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CVCC - August 30, 2010

Marketing: Working With Partners Catawba Valley Community College Joyce Watson, Director. CVCC - August 30, 2010. Human Resources Development. Where Does HRD Fit?. Human Resources Development. Human Resources Development. What is HRD? Prepares individuals for success in the workplace

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CVCC - August 30, 2010

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  1. Marketing: Working With Partners Catawba Valley Community College Joyce Watson, Director CVCC - August 30, 2010

  2. Human Resources Development Where Does HRD Fit? Human Resources Development

  3. Human Resources Development What is HRD? • Prepares individuals for success in the workplace • Assists individuals in transition • Unique to NC

  4. Human Resources Development Workforce Initiative Collaborations External Collaborations • Department of Social • Services (DSS) • Employment Security • Commission (ESC) • GoodWill • JobLink • Vocational Rehabilitation (VR) • Chamber of Commerce • Workforce Development Board • Partnership for Children – Alex. Co. • Partners with Alex. Co. Resource Center • Internal Collaborations • Career Readiness • Certification (CRC) • Computer Literacy • KeyTrain Employability Lab • Pathways to CNA • Pathways to CRC • Pathways to Healthcare • Pathways to Office Careers • 21st Century Employability Skills • New Start Cluster – Alex. Co. Resource Ctr.

  5. What is WorkKeys?(Testing Component for the Career Readiness Certificate) • A job skills assessment system that measures “real world” skills that employers have identified as necessary for success on specific jobs • 90% of jobs require 3 common skills: • Reading for Information • Applied Mathematics • Locating Information Our educators do a great job teaching these skills. WorkKeys proves that students can apply these skills.

  6. Career Readiness Certificate (CRC) • After completing the WorkKeys assessment students may earn a Career Readiness Certificate. • Three levels of CRCs: • Gold • Silver • Bronze • North Carolina’s Career Readiness Certificate is a portable certificate that proves to employers you can apply basic foundational skills!

  7. Levels of CRCs Three Levels:Gold,SilverandBronze Applied Reading for Locating % of Mathematics Information Information Jobs Gold 5 5 5 90% Silver 4 4 4 65% Bronze3 3 3 35%

  8. Career Readiness Certificate Governor Beverly E. Perdue

  9. CRC in Catawba County Table 2.Total number of CRCs earned in Catawba County through CVCC

  10. CRC Benefits Workforce Bound Students • Enables students to see the importance of their courses • Builds students’ confidence that their skills meet employer needs • Shows that students are ready for training, promotion, additional responsibilities • Shows prospective employers proof of skills For the Community • Database of local skills to attract or retain businesses • More skills = more jobs • Better skills = better jobs

  11. CRC Benefits, cont’d Employer Benefits • Increase bottom line by hiring skilled employees • Reduce turnover, overtime, and waste • Reduce training time • Increase productivity • Allow promotions based on performance

  12. WorkKeys Success in North Carolina N.C. WorkKeys Industry Users (Partial list) • PGT • Pöppelmann Plastics • Raflatac • Shurtape • Technimark • TurboTech • Tyco • Unilin Flooring • Volvo Construction • Equipment • Amarr • Asmo • Bayer • Campbell Soup • City of Hickory • Energizer • Getrag • Goodyear • Ingersoll-Rand • Ornamental Molding • Pactiv

  13. Business Opinion “WorkKeys has allowed PGT to hire more qualified candidates. We have gained employees with more relevant, everyday skills which helps them move more quickly through our career progression path and to be able to reach their full potential.” Kim Bartleson, PHR Human Resources Generalist

  14. Human Resources Development • Train the workforce for emerging jobs and the changing workplace • Assist individuals in obtaining meaningful employment and training opportunities • Upgrade job skills • Enhance and develop educational skills • Carry out recruitment and outreach activities to targeted populations • Increase economic self-sufficiency to those populations needing assistance HRD Program Goals

  15. Individual Instruction and Training Assessment Testing Career Counseling Job Search Assistance Resume Preparation Linkages to supportive services Human Resources Development HRD CORE SERVICES • Employers and Agencies • Skills Training • Pre-Hire Assessment • Pre and Post employment • training services • Pool of applicants for hire

  16. Human Resources Development • Individuals in transition • Incumbent workers • Underemployed • Unemployment Insurance Claimants • WIA eligible individuals HRD Target Populations

  17. Human Resources Development 1 2 Assessment Self-Concept 3 Employability Skills 6 4 5 Communication Skills Problem-Solving Skills Information Technology Core Training Components

  18. Human Resources Development Where Does HRD Fit When Marketing With Your Partners? Human Resources Development

  19. Small Business Center Career Readiness Certification Continuing Education Workforce Development/ JobLink Everywhere! Customized Training for Job Growth/ Customized Training for Productivity Enhancement Basic Skills Programs Curriculum

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