The YellowCoin Communication PR Agency

1. The Yellow Coin Communication Your Success Mantra

2. A Brief Introduction • TYCC plans and executes wide range of PR activities like Image Building, Branding, Marketing Communication, Media Relations , Events Coverage and much more. • Our acute vision, sound understanding and focused strategic planning created a unique space for us in India's PR market. • At TYCC we provide integrated and tailor-made PR campaigns and communication solutions to effectively cater the PR needs of our valued clients.

3. Benefits of PR • PR have more strong impact in comparison of Advertisement. • More credible and less expensive than advertising. • The most economical way to reach big mass audiences.  • Stimulates awareness of and demand for your company products or services  • Build a stronger, more controlled image for your group • Creates the perception that the company is active, "on the move" • Gives you a cutting edge over competitors.

4. Image Building Process Public  Relations (PR) is not confined to the media coverage of a person, brand or organisation. In fact, the tentacles of PR permeate to identity recognition, relationship building, image creation and media coverage. • At TYCC we build your image comprehensively and strategically.

5. Developing and maintaining relationship with media and influential target people • We do engrossed study of the client and his/her professional and social activities. ? Why TYCC is an ultimate choice • Focused Approach • Relationship with Media • Selection of media effective tools to time schedule we do extensive research before reaching to a decision. • Experienced team has prior experience of PR and journalism. • Valuable Experience • Strategic Planning TYCC

6. Our PR Strategies

7. PR Mediums TYCC has good nexus with all the leading TV Channels , national and local News Papers and Wire agencies. • Print Media • Electronic Media • Digital Media Through all the medium we put the strong impact on the target audience. We don’t miss out any option to reach the target audience. Use all the medium strategically.

8. PR TOOLS

9. Continue OUR ROLE • Architect the programme • Plan and execute PR & Digital Calendar • Suggest optimal strategy for announcements - advise and counsel on appropriate PR and Digital interventions • National media relations management to create and sustain awareness of the brand and its extensions (as specified) and marketing initiatives

10. Compilation of press information • Databank of anticipated questions with agreed responses, etc. Media contact programme • Identify story ideas and initiate feature articles • Solicit and co-ordinate of media interface, press conferences, briefings • Briefing spokesperson on media expectations, key messages, anticipated Q&As • Facilitate interviews with advise on message content, Continue

11. publication and interviewer background • Respond quickly and accurately to press enquiries • Media follow-ups and tracking coverage • Identifying and creating PR-able opportunities • Media support for all events, promotions and sponsorships • Provide feedback on image and perception from among media persons

12. OBJECTIVE • Influencing specific target groups by good media coverage • Building trust, credibility and creating positive image among target groups • Countering negative publicity • Maintaining good media relations • A strong image in targeted sector

13. TARGET MEDIA • Electronic Media NDTV 24X7, Times Now, Zee News, IBN 7, Aajtak, Sahara Samay TV, News 24, CNBC TV18, News X, India TV Total TV, Live News, India News, P7, ETV, Delhi Aaj Tak, Mh1 News,, Nation today, Real for news, News Express, Samachar Plus, Shri News, Jain News, AtoZ Channel, Pragya Channel Continue

14. General News papers – English • Hindustan Times, Times of India, The Hindu, Indian Express, The Pioneer, Mail Today, Asian Age, The Statesman, The Telegraph, The Tribune, DNA, Millennium Post, Deccan Herald, Deccan Chronicle Continue

15. National Hindi Papers • Dainik Jagran, NavBharat Times, Rashtriya Sahara, Hindustan, Dainik Bhaskar, Amar Ujala, Sandhya Times, Punjab Kesari, Haribhoomi, Aaj Samaj, Rajdhani Samachar, Virat Vaibhav, Veer Arjun, Shah Times, National Duniya, Jansatta • Wire agencies • PTI, PTI Bhasha, UNI Varta, UNI, IANS Continue

16. Online Target Media: • Timesofindia.com • hindustantimes.com • yahoo.com • sify.com • msn.com, • ConsumerInfoline.com • marketflash.in • IndiaInfoline.com • Msn.co.in • Yahoo.co.in • Rediff.com • Indiatimes.com • indiaarchitectureinfo.com Continue

17. constructionweekonline.in • interiors.indianetzone.com • indobase.com • newsonprojects.com • masterbuilder.co.in • Inewsone.com • 123.Com • Sify.com • Livemint.com • Dailyindia.com • Indiaprwire.com • Businesswireindia.com • Indiablooms.com • Marketwatch.com • ibnlive.com Continue

18. Indiatoday.com • Thehindu.com • Dnamoney.com • Financialchronicle.com, • Indianexpress.com • Financialexpress.com • Economictimes.com • Zeenews.com • Businessstandard.com • webnewswire • merinews • oneindia • newtoday.com • webduniya • My News Continue

19. Synergyonline • Dailyindia.com • Indiaprwire.com • IndiaInfoline.com • topnews.in • india-briefing.com • smetimes • tradeindia.com • tehelka.com • india.youth-leader.org • hindubusinessline.com

20. Our Prestigious Clients Our Prstgou Clients Dr. Sareen

21. Our Prius Clients

22. We are in your reach Contact Us Geeta Singh • 1/33, A-1, IIIrd Floor, • Moti Bagh, • New Delhi-110021 • 8527316767/ 9811951806 • Web:- • http://www.theyellowcoincommunication.com Mail ID: pr@theyellowcoincommunication.com