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National Geographic - Roper 2002 Global Geographic Literacy Survey

National Geographic - Roper 2002 Global Geographic Literacy Survey. Conducted by RoperASW for the National Geographic Education Foundation. Methodology.

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National Geographic - Roper 2002 Global Geographic Literacy Survey

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  1. National Geographic - Roper 2002 Global Geographic Literacy Survey Conducted by RoperASW for the National Geographic Education Foundation

  2. Methodology • Survey of 18- to 24-year-olds in nine countries: Canada, France, Germany, Great Britain, Italy, Japan, Mexico, Sweden and the U.S. • 3,000 in-person, in-home interviews with a representative sample in each country • Additional sample of 25- to 34-year-olds in the U.S.

  3. Overall Results Average # of correct answers out of a possible 56 correct Sample: 18- to 24-year-olds

  4. World Hotspots Percentage of young adults naming Afghanistan as the base of the Taliban/al Qaeda Sample: 18- to 24-year-olds

  5. World Hotspots Percentage of young U.S. adults correctly identifying Afghanistan on a world map Sample: U.S. 18- to 24-year-olds

  6. Pop Culture Percentage of young U.S. adults correctly identifying Afghanistan on a world map vs. knowing that last season’s “Survivor” island was in the South Pacific Sample: U.S. 18- to 24-year-olds

  7. World Hotspots Percentage of young adults correctly identifying ___ on a map of Asia/Middle East Sample: 18- to 24-year-olds

  8. Importance of Geography Skills Percentage of young Americans saying the skill is “not too important” in today’s world Sample: U.S. 18- to 24-year-olds

  9. Country Location Skills • Still, over 80% of young adults worldwide say it is “absolutely necessary” or “important” to: • Be able to read maps • Know where countries in the news are located …but performance on these skills is poor. Sample: 18- to 24-year-olds

  10. Country Location Skills • Average # of countries correctly identified on maps of: • The world (out of 16 countries) • Europe (out of 12 countries) • Middle East/Asia (out of 11 countries) Sample: 18- to 24-year-olds

  11. Country Location Skills Percentage of young adults correctly identifying ___ on a world map Sample: 18- to 24-year-olds

  12. Country Location Skills Percentage of young Americans who simply said “I don’t know,” when asked to find ___ on a world map Sample: U.S. 18- to 24-year-olds

  13. State Location Skills Percentage of young Americans correctly identifying ___ on a map of the United States Sample: U.S. 18- to 24-year-olds

  14. Nuclear Weapons Percentage of young adults correctly identifying four countries acknowledging have nuclear weapons Sample: 18- to 24-year-olds

  15. U.S. Population Percentage of young adults correctly identifying... Sample: 18- to 24-year-olds

  16. U.S. Population Percentage of young Americans believing the U.S. population falls within the following ranges Nearly one-third of U.S. young adults think the U.S. population is between 1billion and 2 billion, or nearly one-third of the total world population! Sample: U.S. respondents

  17. Life-Affecting Issues • Young adults tend to perform better on questions that directly affect their lives. U.S. young adults score well on: -Oil supply -AIDS -El Niño

  18. Geography Education • Young U.S. adults who reported taking a geography course in school performed better on the quiz. • 55% report having taken geography courses (up from 30% in 1988).

  19. Factors Influencing Performance Factors that seem to influence performance: • Level of education • International travel and language skills • Internet usage • Media usage

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