartphone, add the item to their cart and then checkout and pay. Since all these processes take place on the stores aisle, it means that customers do not have to physically stand in line or checkout in store.
As already mentioned above, ESLs are woven into a retailer’s payment infrastructure. This makes it possible for customers to carry out self-checkouts, something that in turn creates faster and smoother experiences for customers, especially for those quick grab and go purchases.
It is not just long checkout lines that frustrate retailers. If you have thousands, or even tens of thousands of products lining the aisles in your stores, keeping an up to date as well as accurate pricing on all of them can be a tough task. Since ESL brand price tags draw pricing information from a single store, they are always accurate.