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The global augmented reality in retail market size was valued at $2 billion in 2021, and is projected to reach $61.3 billion by 2031, growing at a CAGR of 41.4% from 2022 to 2031.<br>
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The global augmented reality in retail market size was valued at $2 billion in 2021, and is projected to reach $61.3 billion by 2031, growing at a CAGR of 41.4% from 2022 to 2031. Download Sample PDF Augmented reality means bringing digital objects into the real world. Augmented reality is the layering of the digital components onto our physical reality often done through a viewing device such as a phone, tablet, or AR glasses. AR is used in the retail sector to enhance or augment the world with digital technology. AR in retail delivers visual elements, sound, and other sensory information to the user through a device like a smartphone or glasses.
Impact of Covid-19 The growing need for augmented reality among enterprises to improve their customers’ needs and to upsurge their revenue opportunities, by allowing them to take their phones and scan a particular furniture piece and then superimpose that into your room’s image. 1 Various industries are adopting augmented and virtual reality solutions for improving the loss suffered owing to the pandemic situation and to improve their market share. However, the massive demand for AR devices was restrained by the disruption of the supply chain during the pandemic due to various lockdowns. 2
Market is segmented into By Application Information Systems Advertising and Marketing Planning and Designing Try on Solutions
Segmentation By Region U.S., Canada North America U.K., Germany, France, Spain, Italy, Rest of Europe Europe China, Japan, South Korea, India, Australia, Rest of Asia-Pacific Asia-Pacific LAMEA Latin America, Middle East, Africa
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