1 / 9

How Color Psychology Influences Consumer Behaviou

Use color psychology to your advantage<br><br><br>Do you know that more than 90% of the purchases are influenced by the visual factors?<br><br>Do you know that 75% of the pencils sold in United States are of color yellow?<br><br>Do you know that 66% of the people won’t buy appliances if they are not of their preferred color? <br><br>Color increases your brand recognition by 80%<br><br>Think Coca Cola!<br><br>How should you use color in your marketing?

Sourabhpandey
Download Presentation

How Color Psychology Influences Consumer Behaviou

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. HOW COLORS PSYCHOLOGYINFLUENCES BUYER BEHAVIOUR

  2. Do You Know? How many purchases are influenced by the visual factors? 89%

  3. Color is the primary reason why, • Buyers buy a particular product

  4. Do You Know Which color is sold maximum in pencil in United States? Yellow Pencil 75%

  5. Color psychology effects purchase behaviour for appliances If a buyer don’t find preferred color appliance,would he buy it?? No,66% people won’t buy

  6. Color attracts consumers Color increases brand recognition by 80%

  7. How should you use color in marketing??

  8. THANK YOU!!!

More Related