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EventName. Partnership Opportunities. EventName. What is TED ?. TED is a global foundation devoted to Ideas Worth Spreading. It started out in 1984 as a conference bringing together people from three worlds: Technology, Entertainment, Design. Since then, its scope has become ever broader.
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EventName Partnership Opportunities
EventName What is TED ? • TED is a global foundation devoted to Ideas Worth Spreading. It started out in 1984 as a conference bringing together people from three worlds: Technology, Entertainment, Design. Since then, its scope has become ever broader. • With its two annual conferences, video website TED.com, initiatives and community projects, TED is now a platform and a global movement focused on meaningful change through the power of ideas.
EventName What is TEDx?
EventName What is TEDx? • TEDx was created in the spirit of TED's mission, Ideas Worth Spreading. The program is designed to give communities, organizations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. • At TEDx events, a screening of TEDTalks videos -- or a combination of live presenters and TEDTalks videos -- spark deep conversation and connections. • TEDx events are fully planned and coordinated independently, on a community-by-community basis.
EventName TEDx Organizers are not hosting events for political reasons, monetary reward or personal gain. They are doing so because they truly believe in the power of ideas to change the world. TEDx events are open source, local and community-driven events that inspire innovation, thought leadership and visionary insight. A TEDx license is free to obtain. • What is TEDx?
EventName How does it work?
EventName How does it work? • At the center of the TED organization is the TEDTalk -- • In 18 minutes or less, TED speakers share their Idea Worth Spreading. It can be an idea to change the world, an idea to educate, or to inspire. • TEDx speakers share talks in this same spirit. • These talks are then recorded, edited and uploaded to the TEDx website. • There are no panels, breakout sessions or multiple tracks at TEDx events.
EventName Why become a TEDx Partner?
EventName Why become a TEDx Partner? • As a TEDx Partner, you will have the opportunity to engage in an authentic dialogue with an elusive yet valuable audience: passionate, open-minded people in your community.
EventName Why become a TEDx Partner? • TED encourages [name of partner] to join in a collaborative relationship with • the TEDx[insert name of your event] community by supporting our TEDx[insert name of your event] event.
EventName Why become a TEDx Partner? • As a TEDx Partner in support of • TEDx[name of your event], you will have an opportunity to test your ideas for the future, and be challenged to positively impact your community and the planet in new ways.
EventName Why become a TEDx Partner? • By supporting us, you join the global TEDx community, and benefit from TEDx[name of your event]'s individually tailored, local flavor. • Becoming a TEDx[name of event] Partner means you share in our vision of spreading ideas that are intended to change the world for the better.
EventName An open source, local, community event? What does that mean to you as a Partner?
EventName An open source, local, community event? • TEDx events are individually organized, and this event will more than likely be one of several TEDx events happening in your region. • Each TEDx event has their own name and organizational team, unrelated to each other. • TED does encourage local TEDx organizers to meet, • communicate, collaborate and share best regional practices. • All TEDx events follow guidelines for content and formatting established by TED. • For more sponsor information see: http://www.ted.com/pages/for_tedx_sponsors
EventName What’s unique about supporting a TEDx event?
EventName What’s unique about supporting a TEDx event? • A TEDx license is provided free by TED to the • TEDx event Organizer. • We ask that TEDx events do not charge more than • 100 USD per ticket. • In order for TEDx Organizers to host a quality • event, they need your support.
EventName What’s unique about supporting a TEDx event? • In order to host a TEDx event with more than 100 • attendees, the Primary Licensee needs to have attended • an official TED conference. • This creates a level of quality control for • larger TEDx events.
EventName What’s unique about supporting a TEDx event? • TED requests that each Organizer submit a list • of potential Partners prior to reaching out, to avoid • confusion with other TEDx and TED partnerships. • This is an evolving process, and TED is always looking • for your thoughts. • (If you have suggestions or feedback for TED please • email tedx@ted.com)
EventName What’s unique about supporting a TEDx event? • When and wherever possible, we prefer Partners pay • vendors directly. • After the TEDx event, TED asks the Organizer to submit a • summary of their partnerships, along with full • documentation of their event.
EventName What’s unique about supporting a TEDx event? • No partner can speak from the main stage of • a TEDx event. • Possibly the biggest faux pas of any TEDx event • organizer is allowing their Partners to pitch from stage, or • in any way influence editorial programming decisions. • TED has the right to revoke their license should this • happen. • TEDx events and their Partners may not use social media • to promote their partnership.
EventName What’s unique about supporting a TEDx event? • From time to time, Partners DO demo a new product at • TED, and can at a TEDx event only if the product is truly • innovative, and is being seen by the world for the first • time. • TED asks these presenters to not mention a company on • stage, but to focus on the new innovation being • presented.
EventName What’s unique about supporting a TEDx event? • At TEDx events, TED does encourage interactive • concepts like innovation alleys -- areas outside of the • main stage that show cool new ideas and products. • Please consider supporting an idea like this at your • local TEDx event if you have a new and innovative • product you are launching, and would like to showcase it.
EventName Which TEDx event(s) should you support?
EventName • Which TEDx event(s) should you support? As a Partner, you will need to assess this TEDx event as you would any other conference you would consider supporting. • Review the Organizer and team hosting the event. • Review teams track record – is this the first TEDx event hosted by this team? • Review the speaker lineup. • Bigger is not necessarily better; smaller events can offer a more targeted and meaningful experience.
EventName Vision
EventName Vision • TEDx began as a grand experiment. The program has been embraced with passion and dedication by hundreds, if not thousands of volunteer communities across the planet. • TED is excited about the possibilities of what this could mean to you as a Partner, your local TEDx event and to your community. • We encourage you to see TEDx[eventname] as an incubator for new ideas within your company and a way to engage in an authentic dialogue with your local community.
EventName Vision • There is a TEDx Corporate program for leveraging the TEDx platform inside of your company. • If this is of interest to you, see: • Event case studies: http://www.ted.com/pages/tedx_within_corporations • Rules for Corporate events: • http://www.ted.com/pages/tedx_corporate_event_type
EventName What is TEDx[Event Name]?
EventName What is TEDx [EventName]? • [Insert a short description of your event here. Be passionate and specific about what makes your event unique.] • Include things like: • — Why this event is being hosted • — Who it’s being hosted by • — Theme of your event • — Speakers
EventName What is TEDx [EventName]? • Images and quotes from previous events
EventName TEDx[EventName] Sponsorship Opportunities
EventName • TEDx[EventName] Sponsorship Opportunities [This list can be customized/edited to better reflect the type of sponsorship you require.] — Reception (Food/Beverage) — Venue — Webcast — Printing — Workshops — Exhibits/Demos — Videotaping — One logo, 3 sec pre or post roll on videos
EventName TEDx[EventName] Recognition Opportunities
EventName • TEDx[EventName] Recognition Opportunities [This list can be customized/edited to better reflect the type of recognition you can offer. Please comply with TEDx rules, which can be found in the toolkit.] — Stage slides mention — Sponsor remarks — Program guide mention — Logo placement on website — Logo placement pre and post roll – 3 sec max
At TEDxAustin, AMD set up games in the Xlab from their Changing the Game foundation, which brings interactive games to schools for educational benefit.. • EventName Case Studies: Interactive Games
For their 2010 event, TEDxAmsterdam created a custom, limited-edition TEDxAmsterdam magazine — which included ads from sponsors — with articles that “told the story” behind the scenes of the TEDxAmsterdam process, as well as features on speakers. • EventName Case Studies: Custom Publications
For their 2010 event, TEDxPuraVida partnered with La Nacion, a newspaper in Costa Rica, to create a dedicated TEDxPuraVida page on the site from where the event was livestreamed. La Nacion also interviewed both speakers and organizers and featured these interactive articles on their site. • EventName Case Studies: Press Coverage
For their 2010 event, TEDxSydney hosted a Forum — for people that could not attend the live event — that provided attendees a unique opportunity to experience TEDxSydney and interact with speakers. The event was free and open to everyone and included a standalone program that included — post-speech interviews, a Q & A session, live poetry readings and live performances. • EventName Case Studies: Hosted Forum
Across from their main event venue, TEDxTaipei set up a pop-up laboratory that created a space for further conversations of the ideas that came from their event. The space included a “Future Display”, a cafe, a simulcast lounge, a “Future Hotel” and a speakers exhibition space. • EventName Case Studies: Pop-up Laboratory
EventName • As a Sponsor, you should come to our TEDx event not only to present new ideas, but also to learn from TEDx, and your community -- • Curate an opportunity for our community of thinkers, dreamers and visionaries to engage in a subject that is meaningful to you.
EventName Questions on local sponsorship opportunities email: (licensee insert your email or the person on your team heading up Partnerships here) Questions for TED please email: tedx@ted.com
EventName Thank You.