AR and VR

1. AR and VR: Helping Hand For Food Delivery App Augmented Reality (VR) has taken over nearly every industry, from multinational corporations like Walmart and IKEA to startups like Avametric or VirtualSpaces. Businesses use AR and VR to train employees, deliver rich customer experiences, and, of course, for marketing and advertising. AR and VR are making their way into the food industry with the help of food delivery app development company. However, the F & B industry has known about the potential of emerging technologies for a while and has understood the implications on their business.

2. However, the initial development costs for Augmented Reality and Virtual Reality are more expensive, so only a few companies and restaurants have successfully used Augmented Reality and Virtual Reality to increase their sales. Augmented and Virtual Reality has concentrated on customer experiences, human resource development, and food product display. However, there are still many opportunities for F&B to adopt AR and VR into their businesses. Here are some facts about how they are the helping hand. oThe Nature of Eating is Visceral and Visual Let’s face the facts: Eating is a highly visual experience. AR and VR technology play into our deepest food fantasies. Restaurants will be revolutionized by the ability to add visual experiences to an already sensory experience. AR could be an excellent way for restaurants to attract customers hungry for an immersive ordering experience. Keep in mind that AR and VR will be driving future restaurant marketing. In addition, AR can be used with smartphones. It has enormous social implications. Customers’ dining experiences are shaped by social sharing, engagement, and mobile marketing. It makes the experience more shareable if you add visual elements and overlays. The bottom line: AR and VR will majorly be part of restaurant ordering online. oAugmented Reality allows you to create your pizza That’s right! Domino’s, the global pizza chain, launched “New,” an AR-based app. “Pizza Chef” allows users to make their own pizzas. This app uses Apple’s ARKit and Google’s ARCore to create stable images for pizzas customers can make on their own. Augmented Reality apps such as these will allow restaurants to offer customers a richer food ordering experience and a savoring experience. oFor their first job, train chefs, bartenders, or workers Virtual Reality has made human training one of its most critical applications. Medical institutions can use VR to train patients, manufacturers to train staff, enterprises to train employees, and many other uses. Food service providers can

3. also use virtual Reality to help them train their staff to perform better in their “to- be job.” Virtual Reality, for example, can be used by chefs to prepare unique dishes or to train staff to use complex machines. *VR and AR can help increase employee training success rates We expect AR/VR technology to play an essential part in employee training. But are AR/VR technologies better than human instructors? This is a controversial question. However, we agree that AR and VR allow employers to train their workers in new ways. You can train employees virtually off-site. This can help reduce in-house costs. In addition, AR/VR can be used to teach employees how to do dangerous tasks without putting their lives at risk. You can also use AR/VR to introduce employees to the more complicated elements of food service, such as serving sizes and bartending. oEnhance Product Packaging Food and drink brands can also use AR technology to enhance their packaging. They add virtual information on top physical labels. AR technology was used by 19 Crimes to improve their wine bottles. They also included more information about the 18th-century British prisoners highlighted on their bottle labels. Every Wine used Echo 3D to create a similar AR experience on its wine bottles. Coca-Cola launched an AR experience to accompany its Christmas bottles. oA rise in the average order value Engaging customers is a challenging task in brick-and-mortar restaurants. It is even more difficult in mobile apps. Mobile apps require only a few seconds to capture the user’s attention. Even more so when ordering food for delivery. Augmented Reality is proving to be a reliable way to ensure customers are glued to the app and order more than usual takeout. Interactive menus, visual information about the menu, nutrition information, and, best of all, suggestions. AR can be used to increase the order value of online food delivery. oInteract with Daily Foods

4. A great way to communicate with customers is for companies that sell everyday foods like cereals. For example, Nestle printed AR-based markers onto its cereal boxes. It would allow customers to play an AR game with characters from “Rio” using their hands to fill the bowl. oEnhance Consumer Experience AR allows restaurants and food and beverage companies to stand out and offer a better experience for their customers and patrons. For example, in 2019, Bud Light and the Washington Capitals partnered to provide fans with AR games using Bud Light coasters at local bars near Capital One Arena. In addition, AR can provide nutritional information about food to help consumers make informed choices about their diet. Conclusion AR is increasingly becoming a part of our everyday lives, whether it’s Snapchat face filters, AR menus, or delivery apps. More brands are now adopting AR solutions, and the food service sector is following suit. AR’s potential has been demonstrated, and we are eager to see what AR will do next in the food service industry with the delivery of the latest AR using an app by a topfood delivery app development company. There are many on demand app development company, that will help you to build the best food delivery app with latest technology that will lead you in the market, so get in touch and launch your app today.

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