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Psychology of Color. Black. power, sexuality sophistication formality elegance wealth mystery fear Evil Style Sadness good technical color Mourning death. White. reverence, purity, simplicity, cleanliness, peace, innocence, youth, birth, winter, snow,
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Black • power, • sexuality • sophistication • formality • elegance • wealth • mystery • fear • Evil • Style • Sadness • good technical color • Mourning • death
White • reverence, • purity, • simplicity, • cleanliness, • peace, • innocence, • youth, • birth, • winter, • snow, • good, • marriage
Blue • Peace • Tranquility • Calm • Stability • Harmony • Unity • Trust • Truth • Confidence • Security • Cleanliness • Loyalty • Sky • Water • Cold • Technology • Depression.
Green • nature, • environment, • health, • good luck, • renewal, • youth, • spring, • generosity, • fertility, • jealousy, • envy, • Recycling • Wealth (dark green)
Purple • royalty, • spirituality, • nobility, • ceremony, • mystery, • wisdom, • mourning
Red • energetic • Most attention-getting • love, • danger, • desire, • speed, • strength, • violence, • anger, • emergency • blood. • Makes you hungry
Orange • Energy • attention-getting • balance, • warmth, • enthusiasm, • Makes you hungry
Yellow • joy, • happiness, • optimism, • imagination, • hope, • sunshine, • summer, • hazard