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6 Latest Google Ads (AdWords) Updates for You

Wondering how to access the recent updates of Google Ads?<br>Here You will find detailed information about all the updates prominent for marketers.

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6 Latest Google Ads (AdWords) Updates for You

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  1. 6 Latest Google Ads (AdWords) Updates for You By DSIM

  2. 1) Google AdWords Becomes Google Ads • Google AdWords has become Google Ads and the reasons appear interesting. • small businesses can now advertise across all PPC channels. • Google also brought Smart Campaigns for small business that enables them to easily target visitors who are ready to make a call or visit the store. • Enterprises can now use advanced forecasting and intelligence technologies.

  3. 2) Google Sheets Integration- Know the add-ons to create detailed reports • When it comes to paid search, report formation becomes essential. • Google has come up with Google Sheets Integration. • You can integrate Google Docs and Google Sheets and create the report in a few minutes.

  4. 3) Google Brings Responsive Search Ads • Google rolled out a new ad product which utilizes machine learning to acclimatize to queries of users. • Advertisers can now add up to 15 headlines and 4 description lines in responsive search ads. • After that Google checks the performance of ad creative by testing the different combinations of headlines and descriptions.

  5. 4) Google Adds Notes to Key Account Changes • Google added a new feature “Notes” in Google AdWords. It’s officially known as Google Keep. • With Notes, users can add written text to give context show changes in the performance of your account. • This is not only important for you but also informs other users and this also helps when you may forget the actions taken. • If you’re a professional marketer and managing accounts for your AdWords clients, this helps them to remember the changes made and meaning behind them.

  6. 5) Google Adds New Feature to AdWords Editor Version 12.3 • Google AdWords Editor, an essential free tool to manage AdWords accounts. • The application allows you to make account changes without opening a browser. The tool offers you two amazing features: Offline editing: • You can make changes offline and see them acting once you connect to the internet. • This means you can do your editing process anywhere without needing the internet use.

  7. Bulk editing tools: • Bulk editing tools are useful for advertisers having multiple accounts. • You can make changes to all accounts in one go by replacing ad copy or adding some negative keywords.

  8. 6) Google Adds “People Also Search For” Box to Paid Search Results • The new feature is called “People Also Search For” box updated for organic search in last February, now available in paid search results. • This has been a rare paid search listing case taking a feature that available only to organic search. • This will helpin doing proper keyword research

  9. About DSIM Delhi School of Internet Marketing is India’s Premier Digital Marketing Training Institute delivering training to professionals, entrepreneurs and job-seekers, The institute offers Masters in Digital Marketing, making individuals learn how to do marketing online. It offers Digital Marketing course in Bangalore, Pune, Hyderabad , Delhi & all over India. It also offers the best Digital Marketing course in Bangalore. DSIM blog has been brought under the same. It’s an effort to give readers the most up-to-date, reliable information, so that they can step up their marketing strategies.

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